FACS Audience in United States
FACS has an estimated audience of 312,949 people in United States. 71.9% are female, 28.1% are male, average age 42.6. Top brand affinities: Keene, New Hampshire, Product design, Home equity, Mathcore, JDSU.
Top brand affinities include Keene, New Hampshire, Product design, Home equity, with strongest over-indexing on Keene, New Hampshire (320.83× the country average). Demographically, the FACS audience skews more female with an average age of 42.6, and over-indexes on personality traits such as Price Sensitivity, Creativity.
Category: Music & Radio · Type: Person · Subtype: Rock
Demographics of FACS fans
| Metric | Value |
|---|---|
| Female | 71.9% |
| Male | 28.1% |
| Average age | 42.6 |
| Estimated audience size | 312,949 |
Audience persona
The typical FACS fan in United States is more female, around 42.6 years old, with strong Price Sensitivity tendencies and a notable affinity for Keene, New Hampshire.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 320.83× | Travel & Leisure |
| Product design | 5.4× | Business & Career |
| Home equity | 3.18× | Home & Garden |
| Mathcore | 8.75× | Music & Radio |
| JDSU | 2.85× | Business & Career |
| Google Home | 5.83× | Technology & Electronics |
| Urban Outfitters | 1.56× | Shopping |
| Elsword | 13.01× | Games |
| Pillow | 1.59× | Home & Garden |
| Staycation | 2.42× | Home & Garden |
| Pro-Ject | 2.92× | Music & Radio |
| Toros de Tijuana | 17.01× | Sports |
| Jeep Wagoneer | 3.58× | Cars & Mobility |
| Noodle (Gorillaz) | 2.15× | Music & Radio |
| EL FINANCIERO | 8.42× | Business & Career |
| The Historian | 8× | Literature |
| Home staging | 2.46× | Home & Garden |
| Berenstain Bears | 3.75× | Literature |
| Captain America (1990 film) | 2.08× | Movies & TV |
| Jersey (fabric) | 9.48× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.5 |
| Creativity | OPEN | 1.45 |
| Design Affinity | PREMIUM | 1.43 |
| Quality Awareness | PREMIUM | 1.38 |
| Travelling | THRILL | 1.25 |
| Patriotism | CONSERVATISM | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 41.8% |
| Japan | 6.8% |
| United Kingdom | 6.3% |
See FACS audiences in other countries
More Rock audiences in United States
- Thunder (band) (14,914,623)
- Journey (14,556,916)
- Angel (band) (13,030,600)
- Ozzy Osbourne (11,308,444)
- Lifetime (band) (10,352,100)
How to read this data
Audience size is the estimated number of people in United States who actively search for FACS. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.