Corrosion Audience in United States

Corrosion logo

Corrosion has an estimated audience of 1,736,691 people in United States. 18.4% are female, 81.6% are male, average age 42.1. Top regions: California, Texas, Florida. Top brand affinities: Minnesota, Diane Sawyer, WESH, ABC 7 Chicago, Better Off Dead (film).

The average Corrosion fan in United States is 42.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Minnesota, Diane Sawyer, WESH, with strongest over-indexing on Minnesota (1.74× the country average). Demographically, the Corrosion audience skews more male with an average age of 42.1, and over-indexes on personality traits such as DIY Mentality, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Corrosion fans

Demographic split for Corrosion audience in United States
MetricValue
Female18.4%
Male81.6%
Average age42.1
Estimated audience size1,736,691

Audience persona

The typical Corrosion fan in United States is more male, around 42.1 years old, with strong DIY Mentality tendencies and a notable affinity for Minnesota.

Top regions in United States

Top regions ranked by reach for Corrosion in United States
RegionReachAffinity
California246,9971.29×
Texas195,5931.31×
Florida130,1691.11×
New York99,3911.02×
Illinois65,7161.14×
Pennsylvania59,9911.03×
Georgia59,8791.12×
Ohio53,2861×
North Carolina53,0301.01×
Michigan47,1781.04×
Virginia45,7841.08×
New Jersey43,5240.99×
Washington38,6941.11×
Arizona38,4471.08×
Massachusetts32,8260.96×
Indiana31,7741×
Maryland31,4391.05×
Tennessee29,3720.84×
Missouri27,2220.97×
Wisconsin26,3351.01×
Louisiana25,8211.15×
Minnesota24,6560.99×
South Carolina24,3280.93×
Colorado23,3930.85×
Alabama21,4940.89×
Oregon20,7201.04×
Oklahoma20,3301.05×
Kentucky18,7520.86×
Nevada17,6151.05×
Connecticut17,1610.99×
Kansas15,7811.15×
Iowa15,5131.08×
Utah14,7330.95×
Mississippi13,7860.96×
Arkansas12,6330.88×
Hawaii10,5501.41×
New Mexico8,5820.99×
Nebraska8,1600.94×
Idaho7,5830.87×
West Virginia6,8340.85×
New Hampshire6,7440.99×
Maine5,4780.88×
Rhode Island5,0430.91×
Washington, District of Columbia4,6220.89×
Alaska4,3721.18×
Delaware4,2410.89×
Montana3,6680.76×
North Dakota3,6401.02×
South Dakota3,4070.85×
Vermont2,5020.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Corrosion audience
BrandAffinityCategory
Minnesota1.74×Travel & Leisure
Diane Sawyer4.5×Movies & TV
WESH2.36×Movies & TV
ABC 7 Chicago2×Movies & TV
Better Off Dead (film)4.69×Movies & TV
Totally Spies!4.19×Movies & TV
Life of Pi3.04×Movies & TV
Israeli cuisine2.62×Food & Beverages
WFTV1.69×Movies & TV
Leverage (TV series)1.83×Movies & TV
Caesarea6.38×Travel & Leisure
Title Nine2.75×Fashion & Accessoires
WSVN1.71×Movies & TV
Academy Award for Best Visual Effects2.63×Movies & TV
Iyanla Vanzant2.95×Business & Career
Equinix2.66×Business & Career
Cultural studies2.29×Business & Career
Iztacalco5.36×Travel & Leisure
Ixtapaluca2.73×Travel & Leisure
Barclays Center1.91×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Corrosion audience
TraitClusterScore
DIY MentalityTHRILL2
Career OrientationPOWER1.75
Luxury OrientationPREMIUM1.63
IndividualismJOY1.6
Need for SecurityCONSERVATISM1.37
Price SensitivityPREMIUM1.25

Worldwide distribution

Worldwide audience distribution share by country for Corrosion
CountryShare
United States70.9%
France5.5%
Japan4.8%

See Corrosion audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Corrosion have in United States?

Corrosion has an estimated audience of 1,736,691 people in United States, concentrated in California and Texas.

What is the gender split and age of Corrosion fans?

18.4% of Corrosion fans are female, 81.6% are male, with an average age of 42.1 years.

Which brands do Corrosion fans like most?

Corrosion fans show strongest brand affinity for Minnesota (1.74×), Diane Sawyer (4.5×), and WESH (2.36×) over the country average.

Where do Corrosion fans live in United States?

Corrosion fans in United States are most concentrated in California (reach 246,997), Texas (reach 195,593), and Florida (reach 130,169). These three regions account for the largest share of the active audience.

What other brands do Corrosion fans also like?

Beyond Corrosion itself, the audience over-indexes on Diane Sawyer (4.5×), WESH (2.36×), ABC 7 Chicago (2×), and Better Off Dead (film) (4.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Corrosion. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.