Cesar Millan Audience in United States

Cesar Millan logo

Cesar Millan has an estimated audience of 1,190,185 people in United States. 65.7% are female, 34.3% are male, average age 42.1. Top regions: California, Texas, Florida. Top brand affinities: Early adopter, NBC, Dodo (Alice's Adventures in Wonderland), Dog breed, Jayne Mansfield.

The average Cesar Millan fan in United States is 42.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Early adopter, NBC, Dodo (Alice's Adventures in Wonderland), with strongest over-indexing on Early adopter (19.82× the country average). Demographically, the Cesar Millan audience skews more female with an average age of 42.1, and over-indexes on personality traits such as Pet Ownership, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Person · Subtype: TV personality

Demographics of Cesar Millan fans

Demographic split for Cesar Millan audience in United States
MetricValue
Female65.7%
Male34.3%
Average age42.1
Estimated audience size1,190,185

Audience persona

The typical Cesar Millan fan in United States is more female, around 42.1 years old, with strong Pet Ownership tendencies and a notable affinity for Early adopter.

Top regions in United States

Top regions ranked by reach for Cesar Millan in United States
RegionReachAffinity
California213,1631.63×
Texas118,9711.16×
Florida101,6601.26×
New York66,6851×
Illinois41,0431.04×
Pennsylvania39,1600.98×
North Carolina35,6110.99×
Ohio35,4660.97×
Georgia32,0550.87×
Michigan29,5520.95×
New Jersey29,5480.98×
Washington29,5141.24×
Arizona28,1591.16×
Virginia27,0630.93×
Massachusetts23,0930.98×
Colorado21,0411.12×
Tennessee20,9640.88×
Wisconsin20,3591.14×
Indiana19,8740.91×
Missouri19,4441.01×
Oregon18,1721.33×
Maryland18,0270.88×
South Carolina17,1430.96×
Minnesota16,1450.95×
Nevada14,6971.28×
Kentucky13,1630.88×
Oklahoma12,9530.98×
Louisiana12,1540.79×
Connecticut12,0631.01×
Alabama10,7460.65×
Utah10,5950.99×
Kansas9,5631.02×
Iowa9,0310.92×
Arkansas8,9020.91×
New Mexico7,8561.32×
Idaho7,3521.23×
Hawaii7,0391.38×
Mississippi6,3040.64×
New Hampshire5,4471.16×
Nebraska5,3780.9×
West Virginia4,8390.87×
Maine4,7191.11×
Rhode Island3,6900.97×
Montana3,6221.1×
Delaware2,7970.85×
Washington, District of Columbia2,3580.66×
South Dakota2,1170.77×
Alaska2,0770.82×
Vermont1,8430.88×
North Dakota1,7100.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cesar Millan audience
BrandAffinityCategory
Early adopter19.82×Technology & Electronics
NBC1.74×Movies & TV
Dodo (Alice's Adventures in Wonderland)3.53×Literature
Dog breed1.76×Pets & Animals
Jayne Mansfield5.37×Fashion & Accessoires
Veterinary physician2.73×Pets & Animals
Petco2.18×Shopping
Reddit1.57×Internet & Social Media
Shelter Dogs2.84×Pets & Animals
Insect2.22×Pets & Animals
Dachshund2.41×Pets & Animals
Doberman Pinscher2.98×Pets & Animals
Livestock1.51×Pets & Animals
Veterinary medicine1.99×Business & Career
Pet sitting2.62×Pets & Animals
LabCorp2.14×Health
Animal welfare1.62×Politics & Society
Nostalgia1.79×Home & Garden
TV talkshows1.61×Movies & TV
Homo sapiens2.08×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cesar Millan audience
TraitClusterScore
Pet OwnershipJOY1.38
CreativityOPEN1.13
Healthy LifestyleBALANCE1.08
ExtroversionTHRILL1.08
Social Media UsageJOY1.02
Family OrientationCONSERVATISM1

Worldwide distribution

Worldwide audience distribution share by country for Cesar Millan
CountryShare
United States34.0%
Mexico8.3%
Germany6.6%

See Cesar Millan audiences in other countries

More TV personality audiences in United States

Frequently asked questions

How many fans does Cesar Millan have in United States?

Cesar Millan has an estimated audience of 1,190,185 people in United States, concentrated in California and Texas.

What is the gender split and age of Cesar Millan fans?

65.7% of Cesar Millan fans are female, 34.3% are male, with an average age of 42.1 years.

Which brands do Cesar Millan fans like most?

Cesar Millan fans show strongest brand affinity for Early adopter (19.82×), NBC (1.74×), and Dodo (Alice's Adventures in Wonderland) (3.53×) over the country average.

Where do Cesar Millan fans live in United States?

Cesar Millan fans in United States are most concentrated in California (reach 213,163), Texas (reach 118,971), and Florida (reach 101,660). These three regions account for the largest share of the active audience.

What other brands do Cesar Millan fans also like?

Beyond Cesar Millan itself, the audience over-indexes on NBC (1.74×), Dodo (Alice's Adventures in Wonderland) (3.53×), Dog breed (1.76×), and Jayne Mansfield (5.37×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cesar Millan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.