Rascasse Audience Intelligence

Bungee jumping Audience in United States

A data profile of the people who buy, follow and care about Bungee jumping in United States — modelled from more than twelve digital signal sources. Bungee jumping has an estimated audience of 1,065,909 people in United States.

#223among Sport in United States#8458among Topic in United States#2093in Sports

The average Bungee jumping fan in United States is 41.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Macross Zero, Beazer Homes USA, Reliability engineering, with strongest over-indexing on Macross Zero (918.66× the country average).

Demographically, the Bungee jumping audience skews more male with an average age of 41.5, and over-indexes on personality traits such as Risk Appetite, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bungee jumping fan in United States is more male, around 41.5 years old, with strong Risk Appetite tendencies and a notable affinity for Macross Zero.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bungee jumping profile in United States.

Audience size
1.1M
in United States
Gender
44.5%♀
55.5% male
Age
41.5
average years
Country rank
#22708
Topic in United States
Fig. 01

Search interest · 12-month trend

+62%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bungee jumping fans

44.5% are female, 55.5% are male, average age 41.5.

Fig. 02

Gender split

44.5%
Female
55.5%
Male
Demographic split for Bungee jumping audience in United States
MetricValue
Female44.5%
Male55.5%
Average age41.5
Estimated audience size1,065,909
Fig. 03

Age distribution

Ø 41.5
average years
Age distribution of the Bungee jumping audience in United States
Age bracketShare%
16-1915%
20-2917%
30-3920%
40-4922%
50+25%
Fig. 04

Worldwide distribution

15.8%

of the worldwide Bungee jumping audience comes from United States.

Worldwide audience distribution share by country for Bungee jumping
CountryShare
United States15.8%
Japan10.4%
Italy7.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bungee jumping audience in United States is strongest.

Fig. 05

Top regions by affinity

Bungee jumping fans by region: top regions in United States
#RegionReachAffinity×
01Washington~30K1.42×
02Oregon~20K1.37×
03New Jersey~30K1.28×
04California~100K1.26×
05Maryland~20K1.21×
06Florida~90K1.20×
07New York~70K1.20×
08Georgia~40K1.19×
09Virginia~30K1.17×
10Texas~100K1.15×
11Connecticut~10K1.07×
12West Virginia~5K1.07×
13Tennessee~20K1.06×
14Hawaii~5K1.06×
15North Carolina~30K1.05×
16Utah~10K1.04×
17Massachusetts~20K1.03×
18Pennsylvania~40K1.02×
19Illinois~40K1.02×
20Washington, District of Columbia~3K1.02×
21Indiana~20K1.01×
22South Carolina~20K1.01×
23Ohio~30K1.00×
24Kansas~8K1.00×
25Idaho~5K0.99×
26Alabama~10K0.98×
27Arkansas~9K0.97×
28Delaware~3K0.97×
29Missouri~20K0.96×
30Louisiana~10K0.96×
31Mississippi~8K0.96×
32Nevada~10K0.95×
33Minnesota~10K0.94×
34Kentucky~10K0.94×
35Nebraska~5K0.94×
36New Hampshire~4K0.94×
37Colorado~20K0.93×
38Arizona~20K0.92×
39Oklahoma~10K0.90×
40Rhode Island~3K0.90×
41Michigan~20K0.89×
42Alaska~2K0.89×
43South Dakota~2K0.88×
44Wisconsin~10K0.87×
45Iowa~8K0.86×
46North Dakota~2K0.86×
47New Mexico~4K0.84×
48Maine~3K0.84×
49Vermont~2K0.84×
50Montana~2K0.83×
Fig. 06

Affinity by region

Affinity by region — Bungee jumping, United States
0.83×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bungee jumping audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bungee jumping audience
#·InterestCategoryAffinity×
01Macross ZeroMovies & TV918.66×
02GfKBusiness & Career95.50×
03Beazer Homes USAHome & Garden77.91×
04IpsosBusiness & Career55.51×
05PistonHeadsCars & Mobility43.59×
06Reliability engineeringBusiness & Career39.78×
07Nielsen CorporationBusiness & Career37.79×
08Viator.comTravel & Leisure33.50×
09IBSHealth30.93×
10VentaHome & Garden30.85×
11Orbital (band)Music & Radio20.37×
12WeaningHealth14.16×
13ParaglidingSports13.81×
14Wind turbineHome & Garden3.73×
15Supply chainBusiness & Career3.63×
16WarehouseShopping2.53×
17Google DriveTechnology & Electronics2.08×
18Google DocsInternet & Social Media2.01×
19VideoMovies & TV1.51×
20HappinessHealth1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bungee jumping audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bungee jumping audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL3.95×
Convenience OrientationPREMIUM1.37×
Community OrientationOPEN1.32×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bungee jumping audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.93×
SustainabilityBALANCE0.95×
Luxury OrientationPREMIUM0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bungee jumping have in United States?

Bungee jumping has an estimated audience of 1,065,909 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Bungee jumping fans?

44.5% of Bungee jumping fans are female, 55.5% are male, with an average age of 41.5 years.

03

Which brands do Bungee jumping fans like most?

Bungee jumping fans show strongest brand affinity for Macross Zero (918.66×), Beazer Homes USA (77.91×), and Reliability engineering (39.78×) over the country average.

04

Where do Bungee jumping fans live in United States?

Bungee jumping fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Bungee jumping fans also like?

Beyond Bungee jumping itself, the audience over-indexes on Beazer Homes USA (77.91×), Reliability engineering (39.78×), Ipsos (55.51×), and GfK (95.5×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Bungee jumping. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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