Chocó Department Audience in United States

Chocó Department logo

Chocó Department has an estimated audience of 340,626 people in United States. 45.8% are female, 54.2% are male, average age 39.6. Top regions: Florida, Louisiana, Oklahoma. Top brand affinities: Minnesota, Home construction, Penn & Teller, Justice, Panama.

The average Chocó Department fan in United States is 39.6 years old, balanced, and lives primarily in Florida. The audience is concentrated in Florida, Louisiana, Oklahoma. Top brand affinities include Minnesota, Home construction, Penn & Teller, with strongest over-indexing on Minnesota (2.15× the country average). Demographically, the Chocó Department audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as Extroversion, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 30 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Region

Demographics of Chocó Department fans

Demographic split for Chocó Department audience in United States
MetricValue
Female45.8%
Male54.2%
Average age39.6
Estimated audience size340,626

Audience persona

The typical Chocó Department fan in United States is balanced, around 39.6 years old, with strong Extroversion tendencies and a notable affinity for Minnesota.

Top regions in United States

Top regions ranked by reach for Chocó Department in United States
RegionReachAffinity
Florida7,6140.33×
Louisiana6,5191.48×
Oklahoma6,3701.68×
California6,1760.16×
New York6,0640.32×
Tennessee5,7810.85×
South Carolina5,7401.12×
Indiana5,5920.9×
Missouri5,4160.99×
Texas5,3430.18×
North Carolina5,2000.51×
Ohio5,1790.49×
Georgia5,1580.49×
Michigan5,1550.58×
Wisconsin5,128
Arizona4,9380.71×
Pennsylvania4,9170.43×
Connecticut4,8761.43×
Nevada4,8421.47×
Oregon4,7811.22×
Utah4,7521.56×
Virginia4,7210.57×
Maryland4,6980.8×
New Jersey4,6860.54×
Illinois4,6120.41×
Massachusetts4,5350.68×
Washington4,4270.65×
Colorado4,4140.82×
Delaware4,3134.59×
Washington, District of Columbia3,1143.04×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Chocó Department audience
BrandAffinityCategory
Minnesota2.15×Travel & Leisure
Home construction1.7×Home & Garden
Penn & Teller7.67×Movies & TV
Justice2.16×Politics & Society
Panama2.65×Travel & Leisure
Toros de Tijuana18.81×Sports
JTV (Indonesia)3.5×
Dental hygienist3.37×Health
Mad About You5.48×Movies & TV
Sears1.78×Shopping
Bülent Korkmaz69.29×Sports
Bus Driver (video game)5.14×Games
Ext JS8.25×Technology & Electronics
Leverage (TV series)1.63×Movies & TV
The Boomtown Rats14.27×Music & Radio
War on Terror1.81×Politics & Society
Sub Zero (Official)2.27×Literature
bumGenius10.42×Kids & Family
Cockpit2.03×Travel & Leisure
Tierra Cali1.64×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Chocó Department audience
TraitClusterScore
ExtroversionTHRILL1.35
TravellingTHRILL1.35
Risk AppetiteTHRILL1.25
Urban LifestyleOPEN1.21
Need for SecurityCONSERVATISM1.1
Price SensitivityPREMIUM1.04

Worldwide distribution

Worldwide audience distribution share by country for Chocó Department
CountryShare
Colombia24.8%
Mexico13.4%
France10.3%

See Chocó Department audiences in other countries

More Region audiences in United States

Frequently asked questions

How many fans does Chocó Department have in United States?

Chocó Department has an estimated audience of 340,626 people in United States, concentrated in Florida and Louisiana.

What is the gender split and age of Chocó Department fans?

45.8% of Chocó Department fans are female, 54.2% are male, with an average age of 39.6 years.

Which brands do Chocó Department fans like most?

Chocó Department fans show strongest brand affinity for Minnesota (2.15×), Home construction (1.7×), and Penn & Teller (7.67×) over the country average.

Where do Chocó Department fans live in United States?

Chocó Department fans in United States are most concentrated in Florida (reach 7,614), Louisiana (reach 6,519), and Oklahoma (reach 6,370). These three regions account for the largest share of the active audience.

What other brands do Chocó Department fans also like?

Beyond Chocó Department itself, the audience over-indexes on Home construction (1.7×), Penn & Teller (7.67×), Justice (2.16×), and Panama (2.65×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Chocó Department. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.