Rascasse Audience Intelligence

Figurines Audience in United States

A data profile of the people who buy, follow and care about Figurines in United States — modelled from more than twelve digital signal sources. Figurines has an estimated audience of 361,872 people in United States.

The average Figurines fan in United States is 41.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Godzilla (2014 film), Obsessed (2009 film), Catherine O'Hara, with strongest over-indexing on Godzilla (2014 film) (114.91× the country average).

Demographically, the Figurines audience skews balanced with an average age of 41.0, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Figurines fan in United States is balanced, around 41.0 years old, with strong Patriotism tendencies and a notable affinity for Godzilla (2014 film).

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Figurines profile in United States.

Audience size
362K
in United States
Gender
47.6%
52.4% male
Age
41.0
average years
Country rank
#43848
Person in United States
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Figurines fans

47.6% are female, 52.4% are male, average age 41.0.

Fig. 02

Gender split

47.6%
Female
52.4%
Male
Demographic split for Figurines audience in United States
MetricValue
Female47.6%
Male52.4%
Average age41.0
Estimated audience size361,872
Fig. 03

Age distribution

Ø 41.0
average years
Age distribution of the Figurines audience in United States
Age bracketShare%
16-1920%
20-2916%
30-3917%
40-4920%
50+27%
Fig. 04

Worldwide distribution

12.4%

of the worldwide Figurines audience comes from United States.

Worldwide audience distribution share by country for Figurines
CountryShare
India49.9%
United States12.4%
France12.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Figurines audience in United States is strongest.

Fig. 05

Top regions by affinity

Figurines fans by region: top regions in United States
#RegionReachAffinity×
01California~50K1.29×
02Hawaii~2K1.20×
03Washington~8K1.15×
04Oregon~4K1.12×
05Texas~30K1.11×
06Arkansas~3K1.10×
07Nevada~4K1.09×
08Virginia~9K1.08×
09New York~20K1.07×
10Georgia~10K1.07×
11Oklahoma~4K1.07×
12Kansas~3K1.07×
13North Carolina~10K1.05×
14Kentucky~5K1.05×
15Utah~3K1.05×
16Arizona~7K1.04×
17Alabama~5K1.03×
18West Virginia~2K1.03×
19Tennessee~7K1.02×
20Maryland~6K1.01×
21Missouri~6K1.01×
22Idaho~2K1.01×
23Alaska<1K1.01×
24New Mexico~2K1.00×
25Indiana~6K0.99×
26Nebraska~2K0.99×
27Florida~20K0.98×
28New Jersey~9K0.98×
29Louisiana~4K0.98×
30Iowa~3K0.98×
31Michigan~9K0.97×
32South Carolina~5K0.97×
33Connecticut~3K0.97×
34Pennsylvania~10K0.96×
35Minnesota~5K0.96×
36Mississippi~3K0.96×
37North Dakota<1K0.96×
38Illinois~10K0.95×
39Massachusetts~6K0.95×
40Maine~1K0.95×
41Rhode Island~1K0.95×
42South Dakota<1K0.95×
43Ohio~10K0.94×
44Wisconsin~5K0.93×
45Delaware<1K0.93×
46Vermont<1K0.93×
47Colorado~5K0.92×
48Washington, District of Columbia<1K0.91×
49New Hampshire~1K0.90×
50Montana<1K0.90×
Fig. 06

Affinity by region

Affinity by region — Figurines, United States
0.90×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Figurines audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Figurines audience
#·InterestCategoryAffinity×
01Godzilla (2014 film)Movies & TV114.91×
02Obsessed (2009 film)Movies & TV20.00×
03International educationBusiness & Career20.00×
04malwarebytesTechnology & Electronics20.00×
05Ant-Man (film)Movies & TV14.12×
06Concept artArts & Culture12.63×
07Graphic novelLiterature10.77×
08Doctor StrangeLiterature10.29×
09Catherine O'HaraMovies & TV10.28×
10Superhero fictionLiterature9.78×
11Guardians of the Galaxy (film)Movies & TV8.16×
12Collectible card gameGames7.63×
13Motorcycle helmetCars & Mobility7.17×
14Disneyland ParisTravel & Leisure6.76×
15Anime and manga fandomLiterature4.95×
16Digital artArts & Culture4.88×
17Street artArts & Culture4.58×
18DC ComicsLiterature3.80×
19ComicsLiterature2.25×
20SupermanMovies & TV1.89×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Figurines audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Figurines audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.15×
Community OrientationOPEN1.87×
Risk AppetiteTHRILL1.60×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Figurines audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.82×
Price SensitivityPREMIUM0.92×
Healthy LifestyleBALANCE0.94×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Figurines have in United States?

Figurines has an estimated audience of 361,872 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Figurines fans?

47.6% of Figurines fans are female, 52.4% are male, with an average age of 41.0 years.

03

Which brands do Figurines fans like most?

Figurines fans show strongest brand affinity for Godzilla (2014 film) (114.91×), Obsessed (2009 film) (20×), and Catherine O'Hara (10.28×) over the country average.

04

Where do Figurines fans live in United States?

Figurines fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Figurines fans also like?

Beyond Figurines itself, the audience over-indexes on Obsessed (2009 film) (20×), Catherine O'Hara (10.28×), International education (20×), and Graphic novel (10.77×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Figurines. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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