Cannons Audience in United States
Cannons has an estimated audience of 1,422,104 people in United States. 55.3% are female, 44.7% are male, average age 41.4. Top brand affinities: Israel, Kendra Scott, Staycation, Nebraska Cornhuskers football, Jeep Wagoneer.
Top brand affinities include Israel, Kendra Scott, Staycation, with strongest over-indexing on Israel (2.1× the country average). Demographically, the Cannons audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Indulgence, Risk Appetite.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Cannons fans
| Metric | Value |
|---|---|
| Female | 55.3% |
| Male | 44.7% |
| Average age | 41.4 |
| Estimated audience size | 1,422,104 |
Audience persona
The typical Cannons fan in United States is more female, around 41.4 years old, with strong Indulgence tendencies and a notable affinity for Israel.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 2.1× | Travel & Leisure |
| Kendra Scott | 1.79× | Fashion & Accessoires |
| Staycation | 1.87× | Home & Garden |
| Nebraska Cornhuskers football | 1.88× | Sports |
| Jeep Wagoneer | 2.7× | Cars & Mobility |
| Jesse Plemons | 1.58× | Movies & TV |
| Cam Ward | 1.74× | Sports |
| UK garage | 2.36× | Music & Radio |
| Urban horticulture | 1.51× | Home & Garden |
| Home staging | 2.11× | Home & Garden |
| Kento Yamazaki | 3.88× | Movies & TV |
| Meals on Wheels | 1.88× | Food & Beverages |
| Hocus Pocus | 1.54× | Movies & TV |
| Charlamagne Tha God | 3.02× | Movies & TV |
| On the Border Mexican Grill & Cantina | 2.17× | Food & Beverages |
| Corona (band) | 1.74× | Music & Radio |
| Penn & Teller | 2.5× | Movies & TV |
| Kodiak, Alaska | 2.42× | Travel & Leisure |
| Jeep Grand Cherokee (WJ) | 1.78× | Cars & Mobility |
| Primos Hunting | 5.62× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.11 |
| Risk Appetite | THRILL | 1 |
| Price Sensitivity | PREMIUM | 0.99 |
| Social Media Usage | JOY | 0.95 |
| Travelling | THRILL | 0.95 |
| Healthy Lifestyle | BALANCE | 0.94 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 44.4% |
| United Kingdom | 8.2% |
| Japan | 6.9% |
See Cannons audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Cannons. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.