A data profile of the people who buy, follow and care about Firefly (TV series) in United States — modelled from more than twelve digital signal sources. Firefly (TV series) has an estimated audience of 1,193,684 people in United States.
Firefly (TV series) has an estimated audience of 1,193,684 people in United States. Top brand affinities: Battlestar Galactica, Isaac Asimov, Starship Troopers (film), Stargate, Blade Runner.
Top brand affinities include Battlestar Galactica, Isaac Asimov, Starship Troopers (film), with strongest over-indexing on Battlestar Galactica (60.02× the country average).
The typical Firefly (TV series) fan in United States shows strong Patriotism tendencies and a notable affinity for Battlestar Galactica.
The key figures that characterise the Firefly (TV series) profile in United States.
| Metric | Value |
|---|---|
| Estimated audience size | 1,193,684 |
of the worldwide Firefly (TV series) audience comes from United States.
| Country | Share |
|---|---|
| United States | 53.0% |
| United Kingdom | 7.4% |
| Canada | 5.6% |
The strongest cross-interests of the Firefly (TV series) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Battlestar Galactica | Movies & TV | 60.02× | ||
| 02 | Isaac Asimov | Literature | 59.98× | ||
| 03 | Battle Angel Alita | Literature | 44.03× | ||
| 04 | Stargate | Movies & TV | 40.52× | ||
| 05 | Starship Troopers (film) | Movies & TV | 32.82× | ||
| 06 | Warehouse 13 | Movies & TV | 30.76× | ||
| 07 | His Dark Materials | Movies & TV | 28.80× | ||
| 08 | Sense8 | Movies & TV | 26.22× | ||
| 09 | Knight Rider (1982 TV series) | Movies & TV | 24.98× | ||
| 10 | Blade Runner | Movies & TV | 22.87× | ||
| 11 | Avatar (2009 film) | Movies & TV | 17.60× | ||
| 12 | Neil Gaiman | Literature | 17.45× | ||
| 13 | Brandon Sanderson | Literature | 15.39× | ||
| 14 | Box Office Mojo | Movies & TV | 14.28× | ||
| 15 | Fandango | Travel & Leisure | 10.48× | ||
| 16 | AMC Theatres | Movies & TV | 10.18× | ||
| 17 | Jennifer Connelly | Movies & TV | 8.30× | ||
| 18 | Ed Harris | Movies & TV | 6.00× | ||
| 19 | Stranger Things | Movies & TV | 3.53× | ||
| 20 | Superman | Movies & TV | 1.92× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.89× | |
| Individualism | JOY | 1.86× | |
| Tradition | CONSERVATISM | 1.49× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.64× | |
| Pet Ownership | JOY | 0.80× | |
| Design Affinity | PREMIUM | 0.80× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Firefly (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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