cavenders Audience in United States

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cavenders has an estimated audience of 1,591,054 people in United States. 52.9% are female, 47.1% are male, average age 34.3. Top regions: Texas, Louisiana, Arkansas. Top brand affinities: Boot Barn, The Rhinestone Cowgirl, Carnage (2011 film), Club Universidad de Chile, Skateboarder (magazine).

The average cavenders fan in United States is 34.3 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, Louisiana, Arkansas. Top brand affinities include Boot Barn, The Rhinestone Cowgirl, Carnage (2011 film), with strongest over-indexing on Boot Barn (105.36× the country average). Demographically, the cavenders audience skews balanced with an average age of 34.3, and over-indexes on personality traits such as DIY Mentality, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand · Subtype: Western wear

Demographics of cavenders fans

Demographic split for cavenders audience in United States
MetricValue
Female52.9%
Male47.1%
Average age34.3
Estimated audience size1,591,054

Audience persona

The typical cavenders fan in United States is balanced, around 34.3 years old, with strong DIY Mentality tendencies and a notable affinity for Boot Barn.

Top regions in United States

Top regions ranked by reach for cavenders in United States
RegionReachAffinity
Texas1,167,8768.54×
Louisiana105,1415.12×
Arkansas64,9174.95×
Oklahoma62,5643.54×
Georgia62,3901.27×
Mississippi54,8814.19×
Alabama54,2052.44×
Tennessee45,0651.41×
Missouri40,3161.57×
California33,0000.19×
Florida32,7830.3×
Kansas30,8662.46×
New Mexico26,5203.32×
Colorado23,0930.92×
North Carolina17,8490.37×
Illinois16,4010.31×
Virginia12,7500.33×
Arizona11,1300.34×
Nebraska11,0071.38×
Kentucky10,1370.51×
Ohio9,7550.2×
New York9,3950.11×
Iowa7,7810.59×
South Carolina7,1450.3×
Indiana6,8570.24×
Pennsylvania6,6790.12×
Michigan6,3220.15×
Washington5,6930.18×
Wisconsin5,4500.23×
Minnesota4,6710.2×
Nevada4,6660.3×
Oregon4,1320.23×
Utah4,0290.28×
West Virginia2,8910.39×
Maryland2,7490.1×
Idaho2,6700.33×
New Jersey2,4900.06×
Massachusetts2,4100.08×
Montana1,9710.45×
South Dakota1,9130.52×
North Dakota1,8830.58×
Wyoming1,5900.67×
Connecticut1,3310.08×
Hawaii1,1260.16×
Washington, District of Columbia9340.2×
Alaska7240.21×
New Hampshire6500.1×
Maine6470.11×
Delaware4640.11×
Rhode Island4480.09×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for cavenders audience
BrandAffinityCategory
Boot Barn105.36×Fashion & Accessoires
The Rhinestone Cowgirl225.43×
Carnage (2011 film)61.8×Movies & TV
Club Universidad de Chile75.88×Sports
Skateboarder (magazine)25.84×Sports
Buckle (clothing retailer)11.57×Fashion & Accessoires
Ariat10.66×Fashion & Accessoires
Yahoo!ショッピング3.21×
Native american culture in the united states3.84×Politics & Society
Rodeo4.08×Sports
Western riding6.38×Sports
Colo-Colo30.57×Sports
Miss Me Jeans20×Fashion & Accessoires
Texas country music4.57×Music & Radio
Blythe Danner20×Movies & TV
Saddle8.31×Sports
Horse training4.33×Pets & Animals
Team roping7.37×Sports
Calf roping7.77×Sports
Bull riding7.35×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by cavenders audience
TraitClusterScore
DIY MentalityTHRILL1.49
CreativityOPEN1.12
Price SensitivityPREMIUM1.08
IndividualismJOY1.03
Convenience OrientationPREMIUM1.01
Social Media UsageJOY1

Worldwide distribution

Worldwide audience distribution share by country for cavenders
CountryShare
United States92.1%
Germany1.1%
United Kingdom1.0%

See cavenders audiences in other countries

More Western wear audiences in United States

Frequently asked questions

How many fans does cavenders have in United States?

cavenders has an estimated audience of 1,591,054 people in United States, concentrated in Texas and Louisiana.

What is the gender split and age of cavenders fans?

52.9% of cavenders fans are female, 47.1% are male, with an average age of 34.3 years.

Which brands do cavenders fans like most?

cavenders fans show strongest brand affinity for Boot Barn (105.36×), The Rhinestone Cowgirl (225.43×), and Carnage (2011 film) (61.8×) over the country average.

Where do cavenders fans live in United States?

cavenders fans in United States are most concentrated in Texas (reach 1,167,876), Louisiana (reach 105,141), and Arkansas (reach 64,917). These three regions account for the largest share of the active audience.

What other brands do cavenders fans also like?

Beyond cavenders itself, the audience over-indexes on The Rhinestone Cowgirl (225.43×), Carnage (2011 film) (61.8×), Club Universidad de Chile (75.88×), and Skateboarder (magazine) (25.84×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for cavenders. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.