Colin Kaepernick Audience in United States

Colin Kaepernick logo

Colin Kaepernick has an estimated audience of 2,209,150 people in United States. 40.9% are female, 59.1% are male, average age 41.4. Top regions: California, Texas, Florida. Top brand affinities: Riley Keough, Nevada Wolf Pack football, Megyn Kelly, San Francisco 49ers, Nathan Fillion.

The average Colin Kaepernick fan in United States is 41.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Riley Keough, Nevada Wolf Pack football, Megyn Kelly, with strongest over-indexing on Riley Keough (37.61× the country average). Demographically, the Colin Kaepernick audience skews more male with an average age of 41.4, and over-indexes on personality traits such as LGBTQ+ Identity, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: American football

Demographics of Colin Kaepernick fans

Demographic split for Colin Kaepernick audience in United States
MetricValue
Female40.9%
Male59.1%
Average age41.4
Estimated audience size2,209,150

Audience persona

The typical Colin Kaepernick fan in United States is more male, around 41.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Riley Keough.

Top regions in United States

Top regions ranked by reach for Colin Kaepernick in United States
RegionReachAffinity
California311,2351.28×
Texas206,8531.09×
Florida137,3790.92×
New York118,4610.96×
Pennsylvania81,9271.1×
Georgia78,2381.15×
Illinois77,7161.06×
North Carolina73,5171.11×
Ohio69,5141.02×
Michigan62,0421.07×
New Jersey60,3391.07×
Arizona58,5991.3×
Virginia56,6191.05×
Washington54,8541.24×
Maryland46,1551.22×
Tennessee43,6630.99×
Massachusetts39,7840.91×
Alabama39,3211.27×
Missouri39,0831.1×
Wisconsin37,1131.12×
Indiana36,8260.91×
Colorado34,8271×
South Carolina34,2941.03×
Louisiana33,6021.18×
Nevada32,1941.51×
Minnesota30,1710.95×
Oregon25,1450.99×
Mississippi24,5571.35×
Kentucky23,3980.84×
Oklahoma22,0860.9×
Connecticut20,8260.94×
Kansas17,4321×
Iowa17,2630.95×
Arkansas16,4310.9×
Utah15,7360.8×
Idaho10,8780.98×
New Mexico9,8530.89×
Hawaii9,3240.98×
Nebraska9,3090.84×
West Virginia7,8440.76×
Washington, District of Columbia7,2521.09×
New Hampshire6,5580.75×
Delaware6,3511.04×
Rhode Island5,7950.82×
Maine5,7620.73×
Montana5,1290.84×
Alaska4,3330.92×
South Dakota4,3190.85×
North Dakota3,9070.86×
Vermont2,4510.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Colin Kaepernick audience
BrandAffinityCategory
Riley Keough37.61×Fashion & Accessoires
Nevada Wolf Pack football57.43×Sports
Megyn Kelly13.31×Movies & TV
San Francisco 49ers6.84×Sports
Nathan Fillion11.43×Movies & TV
Pete Carroll13.94×Sports
Rosario Tijeras26.91×Movies & TV
Anne Burrell5.81×Food & Beverages
Fox News Channel1.82×Movies & TV
Miami Hurricanes9.21×Sports
Texas Tech Red Raiders football7.91×Sports
Seth Green10.18×Movies & TV
Conservatism in the United States3.68×Politics & Society
Tel Aviv9.65×Travel & Leisure
College football2.23×Sports
Luka Dončić5.21×Sports
Michael Rapaport8.36×Movies & TV
Simone Biles6.26×Sports
Curso de Ingles16.79×
Trophy hunting2.53×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Colin Kaepernick audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.99
Community OrientationOPEN1.42
TraditionCONSERVATISM1.4
IndividualismJOY1.28
Social Media UsageJOY1.2
PatriotismCONSERVATISM1.19

Worldwide distribution

Worldwide audience distribution share by country for Colin Kaepernick
CountryShare
United States66.8%
Canada3.1%
Brazil2.3%

See Colin Kaepernick audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Colin Kaepernick have in United States?

Colin Kaepernick has an estimated audience of 2,209,150 people in United States, concentrated in California and Texas.

What is the gender split and age of Colin Kaepernick fans?

40.9% of Colin Kaepernick fans are female, 59.1% are male, with an average age of 41.4 years.

Which brands do Colin Kaepernick fans like most?

Colin Kaepernick fans show strongest brand affinity for Riley Keough (37.61×), Nevada Wolf Pack football (57.43×), and Megyn Kelly (13.31×) over the country average.

Where do Colin Kaepernick fans live in United States?

Colin Kaepernick fans in United States are most concentrated in California (reach 311,235), Texas (reach 206,853), and Florida (reach 137,379). These three regions account for the largest share of the active audience.

What other brands do Colin Kaepernick fans also like?

Beyond Colin Kaepernick itself, the audience over-indexes on Nevada Wolf Pack football (57.43×), Megyn Kelly (13.31×), San Francisco 49ers (6.84×), and Nathan Fillion (11.43×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Colin Kaepernick. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.