Girl group Audience in United States

Girl group has an estimated audience of 9,397,973 people in United States. 73.3% are female, 26.7% are male, average age 34.4. Top brand affinities: Indeed.com, Google Maps, Khan Academy, Apple Store, Google News.

Top brand affinities include Indeed.com, Google Maps, Khan Academy, with strongest over-indexing on Indeed.com (3.84× the country average). Demographically, the Girl group audience skews more female with an average age of 34.4, and over-indexes on personality traits such as LGBTQ+ Identity, Tradition.

Category: Music & Radio · Type: Topic · Subtype: Band

Demographics of Girl group fans

Demographic split for Girl group audience in United States
MetricValue
Female73.3%
Male26.7%
Average age34.4
Estimated audience size9,397,973

Audience persona

The typical Girl group fan in United States is more female, around 34.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Indeed.com.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Girl group audience
BrandAffinityCategory
Indeed.com3.84×Business & Career
Google Maps3.6×Internet & Social Media
Khan Academy7.25×Business & Career
Apple Store6.81×Shopping
Google News4.1×News
Planet Fitness2.67×Sports
Singer-songwriter2.57×Music & Radio
Do it yourself (DIY)2.1×Home & Garden
Capital One2.46×Business & Career
Group buying8.81×Shopping
Enterprise Rent-A-Car3.35×Cars & Mobility
Telegram6.79×Internet & Social Media
JD Sports6.53×Shopping
Jollibee5.38×Food & Beverages
Diaper bag3.3×Kids & Family
Harry Potter1.72×Movies & TV
Hair Extensions2.65×Beauty & Wellness
Kendra Scott4.66×Fashion & Accessoires
DuckDuckGo3.93×Internet & Social Media
ICloud3.99×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Girl group audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.28
TraditionCONSERVATISM1.27
Early Adopter MentalityPOWER1.26
DIY MentalityTHRILL1.23
CreativityOPEN1.19
ExtroversionTHRILL1.16

Worldwide distribution

Worldwide audience distribution share by country for Girl group
CountryShare
United States18.1%
China10.1%
Japan7.4%

See Girl group audiences in other countries

More Band audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Girl group. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.