Buggy (automobile) Audience in United States

Buggy (automobile) has an estimated audience of 442,401 people in United States. 40.0% are female, 60.0% are male, average age 28.8. Top brand affinities: Racing, WESH, ABC 7 Chicago, N1 road (South Africa), WFTV.
Top brand affinities include Racing, WESH, ABC 7 Chicago, with strongest over-indexing on Racing (1.95× the country average). Demographically, the Buggy (automobile) audience skews more male with an average age of 28.8, and over-indexes on personality traits such as Extroversion, Need for Security.
Category: Cars & Mobility · Type: Topic
Demographics of Buggy (automobile) fans
| Metric | Value |
|---|---|
| Female | 40.0% |
| Male | 60.0% |
| Average age | 28.8 |
| Estimated audience size | 442,401 |
Audience persona
The typical Buggy (automobile) fan in United States is more male, around 28.8 years old, with strong Extroversion tendencies and a notable affinity for Racing.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Racing | 1.95× | Cars & Mobility |
| WESH | 2.9× | Movies & TV |
| ABC 7 Chicago | 2.44× | Movies & TV |
| N1 road (South Africa) | 1.68× | Travel & Leisure |
| WFTV | 2.31× | Movies & TV |
| nbc chicago | 1.84× | Movies & TV |
| WESH 2 News | 1.62× | Movies & TV |
| County council | 1.69× | Politics & Society |
| Notre Dame Fighting Irish football | 1.53× | Sports |
| WSVN | 2.12× | Movies & TV |
| Portia de Rossi | 2.01× | Movies & TV |
| Lebanese cuisine | 1.85× | Food & Beverages |
| Isabela (province) | 3.17× | |
| Jumia | 3.61× | Fashion & Accessoires |
| Irrigation sprinkler | 1.83× | Home & Garden |
| Diane Sawyer | 1.64× | Movies & TV |
| Better Off Dead (film) | 1.92× | Movies & TV |
| Totally Spies! | 1.98× | Movies & TV |
| ABC TV | 1.57× | Movies & TV |
| Darlene Love | 1.65× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.26 |
| Need for Security | CONSERVATISM | 1.07 |
| Individualism | JOY | 1.03 |
| Social Media Usage | JOY | 1.02 |
| DIY Mentality | THRILL | 0.98 |
| Spirituality | BALANCE | 0.95 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 43.4% |
| Mexico | 19.2% |
| Australia | 8.1% |
See Buggy (automobile) audiences in other countries
More Cars & Mobility audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Buggy (automobile). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.