Firefly (TV series) Audience in United States

Firefly (TV series) has an estimated audience of 1,178,687 people in United States. Top brand affinities: Starship Troopers (film), Autism Awareness, Battlestar Galactica, Diabetes mellitus awareness, Isaac Asimov.
Top brand affinities include Starship Troopers (film), Autism Awareness, Battlestar Galactica, with strongest over-indexing on Starship Troopers (film) (60.06× the country average).
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Firefly (TV series) fans
| Metric | Value |
|---|---|
| Estimated audience size | 1,178,687 |
Audience persona
The typical Firefly (TV series) fan in United States shows strong Tradition tendencies and a notable affinity for Starship Troopers (film).
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Starship Troopers (film) | 60.06× | Movies & TV |
| Autism Awareness | 19.03× | Health |
| Battlestar Galactica | 54.52× | Movies & TV |
| Diabetes mellitus awareness | 12.48× | Health |
| Isaac Asimov | 57.72× | Literature |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Stargate | 36.33× | Movies & TV |
| Blade Runner | 22.53× | Movies & TV |
| Income tax | 13.19× | Business & Career |
| Kia Sportage | 22.78× | Cars & Mobility |
| Fandango | 11.5× | Travel & Leisure |
| His Dark Materials | 29.82× | Movies & TV |
| Knight Rider (1982 TV series) | 32.6× | Movies & TV |
| Battle Angel Alita | 44.97× | Literature |
| Neil Gaiman | 17.72× | Literature |
| Brandon Sanderson | 18.94× | Literature |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| Sense8 | 30.08× | Movies & TV |
| AMC Theatres | 9.5× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.6 |
| Extroversion | THRILL | 1.43 |
| Individualism | JOY | 1.39 |
| Early Adopter Mentality | POWER | 1.35 |
| Patriotism | CONSERVATISM | 1.32 |
| Social Media Usage | JOY | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 52.9% |
| United Kingdom | 7.3% |
| Canada | 5.6% |
See Firefly (TV series) audiences in other countries
More Movies & TV audiences in United States
- Superman (134,978,918)
- Euphoria (131,605,431)
- Friends (88,648,863)
- Harry Potter (76,449,631)
- Peacemaker (68,050,277)
How to read this data
Audience size is the estimated number of people in United States who actively search for Firefly (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.