Bull riding Audience in United States

Bull riding has an estimated audience of 4,916,940 people in United States. 48.8% are female, 51.2% are male, average age 38.4. Top regions: Texas, California, Florida. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Income tax.

The average Bull riding fan in United States is 38.4 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Bull riding audience skews balanced with an average age of 38.4, and over-indexes on personality traits such as Patriotism, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic · Subtype: Sport

Demographics of Bull riding fans

Demographic split for Bull riding audience in United States
MetricValue
Female48.8%
Male51.2%
Average age38.4
Estimated audience size4,916,940

Audience persona

The typical Bull riding fan in United States is balanced, around 38.4 years old, with strong Patriotism tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Bull riding in United States
RegionReachAffinity
Texas541,4391.28×
California384,0280.71×
Florida210,4000.63×
New York153,6170.56×
Arizona145,0021.44×
Illinois126,3790.77×
Georgia118,7780.78×
North Carolina114,9590.78×
Ohio113,4990.75×
Tennessee104,6171.06×
Pennsylvania104,3580.63×
Oklahoma98,6511.81×
Missouri96,2441.21×
Michigan90,1320.7×
Virginia86,9820.73×
Washington81,3820.83×
Colorado80,1391.03×
Indiana78,0210.87×
Kentucky72,7861.18×
Alabama68,0080.99×
Louisiana66,9301.06×
New Jersey62,0540.5×
Nebraska61,7622.5×
South Carolina57,3870.78×
Utah57,0881.3×
Oregon56,7891.01×
Arkansas56,7501.4×
Wisconsin56,5860.76×
Minnesota55,2180.78×
Kansas46,8861.21×
Mississippi46,5731.15×
Maryland45,6160.54×
Massachusetts44,8170.46×
New Mexico43,1661.75×
Iowa42,6781.05×
Idaho38,6161.57×
Nevada36,5210.77×
Montana27,9912.05×
Connecticut26,1080.53×
West Virginia24,6251.08×
South Dakota20,2471.78×
Wyoming17,3832.39×
North Dakota13,5961.35×
Hawaii12,1940.58×
New Hampshire10,7190.55×
Maine10,5290.6×
Alaska8,2300.78×
Washington, District of Columbia7,7690.53×
Rhode Island6,6540.43×
Delaware6,2070.46×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bull riding audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Income tax13.19×Business & Career
Boot Barn9.69×Fashion & Accessoires
Planet Fitness3.34×Sports
Diaper bag5.41×Kids & Family
Charles, Prince of Wales18.87×Politics & Society
Ariat8.49×Fashion & Accessoires
Rodeo3.82×Sports
AutoZone2.12×Cars & Mobility
Golf Channel3.1×Sports
Do it yourself (DIY)1.74×Home & Garden
Tractor Supply Company3.39×Shopping
Livestock2.07×Pets & Animals
Non-fiction books3.84×Literature
Bachelor of Business Administration19.12×Business & Career
Universal Studios5.48×Movies & TV
Multi-tool4.11×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bull riding audience
TraitClusterScore
PatriotismCONSERVATISM1.57
DIY MentalityTHRILL1.41
Sports ActivityPOWER1.18
ExtroversionTHRILL1.15
Need for SecurityCONSERVATISM1.1
Risk AppetiteTHRILL1.07

Worldwide distribution

Worldwide audience distribution share by country for Bull riding
CountryShare
United States58.8%
Japan9.2%
Brazil4.2%

See Bull riding audiences in other countries

More Sport audiences in United States

Frequently asked questions

How many fans does Bull riding have in United States?

Bull riding has an estimated audience of 4,916,940 people in United States, concentrated in Texas and California.

What is the gender split and age of Bull riding fans?

48.8% of Bull riding fans are female, 51.2% are male, with an average age of 38.4 years.

Which brands do Bull riding fans like most?

Bull riding fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Bull riding fans live in United States?

Bull riding fans in United States are most concentrated in Texas (reach 541,439), California (reach 384,028), and Florida (reach 210,400). These three regions account for the largest share of the active audience.

What other brands do Bull riding fans also like?

Beyond Bull riding itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and Income tax (13.19×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bull riding. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.