Rascasse Audience Intelligence

Hair clipper Audience in United States

A data profile of the people who buy, follow and care about Hair clipper in United States — modelled from more than twelve digital signal sources. Hair clipper has an estimated audience of 1,728,954 people in United States.

#6among Hair removal in United States#6811among Topic in United States#241in Beauty & Wellness

The average Hair clipper fan in United States is 30.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Facial hair, Christian Pulisic, Ronaldinho, with strongest over-indexing on Facial hair (10.41× the country average).

Demographically, the Hair clipper audience skews more female with an average age of 30.1, and over-indexes on personality traits such as Quality Awareness, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Hair clipper fan in United States is more female, around 30.1 years old, with strong Quality Awareness tendencies and a notable affinity for Facial hair.

Category: Beauty & Wellness · Type: Topic · Subtype: Hair removal

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Hair clipper profile in United States.

Audience size
1.7M
in United States
Gender
61.9%♀
38.1% male
Age
30.1
average years
Country rank
#15935
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Hair clipper fans

61.9% are female, 38.1% are male, average age 30.1.

Fig. 02

Gender split

61.9%
Female
38.1%
Male
Demographic split for Hair clipper audience in United States
MetricValue
Female61.9%
Male38.1%
Average age30.1
Estimated audience size1,728,954
Fig. 03

Age distribution

Ø 30.1
average years
Age distribution of the Hair clipper audience in United States
Age bracketShare%
16-1948%
20-2921%
30-3913%
40-4911%
50+8%
Fig. 04

Worldwide distribution

17.6%

of the worldwide Hair clipper audience comes from United States.

Worldwide audience distribution share by country for Hair clipper
CountryShare
United States17.6%
United Kingdom6.9%
Japan3.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Hair clipper audience in United States is strongest.

Fig. 05

Top regions by affinity

Hair clipper fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~8K1.59×
02New Mexico~10K1.34×
03California~200K1.26×
04Mississippi~20K1.20×
05Texas~200K1.16×
06Oklahoma~20K1.16×
07Louisiana~30K1.15×
08Arizona~40K1.13×
09Alabama~30K1.13×
10Arkansas~20K1.12×
11Alaska~4K1.11×
12Nevada~20K1.10×
13Hawaii~8K1.08×
14Georgia~60K1.07×
15Kentucky~20K1.07×
16Kansas~10K1.07×
17Oregon~20K1.06×
18West Virginia~8K1.05×
19Indiana~30K1.04×
20Ohio~50K1.01×
21Missouri~30K1.00×
22South Carolina~30K1.00×
23Nebraska~9K0.99×
24Michigan~40K0.98×
25Washington~30K0.98×
26Tennessee~30K0.98×
27Idaho~8K0.98×
28Illinois~60K0.97×
29Utah~20K0.97×
30North Carolina~50K0.96×
31Maryland~30K0.96×
32Iowa~10K0.96×
33Delaware~5K0.95×
34Virginia~40K0.94×
35Montana~5K0.94×
36Florida~100K0.93×
37Colorado~30K0.93×
38Minnesota~20K0.92×
39Maine~6K0.92×
40Pennsylvania~50K0.91×
41North Dakota~3K0.90×
42Wisconsin~20K0.89×
43South Dakota~4K0.89×
44New York~80K0.87×
45Connecticut~20K0.87×
46Vermont~3K0.86×
47Massachusetts~30K0.85×
48Rhode Island~5K0.84×
49New Jersey~40K0.81×
50New Hampshire~6K0.81×
Fig. 06

Affinity by region

Affinity by region — Hair clipper, United States
0.81×1.00×1.59×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Hair clipper audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Hair clipper audience
#·InterestCategoryAffinity×
01Leroy MerlinShopping22.72×
02Christian PulisicSports20.00×
03RonaldinhoSports20.00×
04Zinedine ZidaneSports20.00×
05Pep GuardiolaSports20.00×
06Kevin De BruyneSports20.00×
07Club LeónSports20.00×
08Copa del ReySports20.00×
09Thierry HenrySports17.88×
10Frank Lloyd WrightHome & Garden17.40×
11Anjelica HustonMovies & TV14.64×
12String trimmerHome & Garden12.38×
13Facial hairBeauty & Wellness10.41×
14BarberBeauty & Wellness5.42×
15Vehicle insuranceCars & Mobility3.71×
16Mortgage loansBusiness & Career2.94×
17Domino's PizzaFood & Beverages2.92×
18Discount storesShopping2.85×
19Pizza HutFood & Beverages2.57×
20McDonald'sFood & Beverages2.31×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Hair clipper audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Hair clipper audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM5.51×
PatriotismCONSERVATISM1.74×
Convenience OrientationPREMIUM1.72×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Hair clipper audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.80×
Community OrientationOPEN0.82×
Healthy LifestyleBALANCE0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Hair clipper have in United States?

Hair clipper has an estimated audience of 1,728,954 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Hair clipper fans?

61.9% of Hair clipper fans are female, 38.1% are male, with an average age of 30.1 years.

03

Which brands do Hair clipper fans like most?

Hair clipper fans show strongest brand affinity for Facial hair (10.41×), Christian Pulisic (20×), and Ronaldinho (20×) over the country average.

04

Where do Hair clipper fans live in United States?

Hair clipper fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Hair clipper fans also like?

Beyond Hair clipper itself, the audience over-indexes on Christian Pulisic (20×), Ronaldinho (20×), Frank Lloyd Wright (17.4×), and Zinedine Zidane (20×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Hair removal audiences in United States

See Hair clipper audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Hair clipper. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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