Game of chance Audience in United States

Game of chance has an estimated audience of 424,168 people in United States. 50.7% are female, 49.3% are male, average age 40.8. Top regions: California, Texas, New York. Top brand affinities: Electrolyte, Voter registration, Dental hygienist, Lulu 黃路梓茵, Emigrate (band).
The average Game of chance fan in United States is 40.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Electrolyte, Voter registration, Dental hygienist, with strongest over-indexing on Electrolyte (20× the country average). Demographically, the Game of chance audience skews balanced with an average age of 40.8, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Games · Type: Topic
Demographics of Game of chance fans
| Metric | Value |
|---|---|
| Female | 50.7% |
| Male | 49.3% |
| Average age | 40.8 |
| Estimated audience size | 424,168 |
Audience persona
The typical Game of chance fan in United States is balanced, around 40.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Electrolyte.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 27,939 | 0.6× |
| Texas | 20,195 | 0.55× |
| New York | 19,420 | 0.82× |
| Florida | 18,916 | 0.66× |
| Pennsylvania | 16,738 | 1.17× |
| New Jersey | 11,086 | 1.03× |
| Ohio | 8,965 | 0.69× |
| Illinois | 8,648 | 0.61× |
| Georgia | 8,035 | 0.61× |
| North Carolina | 7,801 | 0.61× |
| Virginia | 7,219 | 0.7× |
| Michigan | 6,693 | 0.6× |
| Tennessee | 6,671 | 0.78× |
| Arizona | 6,126 | 0.71× |
| Washington | 6,002 | 0.71× |
| Massachusetts | 5,625 | 0.67× |
| Indiana | 5,485 | 0.71× |
| Missouri | 5,312 | 0.78× |
| Colorado | 4,967 | 0.74× |
| Wisconsin | 4,290 | 0.67× |
| Minnesota | 4,230 | 0.7× |
| Maryland | 3,930 | 0.54× |
| Alabama | 3,851 | 0.65× |
| Wyoming | 3,814 | 6.07× |
| South Carolina | 3,643 | 0.57× |
| Oregon | 3,448 | 0.71× |
| Kentucky | 3,255 | 0.61× |
| Kansas | 2,903 | 0.87× |
| Utah | 2,879 | 0.76× |
| Louisiana | 2,821 | 0.52× |
| Mississippi | 2,750 | 0.79× |
| Arkansas | 2,631 | 0.75× |
| Iowa | 2,603 | 0.74× |
| Oklahoma | 2,573 | 0.55× |
| Alaska | 2,265 | 2.5× |
| Connecticut | 2,251 | 0.53× |
| Nevada | 2,096 | 0.51× |
| West Virginia | 2,095 | 1.06× |
| Hawaii | 2,003 | 1.1× |
| Nebraska | 1,972 | 0.93× |
| Idaho | 1,935 | 0.91× |
| North Dakota | 1,898 | 2.18× |
| Montana | 1,823 | 1.55× |
| South Dakota | 1,799 | 1.84× |
| Vermont | 1,776 | 2.39× |
| New Hampshire | 1,727 | 1.03× |
| New Mexico | 1,682 | 0.79× |
| Rhode Island | 1,667 | 1.23× |
| Maine | 1,666 | 1.1× |
| Delaware | 1,493 | 1.28× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Electrolyte | 20× | Health |
| Voter registration | 14.06× | Politics & Society |
| Dental hygienist | 18.94× | Health |
| Lulu 黃路梓茵 | 7× | Movies & TV |
| Emigrate (band) | 20× | Music & Radio |
| Nationality | 4.4× | Politics & Society |
| Emperor Entertainment Group | 20× | Business & Career |
| Elsword | 19.4× | Games |
| Mackenzie Foy | 8.85× | Fashion & Accessoires |
| The Journey (1959 film) | 20× | Movies & TV |
| Yoga Journal | 20× | Sports |
| Buying and Selling Real Estate | 8.24× | Home & Garden |
| UK garage | 4.95× | Music & Radio |
| Home equity | 1.62× | Home & Garden |
| Penn & Teller | 6.7× | Movies & TV |
| Eminönü | 46.7× | Travel & Leisure |
| Stop Bullying | 13.05× | Politics & Society |
| Hammock camping | 5.46× | Travel & Leisure |
| Home staging | 3.77× | Home & Garden |
| Stamp collecting | 3.31× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.72 |
| Luxury Orientation | PREMIUM | 1.62 |
| Family Orientation | CONSERVATISM | 1.54 |
| Pet Ownership | JOY | 1.51 |
| Indulgence | JOY | 1.49 |
| Risk Appetite | THRILL | 1.47 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.9% |
| Brazil | 10.9% |
| Spain | 10.4% |
See Game of chance audiences in other countries
More Games audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Game of chance have in United States?
Game of chance has an estimated audience of 424,168 people in United States, concentrated in California and Texas.
What is the gender split and age of Game of chance fans?
50.7% of Game of chance fans are female, 49.3% are male, with an average age of 40.8 years.
Which brands do Game of chance fans like most?
Game of chance fans show strongest brand affinity for Electrolyte (20×), Voter registration (14.06×), and Dental hygienist (18.94×) over the country average.
Where do Game of chance fans live in United States?
Game of chance fans in United States are most concentrated in California (reach 27,939), Texas (reach 20,195), and New York (reach 19,420). These three regions account for the largest share of the active audience.
What other brands do Game of chance fans also like?
Beyond Game of chance itself, the audience over-indexes on Voter registration (14.06×), Dental hygienist (18.94×), Lulu 黃路梓茵 (7×), and Emigrate (band) (20×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Game of chance. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.