Rascasse Audience Intelligence

Deepika Padukone Audience in United States

A data profile of the people who buy, follow and care about Deepika Padukone in United States — modelled from more than twelve digital signal sources. Deepika Padukone has an estimated audience of 1,297,537 people in United States.

#1360among Actor Actress or TV Star in United States#4133among Person in United States#3377in Movies & TV

The average Deepika Padukone fan in United States is 31.5 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Zoom (TV channel), Tanishq, Katrina Kaif, with strongest over-indexing on Zoom (TV channel) (24.77× the country average).

Demographically, the Deepika Padukone audience skews balanced with an average age of 31.5, and over-indexes on personality traits such as Individualism, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Deepika Padukone fan in United States is balanced, around 31.5 years old, with strong Individualism tendencies and a notable affinity for Zoom (TV channel).

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Deepika Padukone profile in United States.

Audience size
1.3M
in United States
Gender
53.9%♀
46.1% male
Age
31.5
average years
Country rank
#19739
Person in United States
Fig. 01

Search interest · 12-month trend

+37%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Deepika Padukone fans

53.9% are female, 46.1% are male, average age 31.5.

Fig. 02

Gender split

53.9%
Female
46.1%
Male
Demographic split for Deepika Padukone audience in United States
MetricValue
Female53.9%
Male46.1%
Average age31.5
Estimated audience size1,297,537
Fig. 03

Age distribution

Ø 31.5
average years
Age distribution of the Deepika Padukone audience in United States
Age bracketShare%
16-1942%
20-2921%
30-3916%
40-4913%
50+9%
Fig. 04

Worldwide distribution

9.3%

of the worldwide Deepika Padukone audience comes from United States.

Worldwide audience distribution share by country for Deepika Padukone
CountryShare
India55.2%
United States9.3%
United Kingdom3.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Deepika Padukone audience in United States is strongest.

Fig. 05

Top regions by affinity

Deepika Padukone fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~100K3.32×
02California~300K2.31×
03Washington~50K2.21×
04New York~100K1.97×
05Texas~200K1.94×
06Virginia~60K1.88×
07Massachusetts~40K1.83×
08Illinois~70K1.74×
09Maryland~30K1.66×
10Georgia~60K1.64×
11Delaware~5K1.52×
12North Carolina~50K1.40×
13Washington, District of Columbia~5K1.38×
14Connecticut~20K1.30×
15Pennsylvania~50K1.25×
16Michigan~40K1.18×
17Arizona~30K1.09×
18Minnesota~20K1.01×
19Ohio~40K0.95×
20Oregon~10K0.89×
21Florida~70K0.86×
22Indiana~20K0.85×
23New Hampshire~4K0.85×
24Iowa~8K0.84×
25Arkansas~8K0.80×
26Kansas~7K0.77×
27Rhode Island~3K0.76×
28Missouri~10K0.73×
29Colorado~10K0.73×
30Nevada~8K0.70×
31Wisconsin~10K0.68×
32Tennessee~20K0.67×
33Alabama~10K0.66×
34Kentucky~10K0.66×
35Hawaii~3K0.66×
36Vermont~1K0.66×
37Utah~7K0.65×
38Nebraska~4K0.65×
39North Dakota~2K0.65×
40Alaska~2K0.64×
41South Carolina~10K0.60×
42South Dakota~2K0.60×
43Oklahoma~8K0.59×
44New Mexico~4K0.58×
45Louisiana~9K0.56×
46West Virginia~3K0.56×
47Montana~2K0.55×
48Mississippi~5K0.54×
49Maine~2K0.54×
50Idaho~3K0.53×
Fig. 06

Affinity by region

Affinity by region — Deepika Padukone, United States
0.53×1.00×3.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Deepika Padukone audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Deepika Padukone audience
#·InterestCategoryAffinity×
01Pernia's Pop-Up ShopMusic & Radio97.45×
02KalamkariHome & Garden84.52×
03Global DesiShopping79.76×
04Kalyan JewellersFashion & Accessoires79.42×
05Katrina KaifMovies & TV78.59×
06Shahid KapoorMovies & TV70.18×
07Sidharth MalhotraFashion & Accessoires66.97×
08John Abraham (actor)Movies & TV66.05×
09TanishqFashion & Accessoires66.00×
10Yami GautamMovies & TV63.51×
11Kriti SanonMovies & TV61.67×
12Trisha (actress)Movies & TV59.58×
13Shah Rukh KhanMovies & TV52.30×
14Bollywood HungamaMovies & TV46.81×
15Personalised GiftsHome & Garden33.15×
16FlipkartShopping30.40×
17hotstarMovies & TV30.03×
18Priyanka ChopraMovies & TV25.16×
19Zoom (TV channel)Technology & Electronics24.77×
20Luxury LifestyleShopping12.08×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Deepika Padukone audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Deepika Padukone audience · What stands out
TraitClusterDeviationScore
IndividualismJOY8.90×
Luxury OrientationPREMIUM3.11×
Quality AwarenessPREMIUM2.66×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Deepika Padukone audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.65×
ExtroversionTHRILL0.73×
DIY MentalityTHRILL0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Deepika Padukone have in United States?

Deepika Padukone has an estimated audience of 1,297,537 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Deepika Padukone fans?

53.9% of Deepika Padukone fans are female, 46.1% are male, with an average age of 31.5 years.

03

Which brands do Deepika Padukone fans like most?

Deepika Padukone fans show strongest brand affinity for Zoom (TV channel) (24.77×), Tanishq (66×), and Katrina Kaif (78.59×) over the country average.

04

Where do Deepika Padukone fans live in United States?

Deepika Padukone fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and New York (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Deepika Padukone fans also like?

Beyond Deepika Padukone itself, the audience over-indexes on Tanishq (66×), Katrina Kaif (78.59×), Shah Rukh Khan (52.3×), and Personalised Gifts (33.15×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Deepika Padukone audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Deepika Padukone. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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