Hardcore hip hop Audience in United States

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Hardcore hip hop has an estimated audience of 5,183,955 people in United States. 41.2% are female, 58.8% are male, average age 31.1. Top regions: California, Texas, Florida. Top brand affinities: Japanese domestic market, Pro-Ject, 3D printing, Elsword, Progressive rock.

The average Hardcore hip hop fan in United States is 31.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Japanese domestic market, Pro-Ject, 3D printing, with strongest over-indexing on Japanese domestic market (7.32× the country average). Demographically, the Hardcore hip hop audience skews more male with an average age of 31.1, and over-indexes on personality traits such as Risk Appetite, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of Hardcore hip hop fans

Demographic split for Hardcore hip hop audience in United States
MetricValue
Female41.2%
Male58.8%
Average age31.1
Estimated audience size5,183,955

Audience persona

The typical Hardcore hip hop fan in United States is more male, around 31.1 years old, with strong Risk Appetite tendencies and a notable affinity for Japanese domestic market.

Top regions in United States

Top regions ranked by reach for Hardcore hip hop in United States
RegionReachAffinity
California424,3300.74×
Texas319,0590.72×
Florida249,5890.71×
New York243,0710.84×
North Carolina149,4940.96×
Pennsylvania148,6020.85×
Ohio133,6170.84×
Michigan131,1140.97×
Illinois127,4820.74×
Georgia123,5680.77×
Virginia97,4510.77×
Arizona87,3700.83×
Tennessee87,3610.84×
Indiana86,5700.91×
New Jersey79,4540.6×
Missouri75,8550.91×
Washington73,4200.71×
Maryland72,7210.82×
Alabama67,0980.93×
South Carolina65,5800.84×
Massachusetts65,1840.64×
Colorado55,3180.68×
Kentucky50,8340.78×
Louisiana50,4580.75×
Oklahoma49,3050.86×
Oregon47,5750.8×
Wisconsin43,4720.56×
Minnesota40,5290.55×
Nevada37,4810.75×
Kansas35,0310.86×
Connecticut34,1480.66×
Arkansas33,6110.79×
Mississippi32,4290.76×
Iowa31,3000.73×
Idaho26,7821.03×
West Virginia26,7711.11×
Alaska26,7162.41×
Utah26,2730.57×
Hawaii23,6161.06×
Nebraska23,4000.9×
Montana23,2891.62×
New Mexico23,2780.9×
Maine23,0611.24×
South Dakota22,9871.92×
North Dakota22,3822.1×
New Hampshire22,0581.08×
Wyoming21,6562.82×
Rhode Island21,3001.29×
Vermont20,9502.3×
Delaware19,0751.33×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hardcore hip hop audience
BrandAffinityCategory
Japanese domestic market7.32×Politics & Society
Pro-Ject4.96×Music & Radio
3D printing3.01×Technology & Electronics
Elsword18.41×Games
Progressive rock2.24×Music & Radio
Combat sport1.6×Sports
Bank account2.44×Business & Career
Google Photos2.39×Technology & Electronics
Litter box1.8×Pets & Animals
UK garage4.58×Music & Radio
Iowa Hawkeyes5.7×Sports
Magazine (band)4.09×Music & Radio
Consequence (rapper)3.82×Music & Radio
Jesse Plemons2.04×Movies & TV
Racing1.55×Cars & Mobility
N1 road (South Africa)2.37×Travel & Leisure
Notre Dame Fighting Irish football2.87×Sports
Acoustic music2.56×Music & Radio
Graham Greene3.36×Literature
Hog Hunting1.77×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hardcore hip hop audience
TraitClusterScore
Risk AppetiteTHRILL2.48
LGBTQ+ IdentityOPEN2.47
Luxury OrientationPREMIUM1.92
Early Adopter MentalityPOWER1.67
ExtroversionTHRILL1.66
Urban LifestyleOPEN1.27

Worldwide distribution

Worldwide audience distribution share by country for Hardcore hip hop
CountryShare
United States43.1%
China7.6%
United Kingdom4.2%

See Hardcore hip hop audiences in other countries

More Musical genre audiences in United States

Frequently asked questions

How many fans does Hardcore hip hop have in United States?

Hardcore hip hop has an estimated audience of 5,183,955 people in United States, concentrated in California and Texas.

What is the gender split and age of Hardcore hip hop fans?

41.2% of Hardcore hip hop fans are female, 58.8% are male, with an average age of 31.1 years.

Which brands do Hardcore hip hop fans like most?

Hardcore hip hop fans show strongest brand affinity for Japanese domestic market (7.32×), Pro-Ject (4.96×), and 3D printing (3.01×) over the country average.

Where do Hardcore hip hop fans live in United States?

Hardcore hip hop fans in United States are most concentrated in California (reach 424,330), Texas (reach 319,059), and Florida (reach 249,589). These three regions account for the largest share of the active audience.

What other brands do Hardcore hip hop fans also like?

Beyond Hardcore hip hop itself, the audience over-indexes on Pro-Ject (4.96×), 3D printing (3.01×), Elsword (18.41×), and Progressive rock (2.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hardcore hip hop. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.