A data profile of the people who buy, follow and care about Brown Sugar (2002 film) in United States — modelled from more than twelve digital signal sources. Brown Sugar (2002 film) has an estimated audience of 751,875 people in United States.
The average Brown Sugar (2002 film) fan in United States is 40.2 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Remember the Titans, Taye Diggs, Idina Menzel, with strongest over-indexing on Remember the Titans (83.33× the country average).
Demographically, the Brown Sugar (2002 film) audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Urban Lifestyle, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Brown Sugar (2002 film) fan in United States is more female, around 40.2 years old, with strong Urban Lifestyle tendencies and a notable affinity for Remember the Titans.
The key figures that characterise the Brown Sugar (2002 film) profile in United States.
73.1% are female, 26.9% are male, average age 40.2.
| Metric | Value |
|---|---|
| Female | 73.1% |
| Male | 26.9% |
| Average age | 40.2 |
| Estimated audience size | 751,875 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 18% | |
| 30-39 | 22% | |
| 40-49 | 26% | |
| 50+ | 18% |
of the worldwide Brown Sugar (2002 film) audience comes from United States.
| Country | Share |
|---|---|
| United States | 26.8% |
| India | 19.2% |
| Indonesia | 8.2% |
Where the Brown Sugar (2002 film) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Kansas | ~10K | 2.06× | |
| 02 | New York | ~60K | 1.35× | |
| 03 | Georgia | ~30K | 1.30× | |
| 04 | Massachusetts | ~20K | 1.30× | |
| 05 | Wyoming | ~1K | 1.25× | |
| 06 | Louisiana | ~10K | 1.24× | |
| 07 | Texas | ~80K | 1.20× | |
| 08 | Pennsylvania | ~30K | 1.20× | |
| 09 | Mississippi | ~7K | 1.20× | |
| 10 | California | ~100K | 1.19× | |
| 11 | Illinois | ~30K | 1.16× | |
| 12 | Maryland | ~10K | 1.12× | |
| 13 | Alabama | ~10K | 1.09× | |
| 14 | Delaware | ~2K | 1.09× | |
| 15 | New Jersey | ~20K | 1.07× | |
| 16 | Nevada | ~8K | 1.06× | |
| 17 | North Carolina | ~20K | 1.05× | |
| 18 | Missouri | ~10K | 1.04× | |
| 19 | Connecticut | ~8K | 1.03× | |
| 20 | Washington, District of Columbia | ~2K | 1.03× | |
| 21 | Arkansas | ~6K | 1.02× | |
| 22 | Ohio | ~20K | 1.01× | |
| 23 | Washington | ~10K | 1.01× | |
| 24 | South Carolina | ~10K | 1.01× | |
| 25 | Florida | ~50K | 1.00× | |
| 26 | Michigan | ~20K | 0.99× | |
| 27 | Virginia | ~20K | 0.99× | |
| 28 | Oklahoma | ~8K | 0.97× | |
| 29 | Hawaii | ~3K | 0.97× | |
| 30 | Arizona | ~10K | 0.96× | |
| 31 | Oregon | ~8K | 0.96× | |
| 32 | Tennessee | ~10K | 0.94× | |
| 33 | Indiana | ~10K | 0.93× | |
| 34 | Kentucky | ~8K | 0.91× | |
| 35 | New Mexico | ~3K | 0.90× | |
| 36 | Nebraska | ~3K | 0.89× | |
| 37 | Rhode Island | ~2K | 0.89× | |
| 38 | Minnesota | ~9K | 0.87× | |
| 39 | Alaska | ~1K | 0.87× | |
| 40 | Iowa | ~5K | 0.86× | |
| 41 | North Dakota | ~1K | 0.85× | |
| 42 | Wisconsin | ~9K | 0.83× | |
| 43 | New Hampshire | ~2K | 0.82× | |
| 44 | Utah | ~5K | 0.80× | |
| 45 | Colorado | ~9K | 0.79× | |
| 46 | Idaho | ~3K | 0.79× | |
| 47 | South Dakota | ~1K | 0.79× | |
| 48 | West Virginia | ~3K | 0.78× | |
| 49 | Montana | ~2K | 0.75× | |
| 50 | Maine | ~2K | 0.73× |
The strongest cross-interests of the Brown Sugar (2002 film) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Remember the Titans | Movies & TV | 83.33× | ||
| 02 | Taye Diggs | Movies & TV | 56.50× | ||
| 03 | Private Practice (TV series) | Movies & TV | 52.08× | ||
| 04 | Idina Menzel | Movies & TV | 43.63× | ||
| 05 | Boogie Nights | Movies & TV | 24.84× | ||
| 06 | Gangs of New York | Movies & TV | 20.00× | ||
| 07 | Southampton F.C. | Sports | 20.00× | ||
| 08 | Leicester City F.C. | Sports | 18.70× | ||
| 09 | Ronaldinho | Sports | 16.15× | ||
| 10 | Jamie Foxx | Movies & TV | 10.01× | ||
| 11 | Denzel Washington | Movies & TV | 8.66× | ||
| 12 | Teyana Taylor | Movies & TV | 6.12× | ||
| 13 | Michael B. Jordan | Movies & TV | 5.22× | ||
| 14 | Internet celebrity | Internet & Social Media | 4.77× | ||
| 15 | Discount stores | Shopping | 3.38× | ||
| 16 | FedEx | Business & Career | 3.38× | ||
| 17 | TMZ | Internet & Social Media | 3.33× | ||
| 18 | Pizza Hut | Food & Beverages | 3.06× | ||
| 19 | Planet Fitness | Sports | 2.85× | ||
| 20 | Subway | Food & Beverages | 2.66× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 1.94× | |
| Convenience Orientation | PREMIUM | 1.86× | |
| Career Orientation | POWER | 1.51× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.59× | |
| Pet Ownership | JOY | 0.67× | |
| Early Adopter Mentality | POWER | 0.70× |
Brown Sugar (2002 film) has an estimated audience of 751,875 people in United States, concentrated in California and Texas.
73.1% of Brown Sugar (2002 film) fans are female, 26.9% are male, with an average age of 40.2 years.
Brown Sugar (2002 film) fans show strongest brand affinity for Remember the Titans (83.33×), Taye Diggs (56.5×), and Idina Menzel (43.63×) over the country average.
Brown Sugar (2002 film) fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and New York (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Brown Sugar (2002 film) itself, the audience over-indexes on Taye Diggs (56.5×), Idina Menzel (43.63×), Private Practice (TV series) (52.08×), and Boogie Nights (24.84×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Brown Sugar (2002 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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