But I'm a Cheerleader Audience in United States
But I'm a Cheerleader has an estimated audience of 566,934 people in United States. 68.2% are female, 31.8% are male, average age 48.7. Top brand affinities: Helen Hunt, Melanie Lynskey, Brokeback Mountain, Dead Poets Society, Zoom!.
Top brand affinities include Helen Hunt, Melanie Lynskey, Brokeback Mountain, with strongest over-indexing on Helen Hunt (318.41× the country average). Demographically, the But I'm a Cheerleader audience skews more female with an average age of 48.7, and over-indexes on personality traits such as Tradition, LGBTQ+ Identity.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Romance
Demographics of But I'm a Cheerleader fans
| Metric | Value |
|---|---|
| Female | 68.2% |
| Male | 31.8% |
| Average age | 48.7 |
| Estimated audience size | 566,934 |
Audience persona
The typical But I'm a Cheerleader fan in United States is more female, around 48.7 years old, with strong Tradition tendencies and a notable affinity for Helen Hunt.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Helen Hunt | 318.41× | Movies & TV |
| Melanie Lynskey | 288.54× | Movies & TV |
| Brokeback Mountain | 54.58× | Movies & TV |
| Dead Poets Society | 43.11× | Movies & TV |
| Zoom! | 15.87× | Business & Career |
| Autism Awareness | 19.03× | Health |
| Almost Famous | 43.38× | Movies & TV |
| Diabetes mellitus awareness | 12.48× | Health |
| Ruby Rose | 28.37× | Movies & TV |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Diane Keaton | 8.38× | Movies & TV |
| Gangs of New York | 38.81× | Movies & TV |
| Kristen Stewart | 17.15× | Movies & TV |
| Isla Fisher | 19.14× | Movies & TV |
| Planet Fitness | 4.47× | Sports |
| Income tax | 13.19× | Business & Career |
| United States national football team | 18.66× | Sports |
| Chicago (musical) | 24.29× | Music & Radio |
| Beetlejuice | 4.87× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 2.09 |
| LGBTQ+ Identity | OPEN | 1.78 |
| Mindfulness | BALANCE | 1.48 |
| Extroversion | THRILL | 1.4 |
| Community Orientation | OPEN | 1.35 |
| Quality Awareness | PREMIUM | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 53.3% |
| United Kingdom | 8.2% |
| Australia | 5.9% |
See But I'm a Cheerleader audiences in other countries
More Romance audiences in United States
- Bridgerton (8,109,387)
- The Notebook (2004 film) (4,768,441)
- Cinderella (1950 film) (4,089,097)
- Pitch Perfect (3,985,031)
- Casablanca (film) (3,396,546)
How to read this data
Audience size is the estimated number of people in United States who actively search for But I'm a Cheerleader. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.