Crunk Audience in United States

Crunk has an estimated audience of 1,354,125 people in United States. 55.8% are female, 44.2% are male, average age 32.9. Top regions: California, Texas, Florida. Top brand affinities: Dove Cameron, Autism Awareness, Diabetes mellitus awareness, Master P, Microblogging.

The average Crunk fan in United States is 32.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dove Cameron, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Dove Cameron (29.68× the country average). Demographically, the Crunk audience skews more female with an average age of 32.9, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of Crunk fans

Demographic split for Crunk audience in United States
MetricValue
Female55.8%
Male44.2%
Average age32.9
Estimated audience size1,354,125

Audience persona

The typical Crunk fan in United States is more female, around 32.9 years old, with strong Extroversion tendencies and a notable affinity for Dove Cameron.

Top regions in United States

Top regions ranked by reach for Crunk in United States
RegionReachAffinity
California170,8531.15×
Texas108,7200.93×
Florida81,8760.89×
New York71,7200.95×
North Carolina47,6881.17×
Illinois46,2211.02×
Pennsylvania45,2550.99×
Georgia44,9751.08×
Ohio42,2171.01×
Michigan35,5681×
Tennessee34,1851.26×
Washington33,8671.25×
Virginia33,8341.03×
Massachusetts30,6791.15×
New Jersey28,8080.84×
Arizona28,7081.04×
Indiana25,5961.03×
Missouri22,2561.02×
Maryland21,8150.94×
Colorado21,5321.01×
Minnesota21,2001.09×
Wisconsin20,9011.03×
Oregon19,8851.28×
South Carolina19,4630.96×
Alabama18,2460.96×
Kentucky16,6510.98×
Louisiana16,0080.92×
Connecticut15,2321.12×
Oklahoma13,9390.93×
Nevada12,8620.98×
Utah12,3831.02×
Iowa12,0581.08×
Arkansas10,8810.98×
Kansas10,2730.96×
Mississippi9,7980.88×
Idaho6,7230.99×
Hawaii6,5111.12×
Nebraska6,2000.91×
New Mexico5,7620.85×
West Virginia5,6620.9×
Maine5,5471.14×
New Hampshire5,4151.01×
Rhode Island4,3441.01×
Montana3,6940.98×
Washington, District of Columbia3,6930.91×
Alaska3,1281.08×
Vermont2,9281.23×
Delaware2,6660.71×
North Dakota2,3670.85×
South Dakota2,2570.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Crunk audience
BrandAffinityCategory
Dove Cameron29.68×Movies & TV
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Master P46.23×Music & Radio
Microblogging12.67×Technology & Electronics
Whataburger8.93×Food & Beverages
Singer-songwriter5.51×Music & Radio
Income tax13.19×Business & Career
Kelly Rowland20.61×Music & Radio
Gunna23.37×Music & Radio
Internet celebrity4.91×Internet & Social Media
TMZ3.29×Internet & Social Media
Charles, Prince of Wales18.87×Politics & Society
Thandie Newton13.51×Movies & TV
British hip hop4.94×Music & Radio
Teyana Taylor6.24×Movies & TV
Lil Jon15.45×Music & Radio
Las Vegas2.9×Travel & Leisure
Pizza Hut2.49×Food & Beverages
Bernie Mac10.75×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Crunk audience
TraitClusterScore
ExtroversionTHRILL1.77
LGBTQ+ IdentityOPEN1.5
Family OrientationCONSERVATISM1.42
IndulgenceJOY1.33
Urban LifestyleOPEN1.32
Convenience OrientationPREMIUM1.26

Worldwide distribution

Worldwide audience distribution share by country for Crunk
CountryShare
United States74.0%
Mexico6.6%
United Kingdom2.1%

See Crunk audiences in other countries

More Musical genre audiences in United States

Frequently asked questions

How many fans does Crunk have in United States?

Crunk has an estimated audience of 1,354,125 people in United States, concentrated in California and Texas.

What is the gender split and age of Crunk fans?

55.8% of Crunk fans are female, 44.2% are male, with an average age of 32.9 years.

Which brands do Crunk fans like most?

Crunk fans show strongest brand affinity for Dove Cameron (29.68×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Crunk fans live in United States?

Crunk fans in United States are most concentrated in California (reach 170,853), Texas (reach 108,720), and Florida (reach 81,876). These three regions account for the largest share of the active audience.

What other brands do Crunk fans also like?

Beyond Crunk itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), Master P (46.23×), and Microblogging (12.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Crunk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.