Rascasse Audience Intelligence

Get Smart (film) Audience in United States

A data profile of the people who buy, follow and care about Get Smart (film) in United States — modelled from more than twelve digital signal sources. Get Smart (film) has an estimated audience of 410,466 people in United States.

The average Get Smart (film) fan in United States is 35.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include 22 Jump Street, Sarah Brightman, Winona Ryder, with strongest over-indexing on 22 Jump Street (223.3× the country average).

Demographically, the Get Smart (film) audience skews more male with an average age of 35.3, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Get Smart (film) fan in United States is more male, around 35.3 years old, with strong Patriotism tendencies and a notable affinity for 22 Jump Street.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Get Smart (film) profile in United States.

Audience size
410K
in United States
Gender
41.5%
58.5% male
Age
35.3
average years
Country rank
#41023
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Get Smart (film) viewers

41.5% are female, 58.5% are male, average age 35.3.

Fig. 02

Gender split

41.5%
Female
58.5%
Male
Demographic split for Get Smart (film) audience in United States
MetricValue
Female41.5%
Male58.5%
Average age35.3
Estimated audience size410,466
Fig. 03

Age distribution

Ø 35.3
average years
Age distribution of the Get Smart (film) audience in United States
Age bracketShare%
16-1922%
20-2929%
30-3923%
40-4914%
50+12%
Fig. 04

Worldwide distribution

34.9%

of the worldwide Get Smart (film) audience comes from United States.

Worldwide audience distribution share by country for Get Smart (film)
CountryShare
United States34.9%
Australia8.1%
Germany8.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Get Smart (film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Get Smart (film) fans by region: top regions in United States
#RegionReachAffinity×
01Utah~6K1.55×
02Idaho~3K1.44×
03Alaska~1K1.35×
04Montana~1K1.32×
05Oregon~6K1.22×
06Arizona~10K1.21×
07New Hampshire~2K1.20×
08Maine~2K1.14×
09Washington~9K1.11×
10Missouri~7K1.09×
11Nebraska~2K1.09×
12Vermont<1K1.08×
13Colorado~7K1.07×
14Iowa~3K1.04×
15New Mexico~2K1.04×
16Minnesota~6K1.02×
17Kansas~3K1.01×
18Washington, District of Columbia~1K1.01×
19South Dakota<1K1.01×
20Wisconsin~6K1.00×
21Michigan~10K0.99×
22Massachusetts~8K0.99×
23Oklahoma~4K0.99×
24Connecticut~4K0.99×
25Rhode Island~1K0.99×
26Pennsylvania~10K0.96×
27Arkansas~3K0.96×
28Illinois~10K0.95×
29Ohio~10K0.95×
30Indiana~7K0.95×
31New York~20K0.94×
32Tennessee~8K0.94×
33Maryland~7K0.94×
34North Dakota<1K0.94×
35Kentucky~5K0.93×
36California~40K0.92×
37Alabama~5K0.92×
38Florida~30K0.91×
39Virginia~9K0.91×
40New Jersey~9K0.88×
41West Virginia~2K0.86×
42Nevada~3K0.85×
43South Carolina~5K0.82×
44Hawaii~1K0.82×
45Delaware<1K0.82×
46Texas~30K0.79×
47North Carolina~10K0.79×
48Mississippi~2K0.73×
49Georgia~9K0.71×
50Louisiana~4K0.71×
Fig. 06

Affinity by region

Affinity by region — Get Smart (film), United States
0.71×1.00×1.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Get Smart (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Get Smart (film) audience
#·InterestCategoryAffinity×
01Sarah BrightmanMusic & Radio342.99×
0222 Jump StreetMovies & TV223.30×
03John CleeseMovies & TV214.25×
04Beverly Hills CopMovies & TV116.36×
05The Man from U.N.C.L.E.Movies & TV113.40×
06Winona RyderMovies & TV71.25×
07Monty PythonMovies & TV69.34×
08ZoolanderMovies & TV69.03×
09Toni ColletteMovies & TV64.24×
10Bob BarkerMovies & TV58.82×
11Austin Powers (film series)Movies & TV50.52×
12Catch Me If You CanMovies & TV48.96×
13Dumb and DumberMovies & TV47.97×
14Jack NicholsonMovies & TV45.40×
15The Big LebowskiMovies & TV37.25×
16Ghostbusters (franchise)Movies & TV36.64×
17Good Will HuntingMovies & TV32.72×
18La La Land (film)Movies & TV25.61×
19Wheel of Fortune (U.S. game show)Movies & TV24.86×
20Twin PeaksMovies & TV18.81×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Get Smart (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Get Smart (film) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.57×
Convenience OrientationPREMIUM1.59×
SpiritualityBALANCE1.56×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Get Smart (film) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.77×
Pet OwnershipJOY0.79×
Healthy LifestyleBALANCE0.84×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Get Smart (film) have in United States?

Get Smart (film) has an estimated audience of 410,466 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Get Smart (film) viewers?

41.5% of Get Smart (film) fans are female, 58.5% are male, with an average age of 35.3 years.

03

Which brands do Get Smart (film) fans like most?

Get Smart (film) fans show strongest brand affinity for 22 Jump Street (223.3×), Sarah Brightman (342.99×), and Winona Ryder (71.25×) over the country average.

04

Where do Get Smart (film) fans live in United States?

Get Smart (film) fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Get Smart (film) fans also like?

Beyond Get Smart (film) itself, the audience over-indexes on Sarah Brightman (342.99×), Winona Ryder (71.25×), John Cleese (214.25×), and Beverly Hills Cop (116.36×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Get Smart (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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