Hair clipper Audience in United States

Hair clipper logo

Hair clipper has an estimated audience of 1,728,954 people in United States. 61.9% are female, 38.1% are male, average age 30.1. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Grinch, Mangaka, Vocal harmony, Goop.

The average Hair clipper fan in United States is 30.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Grinch, Mangaka, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Hair clipper audience skews more female with an average age of 30.1, and over-indexes on personality traits such as Quality Awareness, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Topic · Subtype: Hair removal

Demographics of Hair clipper fans

Demographic split for Hair clipper audience in United States
MetricValue
Female61.9%
Male38.1%
Average age30.1
Estimated audience size1,728,954

Audience persona

The typical Hair clipper fan in United States is more female, around 30.1 years old, with strong Quality Awareness tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Hair clipper in United States
RegionReachAffinity
California261,9281.38×
Texas189,2221.27×
Florida116,6531×
New York89,9890.93×
Illinois60,2561.05×
Georgia58,3151.09×
Pennsylvania54,8030.94×
Ohio54,6861.03×
North Carolina52,4131.01×
Michigan46,1911.02×
Virginia42,3011×
Arizona41,8761.19×
New Jersey38,2380.87×
Washington35,8361.03×
Tennessee34,8381×
Indiana32,8661.04×
Massachusetts29,6010.87×
Maryland28,6100.96×
Missouri28,5371.02×
Alabama26,8931.11×
Colorado26,1780.96×
South Carolina25,8350.99×
Louisiana25,6571.15×
Kentucky23,4371.08×
Oklahoma23,0671.2×
Wisconsin22,7810.88×
Minnesota22,7490.92×
Oregon22,1811.12×
Nevada19,3431.16×
Mississippi17,6741.24×
Arkansas16,7091.17×
Kansas15,3551.13×
Connecticut15,1870.88×
Utah14,7500.95×
Iowa13,8700.97×
New Mexico11,8921.37×
Idaho8,5850.99×
Nebraska8,2040.95×
West Virginia8,0381×
Hawaii7,8881.06×
Maine5,3130.86×
New Hampshire4,8410.71×
Washington, District of Columbia4,6000.89×
Delaware4,4390.93×
Montana4,2960.9×
Rhode Island4,2380.77×
Alaska3,6080.98×
South Dakota3,1600.79×
North Dakota2,7530.78×
Vermont2,1980.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hair clipper audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Grinch9.83×Movies & TV
Mangaka9.98×Literature
Vocal harmony9.49×Music & Radio
Goop11.1×Internet & Social Media
Wok12.49×Food & Beverages
Governor of Michigan13.74×Politics & Society
Grace Slick12.44×Music & Radio
Hipster13.17×Politics & Society
Product design2.59×Business & Career
Hibachi10.34×Food & Beverages
No Escape (1994 film)13.48×Movies & TV
Google Home7.63×Technology & Electronics
La Jolla10.79×Travel & Leisure
The Journey (1959 film)20×Movies & TV
Urban Outfitters2.05×Shopping
Cherish (group)11.73×Music & Radio
Home equity2.12×Home & Garden
Natural rubber2.1×Cars & Mobility
El Paso County, Colorado12.44×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hair clipper audience
TraitClusterScore
Quality AwarenessPREMIUM5.05
Luxury OrientationPREMIUM1.38
Risk AppetiteTHRILL1.21
PatriotismCONSERVATISM1.21
Design AffinityPREMIUM1.16
Price SensitivityPREMIUM1.1

Worldwide distribution

Worldwide audience distribution share by country for Hair clipper
CountryShare
United States17.6%
United Kingdom6.9%
Japan3.8%

See Hair clipper audiences in other countries

More Hair removal audiences in United States

Frequently asked questions

How many fans does Hair clipper have in United States?

Hair clipper has an estimated audience of 1,728,954 people in United States, concentrated in California and Texas.

What is the gender split and age of Hair clipper fans?

61.9% of Hair clipper fans are female, 38.1% are male, with an average age of 30.1 years.

Which brands do Hair clipper fans like most?

Hair clipper fans show strongest brand affinity for Keene, New Hampshire (675×), Grinch (9.83×), and Mangaka (9.98×) over the country average.

Where do Hair clipper fans live in United States?

Hair clipper fans in United States are most concentrated in California (reach 261,928), Texas (reach 189,222), and Florida (reach 116,653). These three regions account for the largest share of the active audience.

What other brands do Hair clipper fans also like?

Beyond Hair clipper itself, the audience over-indexes on Grinch (9.83×), Mangaka (9.98×), Vocal harmony (9.49×), and Goop (11.1×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hair clipper. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.