Downtown Dallas Audience in United States
Downtown Dallas has an estimated audience of 572,291 people in United States. 60.5% are female, 39.5% are male, average age 37.5. Top brand affinities: Nebraska, Nationality, Jingoism, Nurse education, Leverage (TV series).
Top brand affinities include Nebraska, Nationality, Jingoism, with strongest over-indexing on Nebraska (15.7× the country average). Demographically, the Downtown Dallas audience skews more female with an average age of 37.5, and over-indexes on personality traits such as Design Affinity, Urban Lifestyle.
Category: Travel & Leisure · Type: POI
Demographics of Downtown Dallas fans
| Metric | Value |
|---|---|
| Female | 60.5% |
| Male | 39.5% |
| Average age | 37.5 |
| Estimated audience size | 572,291 |
Audience persona
The typical Downtown Dallas fan in United States is more female, around 37.5 years old, with strong Design Affinity tendencies and a notable affinity for Nebraska.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nebraska | 15.7× | Travel & Leisure |
| Nationality | 2.49× | Politics & Society |
| Jingoism | 2.28× | Politics & Society |
| Nurse education | 1.62× | Kids & Family |
| Leverage (TV series) | 2.07× | Movies & TV |
| George Mikan | 5.56× | Sports |
| Buying and Selling Real Estate | 1.98× | Home & Garden |
| Geothermal heating | 2.02× | Home & Garden |
| Certified diabetes educator | 2.68× | Business & Career |
| Tierra caliente | 1.56× | Travel & Leisure |
| Enrique Hernández (baseball) | 2.7× | Sports |
| James Stewart, Jr. | 5.36× | Sports |
| Nantes | 1.62× | Travel & Leisure |
| Software widget | 2.45× | Technology & Electronics |
| Erie County, New York | 1.54× | Travel & Leisure |
| Alaskan Husky | 2.51× | Pets & Animals |
| All You Can Eat | 1.52× | Food & Beverages |
| Voltron: Legendary Defender | 2.38× | Movies & TV |
| E-box | 1.85× | Health |
| Eddie George | 1.57× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.64 |
| Urban Lifestyle | OPEN | 1.62 |
| Price Sensitivity | PREMIUM | 1.6 |
| Indulgence | JOY | 1.48 |
| Luxury Orientation | PREMIUM | 1.48 |
| Career Orientation | POWER | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 83.7% |
| Colombia | 5.1% |
| Mexico | 5.0% |
See Downtown Dallas audiences in other countries
More Travel & Leisure audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
How to read this data
Audience size is the estimated number of people in United States who actively search for Downtown Dallas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.