Rascasse Audience Intelligence

Harkins Theatres Audience in United States

A data profile of the people who buy, follow and care about Harkins Theatres in United States — modelled from more than twelve digital signal sources. Harkins Theatres has an estimated audience of 743,021 people in United States.

#317among TV Channel in United States#5347in Movies & TV

The average Harkins Theatres fan in United States is 37.3 years old, balanced, and lives primarily in Arizona.

The audience is concentrated in Arizona, California, Colorado.

Top brand affinities include Garrett Popcorn Shops, Popcorn Time, Blades of Glory, with strongest over-indexing on Garrett Popcorn Shops (100.65× the country average).

Demographically, the Harkins Theatres audience skews balanced with an average age of 37.3, and over-indexes on personality traits such as Spirituality, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Harkins Theatres fan in United States is balanced, around 37.3 years old, with strong Spirituality tendencies and a notable affinity for Garrett Popcorn Shops.

Category: Movies & TV · Type: TV Channel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Harkins Theatres profile in United States.

Audience size
743K
in United States
Gender
52.9%♀
47.1% male
Age
37.3
average years
Country rank
#28796
TV Channel in United States
Fig. 01

Search interest · 12-month trend

-1%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Harkins Theatres

52.9% are female, 47.1% are male, average age 37.3.

Fig. 02

Gender split

52.9%
Female
47.1%
Male
Demographic split for Harkins Theatres audience in United States
MetricValue
Female52.9%
Male47.1%
Average age37.3
Estimated audience size743,021
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Harkins Theatres audience in United States
Age bracketShare%
16-1927%
20-2918%
30-3919%
40-4919%
50+18%
Fig. 04

Worldwide distribution

94.1%

of the worldwide Harkins Theatres audience comes from United States.

Worldwide audience distribution share by country for Harkins Theatres
CountryShare
United States94.1%
Canada1.4%
Australia0.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Harkins Theatres audience in United States is strongest.

Fig. 05

Top regions by affinity

Harkins Theatres fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~600K39.69×
02Colorado~30K2.77×
03Oklahoma~20K2.50×
04California~90K1.05×
05Vermont~1K0.82×
06Rhode Island~2K0.81×
07Maine~2K0.80×
08West Virginia~3K0.79×
09New Hampshire~2K0.79×
10Alaska~1K0.77×
11Delaware~2K0.75×
12North Dakota~1K0.75×
13Nevada~5K0.74×
14Mississippi~4K0.68×
15South Dakota~1K0.64×
16Connecticut~4K0.60×
17Hawaii~2K0.60×
18Montana~1K0.58×
19Alabama~6K0.55×
20Arkansas~3K0.54×
21Iowa~3K0.54×
22Nebraska~2K0.53×
23Kentucky~5K0.52×
24New Mexico~2K0.51×
25Louisiana~5K0.50×
26South Carolina~5K0.48×
27Idaho~2K0.47×
28Kansas~3K0.46×
29Washington, District of Columbia~1K0.46×
30Wisconsin~5K0.43×
31Maryland~5K0.40×
32Minnesota~4K0.38×
33Indiana~5K0.37×
34Utah~2K0.37×
35Massachusetts~5K0.36×
36Tennessee~5K0.35×
37Michigan~6K0.33×
38Oregon~3K0.33×
39New Jersey~6K0.31×
40Missouri~3K0.29×
41Ohio~6K0.28×
42North Carolina~6K0.27×
43Virginia~5K0.27×
44Pennsylvania~7K0.26×
45Georgia~6K0.24×
46Washington~4K0.24×
47Illinois~5K0.20×
48Texas~10K0.16×
49Florida~8K0.16×
50New York~6K0.16×
Fig. 06

Affinity by region

Affinity by region — Harkins Theatres, United States
0.16×1.00×39.69×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Harkins Theatres audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Harkins Theatres audience
#·InterestCategoryAffinity×
01The Popcorn FactoryFood & Beverages163.76×
02FitMissTopic126.75×
03Popcorn TimeTechnology & Electronics126.40×
04Garrett Popcorn ShopsFood & Beverages100.65×
05V8 (beverage)Food & Beverages73.04×
06BratislavaTravel & Leisure55.44×
07Blades of GloryMovies & TV49.24×
08Popcorn makerFood & Beverages35.91×
09Walk Hard: The Dewey Cox StoryMovies & TV31.06×
10Sanctuary (TV series)Movies & TV23.09×
11Sally HawkinsMovies & TV19.60×
12House of Wax (2005 film)Movies & TV18.28×
13Owen WilsonMovies & TV16.31×
14SlovakiaTravel & Leisure12.39×
15CowsMusic & Radio8.08×
16AMC TheatresMovies & TV8.00×
17One Day (2011 film)Movies & TV7.95×
18Diane KeatonMovies & TV4.08×
19PeacemakerMovies & TV2.40×
20SupermanMovies & TV1.94×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Harkins Theatres audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Harkins Theatres audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.27×
ExtroversionTHRILL1.23×
TraditionCONSERVATISM1.19×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Harkins Theatres audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.97×
DIY MentalityTHRILL0.98×
Risk AppetiteTHRILL0.99×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Harkins Theatres have in United States?

Harkins Theatres has an estimated audience of 743,021 people in United States, concentrated in Arizona and California.

02

What is the gender split and age of Harkins Theatres fans?

52.9% of Harkins Theatres fans are female, 47.1% are male, with an average age of 37.3 years.

03

Which brands do Harkins Theatres fans like most?

Harkins Theatres fans show strongest brand affinity for Garrett Popcorn Shops (100.65×), Popcorn Time (126.4×), and Blades of Glory (49.24×) over the country average.

04

Where do Harkins Theatres fans live in United States?

Harkins Theatres fans in United States are most concentrated in Arizona (reach ~600K), California (reach ~90K), and Colorado (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Harkins Theatres fans also like?

Beyond Harkins Theatres itself, the audience over-indexes on Popcorn Time (126.4×), Blades of Glory (49.24×), The Popcorn Factory (163.76×), and Sanctuary (TV series) (23.09×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Harkins Theatres. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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