Cava (Spanish wine) Audience in United States

Cava (Spanish wine) has an estimated audience of 510,451 people in United States. 57.3% are female, 42.7% are male, average age 40.6. Top regions: Texas, California, Florida. Top brand affinities: Ken Burns, Karbala, Knauf Insulation, Nationality, Unique Gifts.
The average Cava (Spanish wine) fan in United States is 40.6 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Ken Burns, Karbala, Knauf Insulation, with strongest over-indexing on Ken Burns (47.17× the country average). Demographically, the Cava (Spanish wine) audience skews more female with an average age of 40.6, and over-indexes on personality traits such as Luxury Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic · Subtype: Wine
Demographics of Cava (Spanish wine) fans
| Metric | Value |
|---|---|
| Female | 57.3% |
| Male | 42.7% |
| Average age | 40.6 |
| Estimated audience size | 510,451 |
Audience persona
The typical Cava (Spanish wine) fan in United States is more female, around 40.6 years old, with strong Luxury Orientation tendencies and a notable affinity for Ken Burns.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 98,366 | 2.24× |
| California | 81,467 | 1.45× |
| Florida | 52,454 | 1.52× |
| New York | 40,949 | 1.44× |
| Virginia | 35,405 | 2.85× |
| North Carolina | 35,060 | 2.28× |
| Georgia | 34,776 | 2.21× |
| New Jersey | 26,306 | 2.03× |
| Maryland | 23,813 | 2.71× |
| Massachusetts | 21,179 | 2.11× |
| Pennsylvania | 19,816 | 1.15× |
| Illinois | 16,775 | 0.99× |
| Tennessee | 16,637 | 1.62× |
| South Carolina | 15,473 | 2.01× |
| Colorado | 14,333 | 1.78× |
| Oklahoma | 11,200 | 1.98× |
| Alabama | 11,043 | 1.55× |
| Louisiana | 10,084 | 1.53× |
| Arizona | 9,864 | 0.95× |
| Connecticut | 8,301 | 1.62× |
| Ohio | 6,411 | 0.41× |
| Washington, District of Columbia | 4,746 | 3.09× |
| Kansas | 4,653 | 1.16× |
| Missouri | 4,410 | 0.54× |
| Michigan | 4,270 | 0.32× |
| Arkansas | 3,848 | 0.91× |
| Indiana | 3,834 | 0.41× |
| Washington | 3,161 | 0.31× |
| Rhode Island | 2,119 | 1.3× |
| Wisconsin | 2,077 | 0.27× |
| Minnesota | 2,048 | 0.28× |
| Delaware | 1,988 | 1.41× |
| Kentucky | 1,853 | 0.29× |
| Nevada | 1,711 | 0.35× |
| Oregon | 1,436 | 0.25× |
| Utah | 1,292 | 0.28× |
| Mississippi | 1,272 | 0.3× |
| New Hampshire | 1,074 | 0.53× |
| Iowa | 905 | 0.22× |
| Nebraska | 674 | 0.26× |
| West Virginia | 592 | 0.25× |
| Hawaii | 494 | 0.23× |
| New Mexico | 492 | 0.19× |
| Maine | 462 | 0.25× |
| Idaho | 459 | 0.18× |
| Vermont | 244 | 0.27× |
| Montana | 219 | 0.15× |
| South Dakota | 154 | 0.13× |
| North Dakota | 146 | 0.14× |
| Alaska | 132 | 0.12× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Ken Burns | 47.17× | Movies & TV |
| Karbala | 34.55× | Travel & Leisure |
| Knauf Insulation | 31.52× | Business & Career |
| Nationality | 2.36× | Politics & Society |
| Unique Gifts | 2.54× | Shopping |
| JDSU | 2.96× | Business & Career |
| Alaska | 1.59× | Travel & Leisure |
| Birthday Gifts | 2.97× | Kids & Family |
| Natural rubber | 1.64× | Cars & Mobility |
| Justice | 2.07× | Politics & Society |
| Mothercare | 2.33× | Kids & Family |
| Bank account | 1.6× | Business & Career |
| Corona (band) | 3.61× | Music & Radio |
| Haberler | 7.49× | News |
| Gunnar Nelson (fighter) | 13.45× | Sports |
| Kendra Scott | 1.54× | Fashion & Accessoires |
| Kelly Olynyk | 7.56× | Sports |
| Cacique | 5.39× | Food & Beverages |
| Public speaking | 1.73× | Politics & Society |
| Israel Vibration | 24.17× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.87 |
| Indulgence | JOY | 1.64 |
| Design Affinity | PREMIUM | 1.63 |
| Quality Awareness | PREMIUM | 1.56 |
| Risk Appetite | THRILL | 1.54 |
| Healthy Lifestyle | BALANCE | 1.41 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.0% |
| Spain | 12.1% |
| Colombia | 10.2% |
See Cava (Spanish wine) audiences in other countries
More Wine audiences in United States
- Sparkling wine (13,077,294)
- Red wine (11,604,953)
- Champagne (11,425,910)
- Dessert wine (8,592,314)
- White wine (8,410,621)
Frequently asked questions
How many fans does Cava (Spanish wine) have in United States?
Cava (Spanish wine) has an estimated audience of 510,451 people in United States, concentrated in Texas and California.
What is the gender split and age of Cava (Spanish wine) fans?
57.3% of Cava (Spanish wine) fans are female, 42.7% are male, with an average age of 40.6 years.
Which brands do Cava (Spanish wine) fans like most?
Cava (Spanish wine) fans show strongest brand affinity for Ken Burns (47.17×), Karbala (34.55×), and Knauf Insulation (31.52×) over the country average.
Where do Cava (Spanish wine) fans live in United States?
Cava (Spanish wine) fans in United States are most concentrated in Texas (reach 98,366), California (reach 81,467), and Florida (reach 52,454). These three regions account for the largest share of the active audience.
What other brands do Cava (Spanish wine) fans also like?
Beyond Cava (Spanish wine) itself, the audience over-indexes on Karbala (34.55×), Knauf Insulation (31.52×), Nationality (2.36×), and Unique Gifts (2.54×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Cava (Spanish wine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.