Digital Data Storage Audience in United States

Digital Data Storage logo

Digital Data Storage has an estimated audience of 343,059 people in United States. 32.1% are female, 67.9% are male, average age 38.8. Top regions: Oklahoma, Kentucky, Alabama. Top brand affinities: Lulu 黃路梓茵, Wikia, Jesse Plemons, Staycation, Springfield, Illinois.

The average Digital Data Storage fan in United States is 38.8 years old, more male, and lives primarily in Oklahoma. The audience is concentrated in Oklahoma, Kentucky, Alabama. Top brand affinities include Lulu 黃路梓茵, Wikia, Jesse Plemons, with strongest over-indexing on Lulu 黃路梓茵 (12.77× the country average). Demographically, the Digital Data Storage audience skews more male with an average age of 38.8, and over-indexes on personality traits such as Price Sensitivity, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 20 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Digital Data Storage fans

Demographic split for Digital Data Storage audience in United States
MetricValue
Female32.1%
Male67.9%
Average age38.8
Estimated audience size343,059

Audience persona

The typical Digital Data Storage fan in United States is more male, around 38.8 years old, with strong Price Sensitivity tendencies and a notable affinity for Lulu 黃路梓茵.

Top regions in United States

Top regions ranked by reach for Digital Data Storage in United States
RegionReachAffinity
Oklahoma9,0702.38×
Kentucky8,9262.08×
Alabama8,6401.8×
Georgia8,5680.81×
Tennessee8,2311.2×
Indiana7,9621.27×
Florida7,6520.33×
Texas7,6080.26×
North Carolina7,4040.72×
Ohio7,3740.7×
Michigan7,3410.82×
California7,0350.19×
Arizona7,031
Oregon6,8071.73×
Virginia6,7220.8×
Maryland6,6891.13×
Illinois6,5660.57×
New York6,4760.34×
Massachusetts6,4570.96×
Washington6,3030.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Digital Data Storage audience
BrandAffinityCategory
Lulu 黃路梓茵12.77×Movies & TV
Wikia8.37×Internet & Social Media
Jesse Plemons7.45×Movies & TV
Staycation6.42×Home & Garden
Springfield, Illinois20×Travel & Leisure
Home equity3.44×Home & Garden
Pro-Ject4.08×Music & Radio
Layne Staley6.2×Music & Radio
Monogram3.58×Home & Garden
Nebraska Cornhuskers football2.84×Sports
Nancy Cartwright7.66×Movies & TV
ArtsHub36.92×Arts & Culture
UK garage3.75×Music & Radio
Wok4.41×Food & Beverages
Keegan Bradley4.82×Sports
Grinch2.48×Movies & TV
Charlamagne Tha God5.75×Movies & TV
Home stagingHome & Garden
JDSU1.65×Business & Career
Morphine (band)4.35×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Digital Data Storage audience
TraitClusterScore
Price SensitivityPREMIUM3.43
Quality AwarenessPREMIUM2.08
Family OrientationCONSERVATISM1.99
Need for SecurityCONSERVATISM1.72
Career OrientationPOWER1.46
Urban LifestyleOPEN1.35

Worldwide distribution

Worldwide audience distribution share by country for Digital Data Storage
CountryShare
United States26.6%
India12.4%
Japan10.3%

See Digital Data Storage audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Digital Data Storage have in United States?

Digital Data Storage has an estimated audience of 343,059 people in United States, concentrated in Oklahoma and Kentucky.

What is the gender split and age of Digital Data Storage fans?

32.1% of Digital Data Storage fans are female, 67.9% are male, with an average age of 38.8 years.

Which brands do Digital Data Storage fans like most?

Digital Data Storage fans show strongest brand affinity for Lulu 黃路梓茵 (12.77×), Wikia (8.37×), and Jesse Plemons (7.45×) over the country average.

Where do Digital Data Storage fans live in United States?

Digital Data Storage fans in United States are most concentrated in Oklahoma (reach 9,070), Kentucky (reach 8,926), and Alabama (reach 8,640). These three regions account for the largest share of the active audience.

What other brands do Digital Data Storage fans also like?

Beyond Digital Data Storage itself, the audience over-indexes on Wikia (8.37×), Jesse Plemons (7.45×), Staycation (6.42×), and Springfield, Illinois (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Digital Data Storage. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.