Fuel oil Audience in United States

Fuel oil logo

Fuel oil has an estimated audience of 374,828 people in United States. 51.3% are female, 48.7% are male, average age 43.3. Top regions: New York, Pennsylvania, Texas. Top brand affinities: Keene, New Hampshire, Gilt.com, Mathcore, Google Home, Like Dandelion Dust.

The average Fuel oil fan in United States is 43.3 years old, balanced, and lives primarily in New York. The audience is concentrated in New York, Pennsylvania, Texas. Top brand affinities include Keene, New Hampshire, Gilt.com, Mathcore, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Fuel oil audience skews balanced with an average age of 43.3, and over-indexes on personality traits such as Need for Security, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Fuel oil fans

Demographic split for Fuel oil audience in United States
MetricValue
Female51.3%
Male48.7%
Average age43.3
Estimated audience size374,828

Audience persona

The typical Fuel oil fan in United States is balanced, around 43.3 years old, with strong Need for Security tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Fuel oil in United States
RegionReachAffinity
New York54,1312.58×
Pennsylvania31,2582.48×
Texas20,6890.64×
Ohio18,3901.59×
California17,3760.42×
Florida12,5590.49×
Michigan11,7521.2×
Virginia11,6281.27×
New Jersey10,0921.06×
Wisconsin9,3401.66×
North Carolina9,2920.82×
Illinois8,7160.7×
Connecticut8,7142.32×
Massachusetts8,6231.17×
Maryland8,0721.25×
Minnesota6,4551.2×
Georgia5,9080.51×
Indiana5,8930.86×
Kentucky4,8111.02×
Alabama4,5180.86×
Washington4,1580.55×
Tennessee3,7750.5×
Missouri3,4120.56×
South Carolina3,2870.58×
Louisiana2,9120.6×
Colorado2,8320.48×
Arizona2,4890.33×
Iowa2,4320.79×
Maine2,3711.77×
West Virginia2,2191.27×
Rhode Island2,2071.85×
Oregon2,0260.47×
Kansas1,9850.67×
Oklahoma1,8970.46×
New Hampshire1,8851.28×
Arkansas1,6410.53×
Mississippi1,5120.49×
Alaska1,4531.81×
Vermont1,4112.14×
Delaware1,3831.34×
Nebraska1,2310.65×
South Dakota1,1911.37×
Washington, District of Columbia1,1411.01×
Utah1,0890.32×
Idaho1,0880.58×
Nevada1,0540.29×
New Mexico9460.5×
Montana9050.87×
North Dakota8691.13×
Hawaii7340.46×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Fuel oil audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Gilt.com20×Shopping
Mathcore18.06×Music & Radio
Google Home11.62×Technology & Electronics
Like Dandelion Dust20×Movies & TV
Regional styles of Mexican music3.01×Music & Radio
The Historian16.48×Literature
Zoo Tycoon (series)20×Games
Historic site4.23×Arts & Culture
Eurail16.57×Cars & Mobility
Unique Gifts1.7×Shopping
Apostasy in Islam33.3×Politics & Society
Parral, Chihuahua8.99×Travel & Leisure
Birthday Gifts1.82×Kids & Family
Kendra Scott1.61×Fashion & Accessoires
JDSU1.66×Business & Career
La Jolla4.82×Travel & Leisure
Eden Lake4.11×Movies & TV
Wikia1.61×Internet & Social Media
Governor of Michigan3.36×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Fuel oil audience
TraitClusterScore
Need for SecurityCONSERVATISM1.69
SustainabilityBALANCE1.63
Career OrientationPOWER1.31
Quality AwarenessPREMIUM1.3
Family OrientationCONSERVATISM1.19
DIY MentalityTHRILL1.17

Worldwide distribution

Worldwide audience distribution share by country for Fuel oil
CountryShare
France44.3%
United States10.9%
Spain5.8%

See Fuel oil audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Fuel oil have in United States?

Fuel oil has an estimated audience of 374,828 people in United States, concentrated in New York and Pennsylvania.

What is the gender split and age of Fuel oil fans?

51.3% of Fuel oil fans are female, 48.7% are male, with an average age of 43.3 years.

Which brands do Fuel oil fans like most?

Fuel oil fans show strongest brand affinity for Keene, New Hampshire (675×), Gilt.com (20×), and Mathcore (18.06×) over the country average.

Where do Fuel oil fans live in United States?

Fuel oil fans in United States are most concentrated in New York (reach 54,131), Pennsylvania (reach 31,258), and Texas (reach 20,689). These three regions account for the largest share of the active audience.

What other brands do Fuel oil fans also like?

Beyond Fuel oil itself, the audience over-indexes on Gilt.com (20×), Mathcore (18.06×), Google Home (11.62×), and Like Dandelion Dust (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Fuel oil. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.