Rascasse Audience Intelligence

Business service provider Audience in United States

A data profile of the people who buy, follow and care about Business service provider in United States — modelled from more than twelve digital signal sources. Business service provider has an estimated audience of 422,450 people in United States.

The average Business service provider fan in United States is 34.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include ICloud, Home Office, Karen Gillan, with strongest over-indexing on ICloud (30.43× the country average).

Demographically, the Business service provider audience skews more female with an average age of 34.9, and over-indexes on personality traits such as Family Orientation, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Business service provider fan in United States is more female, around 34.9 years old, with strong Family Orientation tendencies and a notable affinity for ICloud.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Business service provider profile in United States.

Audience size
422K
in United States
Gender
65.8%
34.2% male
Age
34.9
average years
Country rank
#40371
Topic in United States
Fig. 01

Search interest · 12-month trend

-52%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Business service provider fans

65.8% are female, 34.2% are male, average age 34.9.

Fig. 02

Gender split

65.8%
Female
34.2%
Male
Demographic split for Business service provider audience in United States
MetricValue
Female65.8%
Male34.2%
Average age34.9
Estimated audience size422,450
Fig. 03

Age distribution

Ø 34.9
average years
Age distribution of the Business service provider audience in United States
Age bracketShare%
16-1921%
20-2931%
30-3924%
40-4916%
50+8%
Fig. 04

Worldwide distribution

39.1%

of the worldwide Business service provider audience comes from United States.

Worldwide audience distribution share by country for Business service provider
CountryShare
United States39.1%
United Kingdom8.2%
Brazil7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Business service provider audience in United States is strongest.

Fig. 05

Top regions by affinity

Business service provider fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~2K1.28×
02West Virginia~2K1.26×
03Mississippi~4K1.20×
04Arkansas~4K1.17×
05New Mexico~2K1.15×
06Kansas~4K1.09×
07Connecticut~5K1.07×
08Wyoming<1K1.07×
09Oklahoma~5K1.06×
10Iowa~4K1.06×
11Louisiana~6K1.05×
12Idaho~2K1.04×
13Alabama~6K1.03×
14Kentucky~5K1.03×
15Nevada~4K1.03×
16Utah~4K1.03×
17Delaware~1K1.02×
18Maine~2K1.01×
19South Dakota<1K1.01×
20Indiana~8K1.00×
21South Carolina~6K1.00×
22Nebraska~2K1.00×
23Hawaii~2K1.00×
24Montana~1K1.00×
25Vermont<1K1.00×
26Oregon~5K0.99×
27New Hampshire~2K0.99×
28Missouri~7K0.98×
29Wisconsin~6K0.98×
30Minnesota~6K0.98×
31Maryland~7K0.97×
32Colorado~6K0.97×
33Tennessee~8K0.96×
34Arizona~8K0.94×
35Washington~8K0.94×
36Massachusetts~8K0.93×
37North Carolina~10K0.92×
38Michigan~10K0.92×
39New Jersey~10K0.92×
40Virginia~9K0.92×
41Pennsylvania~10K0.90×
42Ohio~10K0.90×
43Georgia~10K0.90×
44Illinois~10K0.89×
45New York~20K0.87×
46Florida~20K0.85×
47Texas~30K0.82×
48California~40K0.79×
49Alaska0.00×
50Rhode Island0.00×
Fig. 06

Affinity by region

Affinity by region — Business service provider, United States
0.79×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Business service provider audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Business service provider audience
#·InterestCategoryAffinity×
01Karen GillanMovies & TV37.54×
02Home OfficeBusiness & Career35.71×
03TrelloInternet & Social Media34.16×
04ICloudTechnology & Electronics30.43×
05Thandie NewtonMovies & TV20.00×
06Astro (Malaysian satellite television)Movies & TV20.00×
07John C. ReillyMovies & TV20.00×
08Michael RookerMovies & TV20.00×
09Office suppliesBusiness & Career19.99×
10WaterworldMovies & TV17.08×
11Felicity JonesMovies & TV16.07×
12HubSpotInternet & Social Media9.30×
13Anna FarisMovies & TV8.36×
14Peter ThielBusiness & Career8.26×
15Cast-iron cookwareHome & Garden8.04×
16Residential areaHome & Garden7.00×
17InnovationBusiness & Career4.71×
18American ExpressBusiness & Career4.19×
19Real propertyHome & Garden3.56×
20BankingBusiness & Career2.41×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Business service provider audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Business service provider audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.19×
IndulgenceJOY1.97×
Career OrientationPOWER1.88×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Business service provider audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.85×
PatriotismCONSERVATISM0.91×
SustainabilityBALANCE0.93×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Business service provider have in United States?

Business service provider has an estimated audience of 422,450 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Business service provider fans?

65.8% of Business service provider fans are female, 34.2% are male, with an average age of 34.9 years.

03

Which brands do Business service provider fans like most?

Business service provider fans show strongest brand affinity for ICloud (30.43×), Home Office (35.71×), and Karen Gillan (37.54×) over the country average.

04

Where do Business service provider fans live in United States?

Business service provider fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Business service provider fans also like?

Beyond Business service provider itself, the audience over-indexes on Home Office (35.71×), Karen Gillan (37.54×), Office supplies (19.99×), and Trello (34.16×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Business service provider. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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