Club Universidad de Chile Audience in United States

Club Universidad de Chile logo

Club Universidad de Chile has an estimated audience of 266,067 people in United States. 45.8% are female, 54.2% are male, average age 34.1. Top regions: Florida, New York, California. Top brand affinities: cavenders, Volaris, Kipling (brand), El País, Alexis Sánchez.

The average Club Universidad de Chile fan in United States is 34.1 years old, balanced, and lives primarily in Florida. The audience is concentrated in Florida, New York, California. Top brand affinities include cavenders, Volaris, Kipling (brand), with strongest over-indexing on cavenders (71.28× the country average). Demographically, the Club Universidad de Chile audience skews balanced with an average age of 34.1, and over-indexes on personality traits such as Spirituality, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Soccer

Demographics of Club Universidad de Chile fans

Demographic split for Club Universidad de Chile audience in United States
MetricValue
Female45.8%
Male54.2%
Average age34.1
Estimated audience size266,067

Audience persona

The typical Club Universidad de Chile fan in United States is balanced, around 34.1 years old, with strong Spirituality tendencies and a notable affinity for cavenders.

Top regions in United States

Top regions ranked by reach for Club Universidad de Chile in United States
RegionReachAffinity
Florida60,3423.35×
New York31,0052.09×
California30,3681.04×
New Jersey17,2732.55×
Texas16,5880.73×
Utah13,3925.62×
North Carolina9,8621.23×
Illinois7,6330.86×
Massachusetts6,5321.25×
Virginia6,3360.98×
Georgia6,1830.75×
Pennsylvania5,9820.67×
Maryland5,0011.09×
Indiana4,7030.97×
Tennessee4,4480.83×
Washington4,2770.8×
Arizona3,6670.68×
Colorado3,4750.83×
Missouri3,4400.8×
Ohio3,4290.42×
Connecticut3,3591.26×
Oregon3,037
Nevada2,9891.16×
Kansas2,2511.07×
Alabama2,1720.58×
Michigan2,1680.31×
Minnesota1,7220.45×
Wisconsin1,6970.42×
New Mexico1,4781.11×
South Carolina1,3860.35×
Kentucky1,3460.4×
Oklahoma1,2540.42×
Washington, District of Columbia1,1141.39×
Iowa1,0920.5×
Mississippi9180.42×
Louisiana8750.25×
Arkansas8740.4×
Vermont7631.63×
Idaho7500.56×
Alaska7301.28×
Hawaii7170.63×
Delaware6940.95×
Nebraska6550.49×
West Virginia6500.52×
Rhode Island6460.76×
South Dakota6090.99×
Montana5650.77×
North Dakota5430.99×
New Hampshire5350.51×
Wyoming5261.33×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Club Universidad de Chile audience
BrandAffinityCategory
cavenders71.28×Fashion & Accessoires
Volaris31×Travel & Leisure
Kipling (brand)81.01×Fashion & Accessoires
El País36.9×News
Alexis Sánchez87.37×Sports
FIFA Club World Cup28.14×Sports
Las Vegas7.17×Travel & Leisure
The Loud House47.68×Movies & TV
Paris Saint-Germain16.09×Sports
FIFA World Cup5.33×Sports
La Liga12.37×Sports
FC Bayern Munich8.92×Sports
Atlético Madrid19.85×Sports
Real Madrid C.F.5.22×Sports
Montevideo31.57×Travel & Leisure
Madrid14.15×Travel & Leisure
Lyric poetry21×Literature
Milwaukee Brewers7.63×Sports
Planet Fitness3.71×Sports
Danish Superliga59.67×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Club Universidad de Chile audience
TraitClusterScore
SpiritualityBALANCE1.84
Urban LifestyleOPEN1.5
MindfulnessBALANCE1.49
Design AffinityPREMIUM1.34
Risk AppetiteTHRILL1.31
LGBTQ+ IdentityOPEN1.28

Worldwide distribution

Worldwide audience distribution share by country for Club Universidad de Chile
CountryShare
Chile61.3%
Brazil13.2%
Mexico5.0%

See Club Universidad de Chile audiences in other countries

More Soccer audiences in United States

Frequently asked questions

How many fans does Club Universidad de Chile have in United States?

Club Universidad de Chile has an estimated audience of 266,067 people in United States, concentrated in Florida and New York.

What is the gender split and age of Club Universidad de Chile fans?

45.8% of Club Universidad de Chile fans are female, 54.2% are male, with an average age of 34.1 years.

Which brands do Club Universidad de Chile fans like most?

Club Universidad de Chile fans show strongest brand affinity for cavenders (71.28×), Volaris (31×), and Kipling (brand) (81.01×) over the country average.

Where do Club Universidad de Chile fans live in United States?

Club Universidad de Chile fans in United States are most concentrated in Florida (reach 60,342), New York (reach 31,005), and California (reach 30,368). These three regions account for the largest share of the active audience.

What other brands do Club Universidad de Chile fans also like?

Beyond Club Universidad de Chile itself, the audience over-indexes on Volaris (31×), Kipling (brand) (81.01×), El País (36.9×), and Alexis Sánchez (87.37×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Club Universidad de Chile. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.