Rascasse Audience Intelligence

Friday the 13th (2009 film) Audience in United States

A data profile of the people who buy, follow and care about Friday the 13th (2009 film) in United States — modelled from more than twelve digital signal sources. Friday the 13th (2009 film) has an estimated audience of 520,989 people in United States.

The average Friday the 13th (2009 film) fan in United States is 33.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Skyfall, Supernatural (U.S. TV series), Anya Taylor-Joy, with strongest over-indexing on Skyfall (355.03× the country average).

Demographically, the Friday the 13th (2009 film) audience skews balanced with an average age of 33.0, and over-indexes on personality traits such as Pet Ownership, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Friday the 13th (2009 film) fan in United States is balanced, around 33.0 years old, with strong Pet Ownership tendencies and a notable affinity for Skyfall.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Horror

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Friday the 13th (2009 film) profile in United States.

Audience size
521K
in United States
Gender
49.7%
50.3% male
Age
33.0
average years
Country rank
#35755
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-31%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Friday the 13th (2009 film) viewers

49.7% are female, 50.3% are male, average age 33.0.

Fig. 02

Gender split

49.7%
Female
50.3%
Male
Demographic split for Friday the 13th (2009 film) audience in United States
MetricValue
Female49.7%
Male50.3%
Average age33.0
Estimated audience size520,989
Fig. 03

Age distribution

Ø 33.0
average years
Age distribution of the Friday the 13th (2009 film) audience in United States
Age bracketShare%
16-1937%
20-2920%
30-3919%
40-4917%
50+8%
Fig. 04

Worldwide distribution

24.9%

of the worldwide Friday the 13th (2009 film) audience comes from United States.

Worldwide audience distribution share by country for Friday the 13th (2009 film)
CountryShare
United States24.9%
Philippines10.3%
Australia4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Friday the 13th (2009 film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Friday the 13th (2009 film) fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~10K1.48×
02West Virginia~4K1.47×
03Oklahoma~8K1.35×
04Tennessee~10K1.20×
05Arkansas~5K1.20×
06Indiana~10K1.19×
07Alabama~9K1.19×
08Ohio~20K1.18×
09Mississippi~5K1.16×
10Missouri~10K1.14×
11New Mexico~3K1.14×
12Texas~50K1.09×
13North Carolina~20K1.06×
14Kansas~5K1.06×
15South Dakota~1K1.06×
16Michigan~20K1.05×
17Pennsylvania~20K1.04×
18South Carolina~9K1.04×
19Louisiana~7K1.03×
20Idaho~3K1.02×
21Illinois~20K1.01×
22Iowa~5K1.01×
23North Dakota~1K1.01×
24Nevada~5K1.00×
25Nebraska~3K1.00×
26Georgia~20K0.99×
27Arizona~10K0.99×
28Utah~5K0.97×
29Wisconsin~8K0.96×
30Rhode Island~2K0.96×
31Oregon~6K0.95×
32Maine~2K0.95×
33Montana~1K0.95×
34Delaware~1K0.95×
35California~60K0.94×
36New Hampshire~2K0.93×
37Alaska~1K0.93×
38Connecticut~5K0.92×
39Minnesota~7K0.90×
40New Jersey~10K0.88×
41Washington~10K0.88×
42Florida~30K0.87×
43Vermont<1K0.87×
44Colorado~7K0.86×
45Virginia~10K0.85×
46New York~30K0.84×
47Maryland~8K0.83×
48Massachusetts~8K0.78×
49Hawaii~2K0.72×
50Washington, District of Columbia~1K0.67×
Fig. 06

Affinity by region

Affinity by region — Friday the 13th (2009 film), United States
0.67×1.00×1.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Friday the 13th (2009 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Friday the 13th (2009 film) audience
#·InterestCategoryAffinity×
01SkyfallMovies & TV355.03×
02Supernatural (U.S. TV series)Movies & TV29.56×
03Anya Taylor-JoyMovies & TV24.69×
04Scarface (1983 film)Movies & TV20.93×
05International educationBusiness & Career20.00×
06Chicago MedMovies & TV20.00×
07Massimo DuttiShopping20.00×
08Disneyland ParisTravel & Leisure19.73×
09Alexander SkarsgårdMovies & TV16.15×
10Willem DafoeMovies & TV15.06×
11Ethan HawkeMovies & TV14.35×
12Berlin WallTravel & Leisure11.72×
13MonstersMovies & TV9.33×
14DancehallsMusic & Radio5.45×
15Diane KeatonMovies & TV4.96×
16Game of ThronesMovies & TV4.03×
17Britney SpearsMusic & Radio3.31×
18Horror moviesMovies & TV3.08×
19Burger KingFood & Beverages2.76×
20SupermanMovies & TV1.82×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Friday the 13th (2009 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Friday the 13th (2009 film) audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.75×
Community OrientationOPEN1.60×
Price SensitivityPREMIUM1.53×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Friday the 13th (2009 film) audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.70×
Design AffinityPREMIUM0.75×
SustainabilityBALANCE0.77×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Friday the 13th (2009 film) have in United States?

Friday the 13th (2009 film) has an estimated audience of 520,989 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Friday the 13th (2009 film) viewers?

49.7% of Friday the 13th (2009 film) fans are female, 50.3% are male, with an average age of 33.0 years.

03

Which brands do Friday the 13th (2009 film) fans like most?

Friday the 13th (2009 film) fans show strongest brand affinity for Skyfall (355.03×), Supernatural (U.S. TV series) (29.56×), and Anya Taylor-Joy (24.69×) over the country average.

04

Where do Friday the 13th (2009 film) fans live in United States?

Friday the 13th (2009 film) fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Friday the 13th (2009 film) fans also like?

Beyond Friday the 13th (2009 film) itself, the audience over-indexes on Supernatural (U.S. TV series) (29.56×), Anya Taylor-Joy (24.69×), Scarface (1983 film) (20.93×), and Disneyland Paris (19.73×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Friday the 13th (2009 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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