Exhaust system Audience in United States

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Exhaust system has an estimated audience of 2,274,442 people in United States. 7.0% are female, 93.0% are male, average age 35.4. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Hipster, Elsword, MK, Urban Outfitters.

The average Exhaust system fan in United States is 35.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Hipster, Elsword, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Exhaust system audience skews more male with an average age of 35.4, and over-indexes on personality traits such as Need for Security, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Exhaust system fans

Demographic split for Exhaust system audience in United States
MetricValue
Female7.0%
Male93.0%
Average age35.4
Estimated audience size2,274,442

Audience persona

The typical Exhaust system fan in United States is more male, around 35.4 years old, with strong Need for Security tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Exhaust system in United States
RegionReachAffinity
California237,3090.95×
Texas199,6811.02×
Florida131,3910.85×
New York117,3940.92×
Illinois85,0231.12×
North Carolina79,2741.16×
Pennsylvania75,5660.99×
Ohio75,2611.07×
Georgia69,6810.99×
Virginia65,1011.18×
Michigan62,1421.04×
New Jersey49,0810.85×
Tennessee47,1111.03×
Washington46,2241.01×
Arizona45,1420.97×
Indiana43,6671.05×
Massachusetts39,4840.88×
Maryland38,1370.98×
Wisconsin38,1351.11×
Colorado35,0160.98×
Missouri33,7310.92×
Minnesota32,6531×
South Carolina31,6570.93×
Alabama31,0240.98×
Kentucky28,9431.02×
Louisiana28,0770.96×
Oklahoma26,8441.06×
Oregon26,8121.03×
Connecticut23,1171.01×
Utah20,9091.03×
Nevada20,1060.91×
Mississippi18,8561.01×
Iowa18,5840.99×
Arkansas18,3660.98×
Hawaii18,1991.86×
Kansas16,8040.94×
New Mexico12,6451.11×
Nebraska12,1061.06×
Idaho11,6041.02×
West Virginia11,2531.06×
Maine8,9481.1×
New Hampshire8,4990.95×
Montana7,9951.27×
Rhode Island5,9690.82×
South Dakota5,1530.98×
Delaware4,8110.77×
North Dakota4,2340.91×
Washington, District of Columbia3,9560.58×
Vermont3,6690.92×
Alaska3,5560.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Exhaust system audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Hipster19.75×Politics & Society
Elsword22.83×Games
MK5.66×Music & Radio
Urban Outfitters2.24×Shopping
Combat sport1.91×Sports
N1 road (South Africa)4.85×Travel & Leisure
Hog Hunting3.71×Sports
KSTP-TV8.11×Movies & TV
Hammock camping7.53×Travel & Leisure
Vocal harmony4.54×Music & Radio
Diane Sawyer8×Movies & TV
Better Off Dead (film)9.64×Movies & TV
Life of Pi7.94×Movies & TV
Arrietty11.76×Movies & TV
Grinch3.04×Movies & TV
Governor of Michigan5.39×Politics & Society
Anderson Silva (kickboxer)7.26×Sports
Racing1.81×Cars & Mobility
Jesse Plemons2.37×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Exhaust system audience
TraitClusterScore
Need for SecurityCONSERVATISM1.72
PatriotismCONSERVATISM1.62
Career OrientationPOWER1.61
Quality AwarenessPREMIUM1.45
Family OrientationCONSERVATISM1.24
Risk AppetiteTHRILL1.2

Worldwide distribution

Worldwide audience distribution share by country for Exhaust system
CountryShare
United States21.1%
United Kingdom9.1%
Taiwan5.8%

See Exhaust system audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Exhaust system have in United States?

Exhaust system has an estimated audience of 2,274,442 people in United States, concentrated in California and Texas.

What is the gender split and age of Exhaust system fans?

7.0% of Exhaust system fans are female, 93.0% are male, with an average age of 35.4 years.

Which brands do Exhaust system fans like most?

Exhaust system fans show strongest brand affinity for Keene, New Hampshire (675×), Hipster (19.75×), and Elsword (22.83×) over the country average.

Where do Exhaust system fans live in United States?

Exhaust system fans in United States are most concentrated in California (reach 237,309), Texas (reach 199,681), and Florida (reach 131,391). These three regions account for the largest share of the active audience.

What other brands do Exhaust system fans also like?

Beyond Exhaust system itself, the audience over-indexes on Hipster (19.75×), Elsword (22.83×), MK (5.66×), and Urban Outfitters (2.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Exhaust system. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.