pearle vision Audience in United States

pearle vision logo

pearle vision has an estimated audience of 1,823,927 people in United States. 75.2% are female, 24.8% are male, average age 41.5. Top regions: New York, Georgia, Florida. Top brand affinities: Mothercare, Stamp collecting, Historic site, Nationality, Tierra Cali.

The average pearle vision fan in United States is 41.5 years old, more female, and lives primarily in New York. The audience is concentrated in New York, Georgia, Florida. Top brand affinities include Mothercare, Stamp collecting, Historic site, with strongest over-indexing on Mothercare (10.52× the country average). Demographically, the pearle vision audience skews more female with an average age of 41.5, and over-indexes on personality traits such as Family Orientation, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 29 regions tracked by Rascasse.

Category: Health · Type: Brand

Demographics of pearle vision fans

Demographic split for pearle vision audience in United States
MetricValue
Female75.2%
Male24.8%
Average age41.5
Estimated audience size1,823,927

Audience persona

The typical pearle vision fan in United States is more female, around 41.5 years old, with strong Family Orientation tendencies and a notable affinity for Mothercare.

Top regions in United States

Top regions ranked by reach for pearle vision in United States
RegionReachAffinity
New York68,7130.67×
Georgia52,9550.94×
Florida43,9250.36×
California42,8310.21×
Alabama36,0691.42×
Tennessee32,9310.9×
Kentucky32,6061.43×
South Carolina32,2211.17×
Texas30,4390.19×
Hawaii29,4713.76×
Arizona29,3550.79×
Michigan29,2520.61×
North Carolina28,3330.52×
Missouri28,1690.96×
Ohio27,9850.5×
Connecticut27,1731.49×
Wisconsin27,0950.99×
Pennsylvania26,5690.43×
Utah26,4811.62×
Oregon26,0481.25×
Maryland25,1310.8×
Virginia24,5560.55×
New Jersey24,3740.53×
Washington24,1200.66×
Illinois23,9850.39×
Massachusetts23,5850.66×
Nevada23,3871.33×
Colorado22,6610.79×
Washington, District of Columbia16,9673.09×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for pearle vision audience
BrandAffinityCategory
Mothercare10.52×Kids & Family
Stamp collecting4.57×Home & Garden
Historic site3.91×Arts & Culture
Nationality1.73×Politics & Society
Tierra Cali6.1×Travel & Leisure
Elmina18.36×Travel & Leisure
Lulu 黃路梓茵1.95×Movies & TV
Vocal harmony3.05×Music & Radio
Allama Iqbal Open University24.44×Business & Career
Sub Zero (Official)5.59×Literature
JDSU1.73×Business & Career
Governor of Michigan3.82×Politics & Society
Príncipe6.05×Travel & Leisure
Assassin's Creed II3.61×Games
Meals on Wheels2.78×Food & Beverages
Fairy godmother3.59×Literature
Goop2.48×Internet & Social Media
Noodle (Gorillaz)1.61×Music & Radio
Home staging2.24×Home & Garden
Janitor2.62×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by pearle vision audience
TraitClusterScore
Family OrientationCONSERVATISM1.62
Luxury OrientationPREMIUM1.58
IndulgenceJOY1.48
DIY MentalityTHRILL1.37
Design AffinityPREMIUM1.28
Price SensitivityPREMIUM1.26

Worldwide distribution

Worldwide audience distribution share by country for pearle vision
CountryShare
United States81.0%
Germany13.0%
Canada4.2%

See pearle vision audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does pearle vision have in United States?

pearle vision has an estimated audience of 1,823,927 people in United States, concentrated in New York and Georgia.

What is the gender split and age of pearle vision fans?

75.2% of pearle vision fans are female, 24.8% are male, with an average age of 41.5 years.

Which brands do pearle vision fans like most?

pearle vision fans show strongest brand affinity for Mothercare (10.52×), Stamp collecting (4.57×), and Historic site (3.91×) over the country average.

Where do pearle vision fans live in United States?

pearle vision fans in United States are most concentrated in New York (reach 68,713), Georgia (reach 52,955), and Florida (reach 43,925). These three regions account for the largest share of the active audience.

What other brands do pearle vision fans also like?

Beyond pearle vision itself, the audience over-indexes on Stamp collecting (4.57×), Historic site (3.91×), Nationality (1.73×), and Tierra Cali (6.1×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for pearle vision. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.