Buggy (automobile) Audience in United States

Buggy (automobile) logo

Buggy (automobile) has an estimated audience of 442,401 people in United States. 40.0% are female, 60.0% are male, average age 28.8. Top brand affinities: Racing, WESH, ABC 7 Chicago, N1 road (South Africa), WFTV.

Top brand affinities include Racing, WESH, ABC 7 Chicago, with strongest over-indexing on Racing (1.95× the country average). Demographically, the Buggy (automobile) audience skews more male with an average age of 28.8, and over-indexes on personality traits such as Extroversion, Need for Security.

Category: Cars & Mobility · Type: Topic

Demographics of Buggy (automobile) fans

Demographic split for Buggy (automobile) audience in United States
MetricValue
Female40.0%
Male60.0%
Average age28.8
Estimated audience size442,401

Audience persona

The typical Buggy (automobile) fan in United States is more male, around 28.8 years old, with strong Extroversion tendencies and a notable affinity for Racing.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Buggy (automobile) audience
BrandAffinityCategory
Racing1.95×Cars & Mobility
WESH2.9×Movies & TV
ABC 7 Chicago2.44×Movies & TV
N1 road (South Africa)1.68×Travel & Leisure
WFTV2.31×Movies & TV
nbc chicago1.84×Movies & TV
WESH 2 News1.62×Movies & TV
County council1.69×Politics & Society
Notre Dame Fighting Irish football1.53×Sports
WSVN2.12×Movies & TV
Portia de Rossi2.01×Movies & TV
Lebanese cuisine1.85×Food & Beverages
Isabela (province)3.17×
Jumia3.61×Fashion & Accessoires
Irrigation sprinkler1.83×Home & Garden
Diane Sawyer1.64×Movies & TV
Better Off Dead (film)1.92×Movies & TV
Totally Spies!1.98×Movies & TV
ABC TV1.57×Movies & TV
Darlene Love1.65×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Buggy (automobile) audience
TraitClusterScore
ExtroversionTHRILL1.26
Need for SecurityCONSERVATISM1.07
IndividualismJOY1.03
Social Media UsageJOY1.02
DIY MentalityTHRILL0.98
SpiritualityBALANCE0.95

Worldwide distribution

Worldwide audience distribution share by country for Buggy (automobile)
CountryShare
United States43.4%
Mexico19.2%
Australia8.1%

See Buggy (automobile) audiences in other countries

More Cars & Mobility audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Buggy (automobile). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.