A data profile of the people who buy, follow and care about Click-to-donate site in United States — modelled from more than twelve digital signal sources. Click-to-donate site has an estimated audience of 2,035,209 people in United States.
The average Click-to-donate site fan in United States is 48.5 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Alexandra Daddario, Dean Ambrose, GoFundMe, with strongest over-indexing on Alexandra Daddario (13.29× the country average).
Demographically, the Click-to-donate site audience skews more female with an average age of 48.5, and over-indexes on personality traits such as Community Orientation, Pet Ownership.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Click-to-donate site fan in United States is more female, around 48.5 years old, with strong Community Orientation tendencies and a notable affinity for Alexandra Daddario.
The key figures that characterise the Click-to-donate site profile in United States.
61.8% are female, 38.2% are male, average age 48.5.
| Metric | Value |
|---|---|
| Female | 61.8% |
| Male | 38.2% |
| Average age | 48.5 |
| Estimated audience size | 2,035,209 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 11% | |
| 30-39 | 14% | |
| 40-49 | 22% | |
| 50+ | 48% |
of the worldwide Click-to-donate site audience comes from United States.
| Country | Share |
|---|---|
| United States | 27.7% |
| Indonesia | 11.5% |
| United Kingdom | 10.6% |
Where the Click-to-donate site audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Michigan | ~60K | 1.09× | |
| 02 | Oregon | ~20K | 1.05× | |
| 03 | Iowa | ~20K | 1.05× | |
| 04 | Wisconsin | ~30K | 1.03× | |
| 05 | Minnesota | ~30K | 1.03× | |
| 06 | Louisiana | ~30K | 1.03× | |
| 07 | Connecticut | ~20K | 1.03× | |
| 08 | Nevada | ~20K | 1.03× | |
| 09 | New York | ~100K | 1.02× | |
| 10 | Tennessee | ~40K | 1.02× | |
| 11 | Alabama | ~30K | 1.02× | |
| 12 | Pennsylvania | ~70K | 1.01× | |
| 13 | Arizona | ~40K | 1.01× | |
| 14 | Indiana | ~40K | 1.01× | |
| 15 | Missouri | ~30K | 1.01× | |
| 16 | Kentucky | ~30K | 1.01× | |
| 17 | Hawaii | ~9K | 1.01× | |
| 18 | New Hampshire | ~8K | 1.01× | |
| 19 | Maine | ~7K | 1.01× | |
| 20 | Ohio | ~60K | 1.00× | |
| 21 | New Jersey | ~50K | 1.00× | |
| 22 | Virginia | ~50K | 1.00× | |
| 23 | Washington | ~40K | 1.00× | |
| 24 | Massachusetts | ~40K | 1.00× | |
| 25 | Colorado | ~30K | 1.00× | |
| 26 | South Carolina | ~30K | 1.00× | |
| 27 | Utah | ~20K | 1.00× | |
| 28 | Mississippi | ~20K | 1.00× | |
| 29 | Kansas | ~20K | 1.00× | |
| 30 | New Mexico | ~10K | 1.00× | |
| 31 | Washington, District of Columbia | ~6K | 1.00× | |
| 32 | Illinois | ~70K | 0.99× | |
| 33 | Georgia | ~60K | 0.99× | |
| 34 | North Carolina | ~60K | 0.99× | |
| 35 | Maryland | ~30K | 0.99× | |
| 36 | Florida | ~100K | 0.98× | |
| 37 | Texas | ~200K | 0.97× | |
| 38 | California | ~200K | 0.96× | |
| 39 | Rhode Island | 0.00× | ||
| 40 | Arkansas | 0.00× | ||
| 41 | West Virginia | 0.00× | ||
| 42 | South Dakota | 0.00× | ||
| 43 | Delaware | 0.00× | ||
| 44 | Wyoming | 0.00× | ||
| 45 | North Dakota | 0.00× | ||
| 46 | Montana | 0.00× | ||
| 47 | Nebraska | 0.00× | ||
| 48 | Oklahoma | 0.00× | ||
| 49 | Alaska | 0.00× | ||
| 50 | Vermont | 0.00× |
The strongest cross-interests of the Click-to-donate site audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dean Ambrose | Sports | 40.19× | ||
| 02 | James McAvoy | Movies & TV | 16.68× | ||
| 03 | Alexandra Daddario | Movies & TV | 13.29× | ||
| 04 | Colin Farrell | Movies & TV | 11.72× | ||
| 05 | Randy Orton | Sports | 11.27× | ||
| 06 | GoFundMe | Business & Career | 10.94× | ||
| 07 | Marie Curie | Business & Career | 9.54× | ||
| 08 | Mila Kunis | Movies & TV | 8.85× | ||
| 09 | H&R Block | Business & Career | 8.55× | ||
| 10 | Elizabeth Olsen | Movies & TV | 8.50× | ||
| 11 | Petition | Politics & Society | 6.43× | ||
| 12 | Elliot Page | Movies & TV | 6.39× | ||
| 13 | Wife | Kids & Family | 4.03× | ||
| 14 | Cracker Barrel Old Country Store | Food & Beverages | 3.92× | ||
| 15 | Georgie & Mandy's First Marriage | Movies & TV | 3.28× | ||
| 16 | Jesus | Politics & Society | 1.90× | ||
| 17 | Meme | Internet & Social Media | 1.88× | ||
| 18 | Mitch McConnell | Politics & Society | 1.87× | ||
| 19 | MSN | News | 1.87× | ||
| 20 | CNN | Movies & TV | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.58× | |
| Pet Ownership | JOY | 1.48× | |
| Career Orientation | POWER | 1.40× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.82× | |
| Design Affinity | PREMIUM | 1.01× | |
| Sports Activity | POWER | 1.04× |
Click-to-donate site has an estimated audience of 2,035,209 people in United States, concentrated in California and Texas.
61.8% of Click-to-donate site fans are female, 38.2% are male, with an average age of 48.5 years.
Click-to-donate site fans show strongest brand affinity for Alexandra Daddario (13.29×), Dean Ambrose (40.19×), and GoFundMe (10.94×) over the country average.
Click-to-donate site fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Click-to-donate site itself, the audience over-indexes on Dean Ambrose (40.19×), GoFundMe (10.94×), H&R Block (8.55×), and James McAvoy (16.68×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Click-to-donate site. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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