Rascasse Audience Intelligence

Finn Wolfhard Audience in United States

A data profile of the people who buy, follow and care about Finn Wolfhard in United States — modelled from more than twelve digital signal sources. Finn Wolfhard has an estimated audience of 9,845,374 people in United States.

#60among Actor Actress or TV Star in United States#201among Person in United States#270in Movies & TV

The average Finn Wolfhard fan in United States is 29.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Stephen Lang, David Harbour, Millie Bobby Brown, with strongest over-indexing on Stephen Lang (47.78× the country average).

Demographically, the Finn Wolfhard audience skews more female with an average age of 29.2, and over-indexes on personality traits such as Pet Ownership, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Finn Wolfhard fan in United States is more female, around 29.2 years old, with strong Pet Ownership tendencies and a notable affinity for Stephen Lang.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Finn Wolfhard profile in United States.

Audience size
9.8M
in United States
Gender
60.4%♀
39.6% male
Age
29.2
average years
Country rank
#3632
Person in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Finn Wolfhard fans

60.4% are female, 39.6% are male, average age 29.2.

Fig. 02

Gender split

60.4%
Female
39.6%
Male
Demographic split for Finn Wolfhard audience in United States
MetricValue
Female60.4%
Male39.6%
Average age29.2
Estimated audience size9,845,374
Fig. 03

Age distribution

Ø 29.2
average years
Age distribution of the Finn Wolfhard audience in United States
Age bracketShare%
16-1947%
20-2924%
30-3914%
40-4910%
50+5%
Fig. 04

Worldwide distribution

33.8%

of the worldwide Finn Wolfhard audience comes from United States.

Worldwide audience distribution share by country for Finn Wolfhard
CountryShare
United States33.8%
Brazil8.5%
India6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Finn Wolfhard audience in United States is strongest.

Fig. 05

Top regions by affinity

Finn Wolfhard fans by region: top regions in United States
#RegionReachAffinity×
01Utah~100K1.22×
02Oklahoma~100K1.15×
03Texas~1M1.13×
04Illinois~400K1.13×
05Arizona~200K1.12×
06Indiana~200K1.12×
07Kentucky~100K1.10×
08Oregon~100K1.10×
09California~1M1.09×
10New Mexico~50K1.07×
11Tennessee~200K1.06×
12Washington~200K1.06×
13Idaho~50K1.06×
14Pennsylvania~400K1.05×
15Ohio~300K1.05×
16Michigan~300K1.05×
17Missouri~200K1.05×
18Colorado~200K1.05×
19Nevada~100K1.05×
20Georgia~300K1.04×
21Arkansas~90K1.04×
22West Virginia~50K1.04×
23North Carolina~300K1.03×
24Massachusetts~200K1.02×
25Alabama~100K1.02×
26Maryland~200K1.01×
27Connecticut~100K1.01×
28New Hampshire~40K1.01×
29New Jersey~300K1.00×
30Kansas~80K1.00×
31Virginia~200K0.98×
32Minnesota~100K0.98×
33New York~500K0.97×
34Rhode Island~30K0.97×
35South Carolina~100K0.96×
36Iowa~80K0.96×
37Florida~700K0.95×
38Maine~30K0.95×
39Louisiana~100K0.94×
40Nebraska~50K0.94×
41Delaware~30K0.93×
42Alaska~20K0.93×
43Montana~30K0.92×
44Wisconsin~100K0.91×
45Mississippi~80K0.91×
46North Dakota~20K0.90×
47Vermont~20K0.88×
48South Dakota~20K0.86×
49Hawaii~40K0.82×
50Washington, District of Columbia~20K0.65×
Fig. 06

Affinity by region

Affinity by region — Finn Wolfhard, United States
0.65×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Finn Wolfhard audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Finn Wolfhard audience
#·InterestCategoryAffinity×
01Stephen LangMovies & TV47.78×
02BeckMusic & Radio20.35×
03SkyfallMovies & TV19.91×
04dave matthews bandMusic & Radio18.15×
05David HarbourMovies & TV17.46×
06Suki WaterhouseFashion & Accessoires15.81×
07Alexis BledelMovies & TV12.64×
08House of Cards (U.S. TV series)Movies & TV12.61×
09International educationBusiness & Career12.10×
1024 (TV series)Movies & TV11.83×
11Stephen KingLiterature9.83×
12Elizabeth OlsenMovies & TV8.98×
13Millie Bobby BrownMovies & TV8.61×
14Alison BrieMovies & TV7.60×
15Harry StylesMusic & Radio6.65×
16Graphic novelLiterature5.67×
17Stranger ThingsMovies & TV3.38×
18SupermanMovies & TV2.81×
19Harry PotterMovies & TV2.63×
20Horror moviesMovies & TV2.27×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Finn Wolfhard audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Finn Wolfhard audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.72×
Community OrientationOPEN1.68×
ExtroversionTHRILL1.49×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Finn Wolfhard audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.77×
Family OrientationCONSERVATISM0.87×
Convenience OrientationPREMIUM0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Finn Wolfhard have in United States?

Finn Wolfhard has an estimated audience of 9,845,374 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Finn Wolfhard fans?

60.4% of Finn Wolfhard fans are female, 39.6% are male, with an average age of 29.2 years.

03

Which brands do Finn Wolfhard fans like most?

Finn Wolfhard fans show strongest brand affinity for Stephen Lang (47.78×), David Harbour (17.46×), and Millie Bobby Brown (8.61×) over the country average.

04

Where do Finn Wolfhard fans live in United States?

Finn Wolfhard fans in United States are most concentrated in California (reach ~1M), Texas (reach ~1M), and Florida (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do Finn Wolfhard fans also like?

Beyond Finn Wolfhard itself, the audience over-indexes on David Harbour (17.46×), Millie Bobby Brown (8.61×), Superman (2.81×), and Alexis Bledel (12.64×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Finn Wolfhard. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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