D.Gray-man Audience in United States

D.Gray-man logo

D.Gray-man has an estimated audience of 360,245 people in United States. 38.7% are female, 61.3% are male, average age 27.0. Top brand affinities: College of the Holy Cross, Holt Renfrew, Tiffany Haddish, Historic site, Harvey Mudd College.

Top brand affinities include College of the Holy Cross, Holt Renfrew, Tiffany Haddish, with strongest over-indexing on College of the Holy Cross (415.74× the country average). Demographically, the D.Gray-man audience skews more male with an average age of 27.0, and over-indexes on personality traits such as Patriotism, LGBTQ+ Identity.

Category: Literature · Type: Book / Manga / Comic · Subtype: Manga

Demographics of D.Gray-man fans

Demographic split for D.Gray-man audience in United States
MetricValue
Female38.7%
Male61.3%
Average age27.0
Estimated audience size360,245

Audience persona

The typical D.Gray-man fan in United States is more male, around 27.0 years old, with strong Patriotism tendencies and a notable affinity for College of the Holy Cross.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for D.Gray-man audience
BrandAffinityCategory
College of the Holy Cross415.74×Business & Career
Holt Renfrew288.89×Shopping
Tiffany Haddish16.53×Movies & TV
Historic site8.08×Arts & Culture
Harvey Mudd College41.11×Business & Career
Grinch7.35×Movies & TV
Vocal harmony7.63×Music & Radio
Combat sport2.41×Sports
Home staging7.49×Home & Garden
Idaho State University22.01×Business & Career
Eyelashes Regrow20.76×Beauty & Wellness
Monogram4.05×Home & Garden
Bank account2.45×Business & Career
Personalised Gifts4.16×Home & Garden
Hofstra University16.88×Business & Career
RPG World50.89×Literature
Joe Haden17.18×Sports
La Jolla6.35×Travel & Leisure
Berenstain Bears5.54×Literature
Bristol Hippodrome37.31×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by D.Gray-man audience
TraitClusterScore
PatriotismCONSERVATISM3.44
LGBTQ+ IdentityOPEN2.29
Pet OwnershipJOY1.24
MindfulnessBALANCE1.19
Urban LifestyleOPEN1.12
ExtroversionTHRILL1.1

Worldwide distribution

Worldwide audience distribution share by country for D.Gray-man
CountryShare
Japan62.2%
United States13.3%
Brazil3.7%

See D.Gray-man audiences in other countries

More Manga audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for D.Gray-man. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.