Ginger Zee Audience in United States

Ginger Zee logo

Ginger Zee has an estimated audience of 739,777 people in United States. 67.2% are female, 32.8% are male, average age 47.3. Top regions: Texas, California, New York. Top brand affinities: Lulu 黃路梓茵, headspace, Israel, Halsey, Oregon, Iron Man (film).

The average Ginger Zee fan in United States is 47.3 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Lulu 黃路梓茵, headspace, Israel, with strongest over-indexing on Lulu 黃路梓茵 (11.88× the country average). Demographically, the Ginger Zee audience skews more female with an average age of 47.3, and over-indexes on personality traits such as Community Orientation, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: TV personality

Demographics of Ginger Zee fans

Demographic split for Ginger Zee audience in United States
MetricValue
Female67.2%
Male32.8%
Average age47.3
Estimated audience size739,777

Audience persona

The typical Ginger Zee fan in United States is more female, around 47.3 years old, with strong Community Orientation tendencies and a notable affinity for Lulu 黃路梓茵.

Top regions in United States

Top regions ranked by reach for Ginger Zee in United States
RegionReachAffinity
Texas50,7110.8×
California47,8860.59×
New York47,6281.15×
Pennsylvania43,3201.74×
Florida39,2340.78×
Illinois34,8271.41×
Michigan32,1851.66×
Ohio27,6381.21×
New Jersey26,3071.4×
North Carolina25,7871.16×
Georgia20,7740.91×
Tennessee17,5501.18×
Virginia17,3050.96×
Wisconsin17,2201.55×
Massachusetts16,9631.16×
Indiana13,8941.03×
Connecticut11,9931.62×
Arizona11,7980.78×
Minnesota11,5101.09×
Missouri10,5520.88×
Washington9,9290.67×
South Carolina9,8830.89×
Oklahoma9,1241.11×
Kentucky9,0110.97×
Maryland8,6800.68×
Alabama8,6150.83×
Colorado7,7010.66×
Arkansas7,6411.25×
Iowa7,5091.23×
Oregon6,6910.79×
Louisiana6,6790.7×
Nebraska6,5891.78×
New Hampshire6,5162.24×
Kansas6,1081.05×
Mississippi5,7220.94×
New Mexico5,2341.41×
Nevada4,3150.6×
Idaho2,6310.71×
West Virginia2,6210.76×
Delaware2,4541.2×
Maine2,4230.91×
Utah2,2730.34×
Hawaii1,9220.6×
North Dakota1,7581.16×
South Dakota1,6350.96×
Montana1,4850.72×
Rhode Island1,2490.53×
Washington, District of Columbia1,2230.55×
Wyoming8260.75×
Vermont7270.56×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ginger Zee audience
BrandAffinityCategory
Lulu 黃路梓茵11.88×Movies & TV
headspace21.55×Health
Israel3.08×Travel & Leisure
Halsey, Oregon11.88×Travel & Leisure
Iron Man (film)6.43×Movies & TV
Goop6.56×Internet & Social Media
Pillow2.53×Home & Garden
Alaska1.85×Travel & Leisure
Ridder, Kazakhstan47.77×Travel & Leisure
Wok6.61×Food & Beverages
Cherish (group)10.94×Music & Radio
Guitar pedalboard17.19×Music & Radio
Google Home6.13×Technology & Electronics
Governor of Michigan6.85×Politics & Society
Whataburger1.59×Food & Beverages
Étretat26.53×Travel & Leisure
Kikar HaShabbat14.32×News
Parral, Chihuahua11.44×Travel & Leisure
Fairy godmother5.59×Literature
Jeep Wagoneer4.1×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ginger Zee audience
TraitClusterScore
Community OrientationOPEN1.68
DIY MentalityTHRILL1.46
Price SensitivityPREMIUM1.46
Family OrientationCONSERVATISM1.41
PatriotismCONSERVATISM1.37
IndulgenceJOY1.26

Worldwide distribution

Worldwide audience distribution share by country for Ginger Zee
CountryShare
United States95.4%
Canada2.0%
United Kingdom0.9%

See Ginger Zee audiences in other countries

More TV personality audiences in United States

Frequently asked questions

How many fans does Ginger Zee have in United States?

Ginger Zee has an estimated audience of 739,777 people in United States, concentrated in Texas and California.

What is the gender split and age of Ginger Zee fans?

67.2% of Ginger Zee fans are female, 32.8% are male, with an average age of 47.3 years.

Which brands do Ginger Zee fans like most?

Ginger Zee fans show strongest brand affinity for Lulu 黃路梓茵 (11.88×), headspace (21.55×), and Israel (3.08×) over the country average.

Where do Ginger Zee fans live in United States?

Ginger Zee fans in United States are most concentrated in Texas (reach 50,711), California (reach 47,886), and New York (reach 47,628). These three regions account for the largest share of the active audience.

What other brands do Ginger Zee fans also like?

Beyond Ginger Zee itself, the audience over-indexes on headspace (21.55×), Israel (3.08×), Halsey, Oregon (11.88×), and Iron Man (film) (6.43×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ginger Zee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.