Certified first responder Audience in United States

Certified first responder logo

Certified first responder has an estimated audience of 1,550,771 people in United States. 56.7% are female, 43.3% are male, average age 38.7. Top regions: Florida, New York, California. Top brand affinities: Keene, New Hampshire, Urban Outfitters, Vocal harmony, Governor of Michigan, Wok.

The average Certified first responder fan in United States is 38.7 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, New York, California. Top brand affinities include Keene, New Hampshire, Urban Outfitters, Vocal harmony, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Certified first responder audience skews more female with an average age of 38.7, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Certified first responder fans

Demographic split for Certified first responder audience in United States
MetricValue
Female56.7%
Male43.3%
Average age38.7
Estimated audience size1,550,771

Audience persona

The typical Certified first responder fan in United States is more female, around 38.7 years old, with strong Patriotism tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Certified first responder in United States
RegionReachAffinity
Florida83,3110.79×
New York70,5040.81×
California60,3910.35×
Texas46,9920.35×
Georgia28,4450.6×
Massachusetts25,0090.82×
Louisiana21,3771.07×
North Carolina20,9270.45×
Minnesota15,0240.68×
Pennsylvania14,6570.28×
Tennessee14,6490.47×
Illinois14,4350.28×
South Carolina13,6880.59×
Virginia13,3710.35×
Mississippi13,1141.03×
Michigan13,0640.32×
Wisconsin12,2300.52×
Indiana11,6700.41×
Arkansas11,6500.91×
Ohio11,5790.24×
Oklahoma11,3940.66×
Kentucky11,2130.58×
Colorado11,1850.46×
New Jersey11,1760.28×
Alabama10,8540.5×
West Virginia10,8261.5×
Alaska10,8043.26×
Maryland10,5030.39×
Arizona10,3050.33×
Kansas10,0000.82×
Idaho9,9981.29×
Missouri9,6870.39×
Hawaii9,5501.43×
Iowa9,4930.74×
Montana9,4182.19×
South Dakota9,2962.59×
North Dakota9,0512.84×
New Hampshire8,9211.46×
Wyoming8,7583.81×
Nebraska8,7351.12×
Connecticut8,7220.56×
New Mexico8,6901.12×
Nevada8,6610.58×
Rhode Island8,6141.75×
Maine8,6091.55×
Washington8,5780.28×
Oregon8,5510.48×
Utah8,5000.61×
Vermont8,4723.11×
Delaware7,7141.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Certified first responder audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Urban Outfitters3.89×Shopping
Vocal harmony8.57×Music & Radio
Governor of Michigan12.59×Politics & Society
Wok10.01×Food & Beverages
Hibachi11.49×Food & Beverages
Goop7.58×Internet & Social Media
Grinch5.17×Movies & TV
Google Home7.61×Technology & Electronics
Cherish (group)12.07×Music & Radio
Hipster10.26×Politics & Society
La Jolla9.5×Travel & Leisure
Grace Slick8.47×Music & Radio
headspace8.13×Health
El Paso County, Colorado11.14×Travel & Leisure
Kikar HaShabbat13.98×News
Gift registry9.84×Kids & Family
TV Fanatic7.89×Movies & TV
Guitarist (magazine)7.72×Music & Radio
Ira Glass11.62×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Certified first responder audience
TraitClusterScore
PatriotismCONSERVATISM3.92
Need for SecurityCONSERVATISM1.55
IndividualismJOY1.24
Community OrientationOPEN1.21
Career OrientationPOWER1.21
ExtroversionTHRILL1.19

Worldwide distribution

Worldwide audience distribution share by country for Certified first responder
CountryShare
United States53.2%
Nigeria19.3%
Cameroon9.1%

See Certified first responder audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Certified first responder have in United States?

Certified first responder has an estimated audience of 1,550,771 people in United States, concentrated in Florida and New York.

What is the gender split and age of Certified first responder fans?

56.7% of Certified first responder fans are female, 43.3% are male, with an average age of 38.7 years.

Which brands do Certified first responder fans like most?

Certified first responder fans show strongest brand affinity for Keene, New Hampshire (675×), Urban Outfitters (3.89×), and Vocal harmony (8.57×) over the country average.

Where do Certified first responder fans live in United States?

Certified first responder fans in United States are most concentrated in Florida (reach 83,311), New York (reach 70,504), and California (reach 60,391). These three regions account for the largest share of the active audience.

What other brands do Certified first responder fans also like?

Beyond Certified first responder itself, the audience over-indexes on Urban Outfitters (3.89×), Vocal harmony (8.57×), Governor of Michigan (12.59×), and Wok (10.01×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Certified first responder. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.