Busta Rhymes Audience in United States
Busta Rhymes has an estimated audience of 1,645,242 people in United States. 40.3% are female, 59.7% are male, average age 38.8. Top regions: California, New York, Texas. Top brand affinities: Diddy, hot 97, Hardcore hip hop, André 3000, Scarface.
The average Busta Rhymes fan in United States is 38.8 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Diddy, hot 97, Hardcore hip hop, with strongest over-indexing on Diddy (10.85× the country average). Demographically, the Busta Rhymes audience skews more male with an average age of 38.8, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Hip hop
Demographics of Busta Rhymes fans
| Metric | Value |
|---|---|
| Female | 40.3% |
| Male | 59.7% |
| Average age | 38.8 |
| Estimated audience size | 1,645,242 |
Audience persona
The typical Busta Rhymes fan in United States is more male, around 38.8 years old, with strong Extroversion tendencies and a notable affinity for Diddy.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 162,986 | 0.9× |
| New York | 156,344 | 1.7× |
| Texas | 151,693 | 1.07× |
| Florida | 139,320 | 1.25× |
| Georgia | 86,279 | 1.7× |
| North Carolina | 71,520 | 1.44× |
| Pennsylvania | 69,068 | 1.25× |
| Illinois | 62,526 | 1.14× |
| Ohio | 59,679 | 1.18× |
| New Jersey | 55,195 | 1.32× |
| Michigan | 52,551 | 1.22× |
| Virginia | 51,082 | 1.27× |
| Maryland | 49,814 | 1.76× |
| Tennessee | 37,777 | 1.14× |
| South Carolina | 35,373 | 1.43× |
| Massachusetts | 30,963 | 0.96× |
| Louisiana | 30,738 | 1.45× |
| Indiana | 29,979 | 1× |
| Arizona | 29,276 | 0.87× |
| Alabama | 29,206 | 1.27× |
| Missouri | 27,762 | 1.05× |
| Washington | 26,068 | 0.79× |
| Colorado | 20,641 | 0.8× |
| Wisconsin | 20,447 | 0.83× |
| Connecticut | 20,034 | 1.21× |
| Kentucky | 19,281 | 0.93× |
| Mississippi | 18,978 | 1.4× |
| Nevada | 18,058 | 1.13× |
| Minnesota | 17,462 | 0.74× |
| Oklahoma | 17,036 | 0.93× |
| Oregon | 13,749 | 0.73× |
| Arkansas | 13,495 | 1× |
| Kansas | 10,982 | 0.85× |
| Iowa | 9,439 | 0.7× |
| Utah | 7,754 | 0.53× |
| Washington, District of Columbia | 6,884 | 1.39× |
| Delaware | 6,404 | 1.41× |
| New Mexico | 6,140 | 0.74× |
| Nebraska | 6,115 | 0.74× |
| West Virginia | 5,886 | 0.77× |
| Rhode Island | 5,013 | 0.96× |
| New Hampshire | 4,713 | 0.73× |
| Hawaii | 4,670 | 0.66× |
| Idaho | 4,637 | 0.56× |
| Maine | 4,219 | 0.72× |
| Montana | 2,503 | 0.55× |
| Alaska | 2,257 | 0.64× |
| South Dakota | 2,003 | 0.53× |
| North Dakota | 1,980 | 0.59× |
| Vermont | 1,742 | 0.6× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Diddy | 10.85× | Music & Radio |
| hot 97 | 59.96× | Music & Radio |
| Hardcore hip hop | 11.94× | Music & Radio |
| André 3000 | 24.49× | Music & Radio |
| Scarface | 10.47× | Music & Radio |
| Funkmaster Flex | 54.39× | Music & Radio |
| Aaliyah | 12.27× | Music & Radio |
| Big Pun | 24.18× | Music & Radio |
| Current events | 1.76× | Arts & Culture |
| Mariah Carey | 6.88× | Music & Radio |
| Euphoria | 1.6× | Movies & TV |
| Ice Cube | 7.29× | Music & Radio |
| Bow Wow (rapper) | 12.32× | Music & Radio |
| Beanie Sigel | 32.3× | Music & Radio |
| Urban contemporary | 5.37× | Music & Radio |
| TMZ | 2.45× | Internet & Social Media |
| Nas | 8.39× | Music & Radio |
| Magic (paranormal) | 3.65× | Politics & Society |
| D'Angelo | 6.54× | Music & Radio |
| Foxy Brown (rapper) | 17.25× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.42 |
| Early Adopter Mentality | POWER | 1.29 |
| Urban Lifestyle | OPEN | 1.25 |
| LGBTQ+ Identity | OPEN | 1.18 |
| Career Orientation | POWER | 1.16 |
| Convenience Orientation | PREMIUM | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 51.4% |
| United Kingdom | 9.3% |
| Germany | 4.3% |
See Busta Rhymes audiences in other countries
More Hip hop audiences in United States
- Bad Bunny (25,838,259)
- Diddy (20,318,667)
- Cardi B (14,341,291)
- Nicki Minaj (13,515,929)
- World Star Hip Hop (WSHH) (12,699,723)
Frequently asked questions
How many fans does Busta Rhymes have in United States?
Busta Rhymes has an estimated audience of 1,645,242 people in United States, concentrated in California and New York.
What is the gender split and age of Busta Rhymes fans?
40.3% of Busta Rhymes fans are female, 59.7% are male, with an average age of 38.8 years.
Which brands do Busta Rhymes fans like most?
Busta Rhymes fans show strongest brand affinity for Diddy (10.85×), hot 97 (59.96×), and Hardcore hip hop (11.94×) over the country average.
Where do Busta Rhymes fans live in United States?
Busta Rhymes fans in United States are most concentrated in California (reach 162,986), New York (reach 156,344), and Texas (reach 151,693). These three regions account for the largest share of the active audience.
What other brands do Busta Rhymes fans also like?
Beyond Busta Rhymes itself, the audience over-indexes on hot 97 (59.96×), Hardcore hip hop (11.94×), André 3000 (24.49×), and Scarface (10.47×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Busta Rhymes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.