Rascasse Audience Intelligence

Cava (Spanish wine) Audience in United States

A data profile of the people who buy, follow and care about Cava (Spanish wine) in United States — modelled from more than twelve digital signal sources. Cava (Spanish wine) has an estimated audience of 510,451 people in United States.

#29among Wine in United States#11309among Topic in United States#1932in Food & Beverages

The average Cava (Spanish wine) fan in United States is 40.6 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include BevMo!, Taittinger, Pimm's, with strongest over-indexing on BevMo! (38.61× the country average).

Demographically, the Cava (Spanish wine) audience skews more female with an average age of 40.6, and over-indexes on personality traits such as Quality Awareness, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cava (Spanish wine) fan in United States is more female, around 40.6 years old, with strong Quality Awareness tendencies and a notable affinity for BevMo!.

Category: Food & Beverages · Type: Topic · Subtype: Wine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cava (Spanish wine) profile in United States.

Audience size
510K
in United States
Gender
57.3%♀
42.7% male
Age
40.6
average years
Country rank
#36227
Topic in United States
Fig. 01

Search interest · 12-month trend

+35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cava (Spanish wine) fans

57.3% are female, 42.7% are male, average age 40.6.

Fig. 02

Gender split

57.3%
Female
42.7%
Male
Demographic split for Cava (Spanish wine) audience in United States
MetricValue
Female57.3%
Male42.7%
Average age40.6
Estimated audience size510,451
Fig. 03

Age distribution

Ø 40.6
average years
Age distribution of the Cava (Spanish wine) audience in United States
Age bracketShare%
16-1910%
20-2923%
30-3924%
40-4925%
50+18%
Fig. 04

Worldwide distribution

13.5%

of the worldwide Cava (Spanish wine) audience comes from United States.

Worldwide audience distribution share by country for Cava (Spanish wine)
CountryShare
United States13.5%
Saudi Arabia13.4%
Spain10.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cava (Spanish wine) audience in United States is strongest.

Fig. 05

Top regions by affinity

Cava (Spanish wine) fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~5K3.09×
02Virginia~30K2.55×
03Maryland~20K2.49×
04Massachusetts~20K2.20×
05North Carolina~30K2.16×
06Georgia~30K2.13×
07Texas~90K2.08×
08New Jersey~20K1.87×
09South Carolina~10K1.84×
10Colorado~10K1.78×
11Oklahoma~10K1.77×
12Rhode Island~3K1.72×
13Florida~60K1.70×
14Tennessee~20K1.57×
15Alabama~10K1.48×
16Louisiana~10K1.45×
17Connecticut~7K1.45×
18New York~40K1.39×
19Illinois~20K1.36×
20California~70K1.32×
21Delaware~2K1.32×
22Kansas~5K1.21×
23Pennsylvania~20K1.19×
24Arizona~10K1.12×
25New Hampshire~2K1.01×
26Arkansas~4K0.84×
27Indiana~7K0.73×
28Missouri~5K0.66×
29Michigan~8K0.59×
30Ohio~8K0.52×
31Kentucky~2K0.29×
32Mississippi~1K0.29×
33Nevada~1K0.28×
34Montana<1K0.27×
35Vermont<1K0.27×
36Wisconsin~2K0.26×
37Utah~1K0.25×
38West Virginia<1K0.25×
39Maine<1K0.25×
40Washington~2K0.24×
41Nebraska<1K0.24×
42Minnesota~2K0.23×
43Oregon~1K0.21×
44Hawaii<1K0.21×
45Iowa<1K0.20×
46Alaska<1K0.20×
47New Mexico<1K0.19×
48South Dakota<1K0.19×
49North Dakota<1K0.19×
50Idaho<1K0.18×
Fig. 06

Affinity by region

Affinity by region — Cava (Spanish wine), United States
0.18×1.00×3.09×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cava (Spanish wine) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cava (Spanish wine) audience
#·InterestCategoryAffinity×
01TaittingerFood & Beverages151.11×
02Pimm'sFood & Beverages131.89×
03Chateau Ste. MichelleFood & Beverages57.81×
04La Marca ProseccoFood & Beverages53.77×
05BevMo!Shopping38.61×
06Sausage PartyMovies & TV35.61×
07Rose waterFood & Beverages25.47×
08Naked WinesFood & Beverages23.16×
09Kate BosworthMovies & TV19.49×
10French wineFood & Beverages15.43×
11Malibu RumFood & Beverages13.38×
12LongchampFashion & Accessoires13.15×
13Auntie Anne'sFood & Beverages11.55×
14Gina CaranoMovies & TV9.33×
15Sparkling wineFood & Beverages7.80×
16Discount storesShopping3.04×
17Mortgage loansBusiness & Career2.52×
18Trader Joe'sShopping2.35×
19AirbnbTravel & Leisure2.32×
20PinterestInternet & Social Media2.01×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cava (Spanish wine) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cava (Spanish wine) audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.15×
IndulgenceJOY1.72×
Convenience OrientationPREMIUM1.72×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cava (Spanish wine) audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.79×
DIY MentalityTHRILL0.89×
TraditionCONSERVATISM0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cava (Spanish wine) have in United States?

Cava (Spanish wine) has an estimated audience of 510,451 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Cava (Spanish wine) fans?

57.3% of Cava (Spanish wine) fans are female, 42.7% are male, with an average age of 40.6 years.

03

Which brands do Cava (Spanish wine) fans like most?

Cava (Spanish wine) fans show strongest brand affinity for BevMo! (38.61×), Taittinger (151.11×), and Pimm's (131.89×) over the country average.

04

Where do Cava (Spanish wine) fans live in United States?

Cava (Spanish wine) fans in United States are most concentrated in Texas (reach ~90K), California (reach ~70K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Cava (Spanish wine) fans also like?

Beyond Cava (Spanish wine) itself, the audience over-indexes on Taittinger (151.11×), Pimm's (131.89×), Naked Wines (23.16×), and Sausage Party (35.61×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Cava (Spanish wine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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