Ester Dean Audience in United States

Ester Dean logo

Ester Dean has an estimated audience of 354,108 people in United States. 72.6% are female, 27.4% are male, average age 37.7. Top regions: California, Texas, Florida. Top brand affinities: Whataburger, Buying a House, Mothercare, Natural rubber, Elsword.

The average Ester Dean fan in United States is 37.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Whataburger, Buying a House, Mothercare, with strongest over-indexing on Whataburger (2.17× the country average). Demographically, the Ester Dean audience skews more female with an average age of 37.7, and over-indexes on personality traits such as Creativity, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Ester Dean fans

Demographic split for Ester Dean audience in United States
MetricValue
Female72.6%
Male27.4%
Average age37.7
Estimated audience size354,108

Audience persona

The typical Ester Dean fan in United States is more female, around 37.7 years old, with strong Creativity tendencies and a notable affinity for Whataburger.

Top regions in United States

Top regions ranked by reach for Ester Dean in United States
RegionReachAffinity
California33,4890.86×
Texas33,1381.09×
Florida19,2330.8×
New York18,1260.92×
Georgia15,2591.4×
Illinois12,7681.08×
North Carolina12,1941.14×
Pennsylvania12,0801.01×
Ohio11,3381.04×
Michigan9,5041.03×
Virginia9,4241.09×
Maryland8,0551.32×
New Jersey7,8450.87×
Tennessee7,7581.09×
Arizona7,2301×
Indiana6,8791.06×
Alabama6,7041.36×
Louisiana6,5391.43×
Washington6,4360.91×
Missouri6,3501.11×
Massachusetts6,1930.89×
South Carolina6,1271.15×
Oklahoma5,6771.44×
Wisconsin5,3181×
Colorado5,2510.94×
Minnesota4,8910.96×
Kentucky4,1850.94×
Oregon3,4990.86×
Mississippi3,3791.16×
Utah3,2691.03×
Nevada3,2490.95×
Iowa3,2201.1×
Connecticut3,1560.89×
Arkansas3,1121.07×
Kansas2,8421.02×
Nebraska1,9861.12×
New Mexico1,6130.91×
Hawaii1,5561.02×
Idaho1,4210.8×
Washington, District of Columbia1,3401.26×
West Virginia1,1900.72×
Delaware1,0521.08×
New Hampshire9800.7×
Maine8640.68×
Montana8210.84×
Rhode Island7830.7×
South Dakota7220.88×
Alaska6140.81×
North Dakota5830.8×
Vermont4820.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ester Dean audience
BrandAffinityCategory
Whataburger2.17×Food & Beverages
Buying a House6.68×Home & Garden
Mothercare2.63×Kids & Family
Natural rubber1.65×Cars & Mobility
Elsword12.88×Games
YouTube Red14.31×Movies & TV
Commercial mortgage4.68×Business & Career
Nationality1.54×Politics & Society
Mortgage insurance3.12×Business & Career
The Devil's Rejects6.48×Movies & TV
On the Border Mexican Grill & Cantina4.29×Food & Beverages
Bank account1.53×Business & Career
Jordan Fisher4.12×Movies & TV
Tezz3.35×Movies & TV
Guy Fieri1.71×Movies & TV
Home staging2.3×Home & Garden
Anderson Silva (kickboxer)4.48×Sports
Corona (band)2.27×Music & Radio
Alaskan Husky6.24×Pets & Animals
Historic site1.67×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ester Dean audience
TraitClusterScore
CreativityOPEN1.24
Community OrientationOPEN1.22
ExtroversionTHRILL1.21
Price SensitivityPREMIUM1.16
LGBTQ+ IdentityOPEN1.15
Risk AppetiteTHRILL1.12

Worldwide distribution

Worldwide audience distribution share by country for Ester Dean
CountryShare
United States74.9%
United Kingdom13.9%
Germany6.7%

See Ester Dean audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Ester Dean have in United States?

Ester Dean has an estimated audience of 354,108 people in United States, concentrated in California and Texas.

What is the gender split and age of Ester Dean fans?

72.6% of Ester Dean fans are female, 27.4% are male, with an average age of 37.7 years.

Which brands do Ester Dean fans like most?

Ester Dean fans show strongest brand affinity for Whataburger (2.17×), Buying a House (6.68×), and Mothercare (2.63×) over the country average.

Where do Ester Dean fans live in United States?

Ester Dean fans in United States are most concentrated in California (reach 33,489), Texas (reach 33,138), and Florida (reach 19,233). These three regions account for the largest share of the active audience.

What other brands do Ester Dean fans also like?

Beyond Ester Dean itself, the audience over-indexes on Buying a House (6.68×), Mothercare (2.63×), Natural rubber (1.65×), and Elsword (12.88×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ester Dean. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.