Forgetting Sarah Marshall Audience in United States

Forgetting Sarah Marshall logo

Forgetting Sarah Marshall has an estimated audience of 1,003,476 people in United States. 54.4% are female, 45.6% are male, average age 36.5. Top regions: California, Texas, New York. Top brand affinities: Pudding, Delta Delta Delta, Just Go with It, Leslie Mann, Emily Osment.

The average Forgetting Sarah Marshall fan in United States is 36.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Pudding, Delta Delta Delta, Just Go with It, with strongest over-indexing on Pudding (34.38× the country average). Demographically, the Forgetting Sarah Marshall audience skews balanced with an average age of 36.5, and over-indexes on personality traits such as Risk Appetite, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Drama

Demographics of Forgetting Sarah Marshall fans

Demographic split for Forgetting Sarah Marshall audience in United States
MetricValue
Female54.4%
Male45.6%
Average age36.5
Estimated audience size1,003,476

Audience persona

The typical Forgetting Sarah Marshall fan in United States is balanced, around 36.5 years old, with strong Risk Appetite tendencies and a notable affinity for Pudding.

Top regions in United States

Top regions ranked by reach for Forgetting Sarah Marshall in United States
RegionReachAffinity
California132,8031.2×
Texas79,6780.92×
New York62,6761.12×
Florida61,1050.9×
Illinois35,3001.06×
Pennsylvania33,7251×
Ohio29,6670.96×
North Carolina26,3630.87×
Michigan25,8810.99×
New Jersey25,7971.01×
Georgia24,9310.81×
Massachusetts23,6101.19×
Washington22,7721.13×
Arizona22,7671.11×
Virginia22,5280.92×
Colorado21,3371.35×
Tennessee17,5280.87×
Indiana17,3030.94×
Missouri15,5460.96×
Minnesota14,2900.99×
Wisconsin14,1460.94×
Maryland13,7760.8×
Hawaii13,7343.18×
Oregon13,4851.17×
South Carolina12,6240.84×
Kentucky11,1240.88×
Connecticut10,7251.07×
Oklahoma10,4010.93×
Utah10,2751.14×
Alabama9,9080.71×
Nevada9,7481×
Louisiana9,5260.74×
Kansas7,5450.95×
Iowa7,3470.89×
Arkansas6,2560.76×
Idaho5,6261.12×
Mississippi4,9740.6×
Nebraska4,7210.94×
New Mexico4,6120.92×
New Hampshire4,1091.04×
West Virginia3,4600.74×
Maine3,3370.93×
Rhode Island3,2371.01×
Washington, District of Columbia3,0921.03×
Montana3,0821.11×
Alaska2,0720.97×
Delaware2,0470.74×
South Dakota1,9370.84×
Vermont1,8301.04×
North Dakota1,7100.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Forgetting Sarah Marshall audience
BrandAffinityCategory
Pudding34.38×Food & Beverages
Delta Delta Delta47.62×Business & Career
Just Go with It23.41×Movies & TV
Leslie Mann20.18×Movies & TV
Emily Osment14.27×Movies & TV
How to Lose a Guy in 10 Days13.16×Movies & TV
Austin Powers (film series)12.08×Movies & TV
No Strings Attached (film)16.19×Movies & TV
Grown Ups (film)11.09×Movies & TV
She's the Man12.85×Movies & TV
Jason Segel10.64×Movies & TV
50 First Dates12.36×Movies & TV
Bride Wars21.3×Movies & TV
Bruce Almighty15.3×Movies & TV
Craig Robinson (actor)12.26×Movies & TV
Big Daddy (1999 film)10.57×Movies & TV
Jim Carrey3.74×Movies & TV
Scary Movie (film series)5.01×Movies & TV
The Ugly Truth18.18×Movies & TV
Wendi McLendon-Covey12.64×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Forgetting Sarah Marshall audience
TraitClusterScore
Risk AppetiteTHRILL2.22
ExtroversionTHRILL1.67
Luxury OrientationPREMIUM1.65
Early Adopter MentalityPOWER1.37
Urban LifestyleOPEN1.32
MindfulnessBALANCE1.25

Worldwide distribution

Worldwide audience distribution share by country for Forgetting Sarah Marshall
CountryShare
United States45.4%
United Kingdom10.7%
Australia4.9%

See Forgetting Sarah Marshall audiences in other countries

More Drama audiences in United States

Frequently asked questions

How many fans does Forgetting Sarah Marshall have in United States?

Forgetting Sarah Marshall has an estimated audience of 1,003,476 people in United States, concentrated in California and Texas.

What is the gender split and age of Forgetting Sarah Marshall fans?

54.4% of Forgetting Sarah Marshall fans are female, 45.6% are male, with an average age of 36.5 years.

Which brands do Forgetting Sarah Marshall fans like most?

Forgetting Sarah Marshall fans show strongest brand affinity for Pudding (34.38×), Delta Delta Delta (47.62×), and Just Go with It (23.41×) over the country average.

Where do Forgetting Sarah Marshall fans live in United States?

Forgetting Sarah Marshall fans in United States are most concentrated in California (reach 132,803), Texas (reach 79,678), and New York (reach 62,676). These three regions account for the largest share of the active audience.

What other brands do Forgetting Sarah Marshall fans also like?

Beyond Forgetting Sarah Marshall itself, the audience over-indexes on Delta Delta Delta (47.62×), Just Go with It (23.41×), Leslie Mann (20.18×), and Emily Osment (14.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Forgetting Sarah Marshall. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.