Crafts4Kids Audience in United States
Crafts4Kids has an estimated audience of 439,546 people in United States. 65.9% are female, 34.1% are male, average age 36.0. Top regions: Colorado, Florida, Texas. Top brand affinities: Birthday Gifts, Electrolyte, Elsword, Karbala, JDSU.
The average Crafts4Kids fan in United States is 36.0 years old, more female, and lives primarily in Colorado. The audience is concentrated in Colorado, Florida, Texas. Top brand affinities include Birthday Gifts, Electrolyte, Elsword, with strongest over-indexing on Birthday Gifts (4.44× the country average). Demographically, the Crafts4Kids audience skews more female with an average age of 36.0, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 15 regions tracked by Rascasse.
Category: Kids & Family · Type: Brand
Demographics of Crafts4Kids fans
| Metric | Value |
|---|---|
| Female | 65.9% |
| Male | 34.1% |
| Average age | 36.0 |
| Estimated audience size | 439,546 |
Audience persona
The typical Crafts4Kids fan in United States is more female, around 36.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Birthday Gifts.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Colorado | 12,674 | 1.83× |
| Florida | 12,625 | 0.42× |
| Texas | 12,552 | 0.33× |
| North Carolina | 12,215 | 0.92× |
| Michigan | 12,111 | 1.05× |
| Wisconsin | 12,046 | 1.82× |
| California | 11,607 | 0.24× |
| Pennsylvania | 11,550 | 0.78× |
| Virginia | 11,091 | 1.04× |
| Maryland | 11,035 | 1.46× |
| New Jersey | 11,009 | 0.98× |
| Illinois | 10,833 | 0.74× |
| Minnesota | 10,763 | 1.71× |
| New York | 10,684 | 0.43× |
| Massachusetts | 10,652 | 1.23× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Birthday Gifts | 4.44× | Kids & Family |
| Electrolyte | 5.33× | Health |
| Elsword | 18.16× | Games |
| Karbala | 10.1× | Travel & Leisure |
| JDSU | 3.31× | Business & Career |
| Unique Gifts | 2.43× | Shopping |
| Natural rubber | 2.05× | Cars & Mobility |
| Home equity | 1.9× | Home & Garden |
| John Havlicek | 14.13× | Sports |
| Staycation | 2.79× | Home & Garden |
| Nebraska Cornhuskers football | 2.73× | Sports |
| REC TEC Grills | 14.19× | Sports |
| Jesse Plemons | 2.55× | Movies & TV |
| Who Wants to Be a Millionaire? | 6.92× | Movies & TV |
| Sugar glass | 18.96× | Food & Beverages |
| Home staging | 3.08× | Home & Garden |
| Mangaka | 2.39× | Literature |
| Voltron: Legendary Defender | 8.52× | Movies & TV |
| iFood delivery | 20× | Food & Beverages |
| MeatEater | 3.94× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.92 |
| LGBTQ+ Identity | OPEN | 1.48 |
| Design Affinity | PREMIUM | 1.46 |
| Risk Appetite | THRILL | 1.42 |
| Travelling | THRILL | 1.3 |
| Urban Lifestyle | OPEN | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.2% |
| Japan | 11.5% |
| United Kingdom | 7.4% |
See Crafts4Kids audiences in other countries
More Kids & Family audiences in United States
- Walmart (94,971,264)
- Target Corporation (79,586,810)
- Macy's (79,019,110)
- Lowe's (75,832,553)
- EBay (75,427,823)
Frequently asked questions
How many fans does Crafts4Kids have in United States?
Crafts4Kids has an estimated audience of 439,546 people in United States, concentrated in Colorado and Florida.
What is the gender split and age of Crafts4Kids fans?
65.9% of Crafts4Kids fans are female, 34.1% are male, with an average age of 36.0 years.
Which brands do Crafts4Kids fans like most?
Crafts4Kids fans show strongest brand affinity for Birthday Gifts (4.44×), Electrolyte (5.33×), and Elsword (18.16×) over the country average.
Where do Crafts4Kids fans live in United States?
Crafts4Kids fans in United States are most concentrated in Colorado (reach 12,674), Florida (reach 12,625), and Texas (reach 12,552). These three regions account for the largest share of the active audience.
What other brands do Crafts4Kids fans also like?
Beyond Crafts4Kids itself, the audience over-indexes on Electrolyte (5.33×), Elsword (18.16×), Karbala (10.1×), and JDSU (3.31×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Crafts4Kids. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.