Rascasse Audience Intelligence

Brown Sugar (2002 film) Audience in United States

A data profile of the people who buy, follow and care about Brown Sugar (2002 film) in United States — modelled from more than twelve digital signal sources. Brown Sugar (2002 film) has an estimated audience of 751,875 people in United States.

The average Brown Sugar (2002 film) fan in United States is 40.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Remember the Titans, Taye Diggs, Idina Menzel, with strongest over-indexing on Remember the Titans (83.33× the country average).

Demographically, the Brown Sugar (2002 film) audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Urban Lifestyle, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Brown Sugar (2002 film) fan in United States is more female, around 40.2 years old, with strong Urban Lifestyle tendencies and a notable affinity for Remember the Titans.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Brown Sugar (2002 film) profile in United States.

Audience size
752K
in United States
Gender
73.1%
26.9% male
Age
40.2
average years
Country rank
#28600
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Brown Sugar (2002 film) viewers

73.1% are female, 26.9% are male, average age 40.2.

Fig. 02

Gender split

73.1%
Female
26.9%
Male
Demographic split for Brown Sugar (2002 film) audience in United States
MetricValue
Female73.1%
Male26.9%
Average age40.2
Estimated audience size751,875
Fig. 03

Age distribution

Ø 40.2
average years
Age distribution of the Brown Sugar (2002 film) audience in United States
Age bracketShare%
16-1916%
20-2918%
30-3922%
40-4926%
50+18%
Fig. 04

Worldwide distribution

26.8%

of the worldwide Brown Sugar (2002 film) audience comes from United States.

Worldwide audience distribution share by country for Brown Sugar (2002 film)
CountryShare
United States26.8%
India19.2%
Indonesia8.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Brown Sugar (2002 film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Brown Sugar (2002 film) fans by region: top regions in United States
#RegionReachAffinity×
01Kansas~10K2.06×
02New York~60K1.35×
03Georgia~30K1.30×
04Massachusetts~20K1.30×
05Wyoming~1K1.25×
06Louisiana~10K1.24×
07Texas~80K1.20×
08Pennsylvania~30K1.20×
09Mississippi~7K1.20×
10California~100K1.19×
11Illinois~30K1.16×
12Maryland~10K1.12×
13Alabama~10K1.09×
14Delaware~2K1.09×
15New Jersey~20K1.07×
16Nevada~8K1.06×
17North Carolina~20K1.05×
18Missouri~10K1.04×
19Connecticut~8K1.03×
20Washington, District of Columbia~2K1.03×
21Arkansas~6K1.02×
22Ohio~20K1.01×
23Washington~10K1.01×
24South Carolina~10K1.01×
25Florida~50K1.00×
26Michigan~20K0.99×
27Virginia~20K0.99×
28Oklahoma~8K0.97×
29Hawaii~3K0.97×
30Arizona~10K0.96×
31Oregon~8K0.96×
32Tennessee~10K0.94×
33Indiana~10K0.93×
34Kentucky~8K0.91×
35New Mexico~3K0.90×
36Nebraska~3K0.89×
37Rhode Island~2K0.89×
38Minnesota~9K0.87×
39Alaska~1K0.87×
40Iowa~5K0.86×
41North Dakota~1K0.85×
42Wisconsin~9K0.83×
43New Hampshire~2K0.82×
44Utah~5K0.80×
45Colorado~9K0.79×
46Idaho~3K0.79×
47South Dakota~1K0.79×
48West Virginia~3K0.78×
49Montana~2K0.75×
50Maine~2K0.73×
Fig. 06

Affinity by region

Affinity by region — Brown Sugar (2002 film), United States
0.73×1.00×2.06×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Brown Sugar (2002 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Brown Sugar (2002 film) audience
#·InterestCategoryAffinity×
01Remember the TitansMovies & TV83.33×
02Taye DiggsMovies & TV56.50×
03Private Practice (TV series)Movies & TV52.08×
04Idina MenzelMovies & TV43.63×
05Boogie NightsMovies & TV24.84×
06Gangs of New YorkMovies & TV20.00×
07Southampton F.C.Sports20.00×
08Leicester City F.C.Sports18.70×
09RonaldinhoSports16.15×
10Jamie FoxxMovies & TV10.01×
11Denzel WashingtonMovies & TV8.66×
12Teyana TaylorMovies & TV6.12×
13Michael B. JordanMovies & TV5.22×
14Internet celebrityInternet & Social Media4.77×
15Discount storesShopping3.38×
16FedExBusiness & Career3.38×
17TMZInternet & Social Media3.33×
18Pizza HutFood & Beverages3.06×
19Planet FitnessSports2.85×
20SubwayFood & Beverages2.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Brown Sugar (2002 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Brown Sugar (2002 film) audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.94×
Convenience OrientationPREMIUM1.86×
Career OrientationPOWER1.51×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Brown Sugar (2002 film) audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.59×
Pet OwnershipJOY0.67×
Early Adopter MentalityPOWER0.70×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Brown Sugar (2002 film) have in United States?

Brown Sugar (2002 film) has an estimated audience of 751,875 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Brown Sugar (2002 film) viewers?

73.1% of Brown Sugar (2002 film) fans are female, 26.9% are male, with an average age of 40.2 years.

03

Which brands do Brown Sugar (2002 film) fans like most?

Brown Sugar (2002 film) fans show strongest brand affinity for Remember the Titans (83.33×), Taye Diggs (56.5×), and Idina Menzel (43.63×) over the country average.

04

Where do Brown Sugar (2002 film) fans live in United States?

Brown Sugar (2002 film) fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and New York (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Brown Sugar (2002 film) fans also like?

Beyond Brown Sugar (2002 film) itself, the audience over-indexes on Taye Diggs (56.5×), Idina Menzel (43.63×), Private Practice (TV series) (52.08×), and Boogie Nights (24.84×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Brown Sugar (2002 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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