Dole Whip Audience in United States

Dole Whip logo

Dole Whip has an estimated audience of 394,939 people in United States. 79.6% are female, 20.4% are male, average age 34.3. Top regions: California, Florida, Texas. Top brand affinities: Dog breed, Bank account, Justice, Mothercare, Cachorro.

The average Dole Whip fan in United States is 34.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Dog breed, Bank account, Justice, with strongest over-indexing on Dog breed (1.89× the country average). Demographically, the Dole Whip audience skews more female with an average age of 34.3, and over-indexes on personality traits such as Sustainability, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand

Demographics of Dole Whip fans

Demographic split for Dole Whip audience in United States
MetricValue
Female79.6%
Male20.4%
Average age34.3
Estimated audience size394,939

Audience persona

The typical Dole Whip fan in United States is more female, around 34.3 years old, with strong Sustainability tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for Dole Whip in United States
RegionReachAffinity
California44,5601.03×
Florida30,3241.13×
Texas20,2840.6×
Hawaii16,5879.77×
New York15,2460.69×
Michigan12,2811.19×
Ohio12,0090.99×
Pennsylvania11,7980.89×
Illinois11,4390.87×
North Carolina9,4700.8×
Georgia8,8610.73×
New Jersey7,8950.79×
Washington7,4650.94×
Arizona7,4590.93×
Massachusetts7,3240.94×
Tennessee6,6110.83×
Virginia6,4650.67×
Missouri6,2020.97×
Indiana6,1020.85×
Wisconsin5,3520.9×
Minnesota5,1520.91×
South Carolina5,0580.85×
Nevada4,8351.27×
Colorado4,6210.74×
Maryland4,5120.66×
Alabama4,4050.8×
Utah4,1461.17×
Oregon4,0650.9×
Kentucky3,7860.76×
Louisiana3,7200.73×
Kansas3,5091.13×
Iowa3,2340.99×
Oklahoma3,0690.7×
Connecticut3,0220.76×
Mississippi2,1610.66×
Arkansas2,1110.65×
Nebraska1,9540.99×
New Hampshire1,6161.04×
Idaho1,6030.81×
West Virginia1,2760.69×
Maine1,1900.84×
New Mexico1,1630.59×
Rhode Island1,0910.87×
Montana7640.7×
Delaware6800.62×
Alaska6220.74×
Washington, District of Columbia6170.52×
South Dakota6100.67×
North Dakota5530.68×
Vermont3900.56×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dole Whip audience
BrandAffinityCategory
Dog breed1.89×Pets & Animals
Bank account3.74×Business & Career
Justice3.83×Politics & Society
Mothercare2.39×Kids & Family
Cachorro3.27×Pets & Animals
Mortgage insurance1.72×Business & Career
Paul Dano2.01×Movies & TV
Fox & Friends1.72×Movies & TV
Temple Grandin2.25×Literature
Temple Grandin2.04×Literature
Leprechaun2.66×Literature
Lindsey Shaw2.69×Movies & TV
Julius Caesar (play)1.65×
E-box3.08×Health
Tierra caliente1.84×Travel & Leisure
Assetto Corsa2.82×Games
Wizards of Waverly Place1.52×Movies & TV
English literature1.53×Literature
Divergent series2.7×Movies & TV
E-box2.58×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dole Whip audience
TraitClusterScore
SustainabilityBALANCE1.57
LGBTQ+ IdentityOPEN1.57
Early Adopter MentalityPOWER1.52
Design AffinityPREMIUM1.52
Sports ActivityPOWER1.51
IndulgenceJOY1.49

Worldwide distribution

Worldwide audience distribution share by country for Dole Whip
CountryShare
United States99.0%
Germany0.9%
Italy0.2%

See Dole Whip audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Dole Whip have in United States?

Dole Whip has an estimated audience of 394,939 people in United States, concentrated in California and Florida.

What is the gender split and age of Dole Whip fans?

79.6% of Dole Whip fans are female, 20.4% are male, with an average age of 34.3 years.

Which brands do Dole Whip fans like most?

Dole Whip fans show strongest brand affinity for Dog breed (1.89×), Bank account (3.74×), and Justice (3.83×) over the country average.

Where do Dole Whip fans live in United States?

Dole Whip fans in United States are most concentrated in California (reach 44,560), Florida (reach 30,324), and Texas (reach 20,284). These three regions account for the largest share of the active audience.

What other brands do Dole Whip fans also like?

Beyond Dole Whip itself, the audience over-indexes on Bank account (3.74×), Justice (3.83×), Mothercare (2.39×), and Cachorro (3.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dole Whip. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.