Rascasse Audience Intelligence

House of Wax (2005 film) Audience in United States

A data profile of the people who buy, follow and care about House of Wax (2005 film) in United States — modelled from more than twelve digital signal sources. House of Wax (2005 film) has an estimated audience of 1,018,851 people in United States.

The average House of Wax (2005 film) fan in United States is 33.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Sophia Bush, Indeed.com, The Strangers (2008 film), with strongest over-indexing on Sophia Bush (416.44× the country average).

Demographically, the House of Wax (2005 film) audience skews balanced with an average age of 33.4, and over-indexes on personality traits such as Spirituality, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical House of Wax (2005 film) fan in United States is balanced, around 33.4 years old, with strong Spirituality tendencies and a notable affinity for Sophia Bush.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Horror

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the House of Wax (2005 film) profile in United States.

Audience size
1M
in United States
Gender
54.4%
45.6% male
Age
33.4
average years
Country rank
#23375
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of House of Wax (2005 film) viewers

54.4% are female, 45.6% are male, average age 33.4.

Fig. 02

Gender split

54.4%
Female
45.6%
Male
Demographic split for House of Wax (2005 film) audience in United States
MetricValue
Female54.4%
Male45.6%
Average age33.4
Estimated audience size1,018,851
Fig. 03

Age distribution

Ø 33.4
average years
Age distribution of the House of Wax (2005 film) audience in United States
Age bracketShare%
16-1937%
20-2920%
30-3916%
40-4917%
50+10%
Fig. 04

Worldwide distribution

34.5%

of the worldwide House of Wax (2005 film) audience comes from United States.

Worldwide audience distribution share by country for House of Wax (2005 film)
CountryShare
United States34.5%
Germany9.1%
Indonesia6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the House of Wax (2005 film) audience in United States is strongest.

Fig. 05

Top regions by affinity

House of Wax (2005 film) fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~20K1.40×
02West Virginia~6K1.37×
03Oklahoma~10K1.30×
04Ohio~40K1.22×
05Indiana~20K1.22×
06New York~70K1.21×
07Arkansas~10K1.21×
08Mississippi~9K1.19×
09New Mexico~6K1.19×
10Texas~100K1.18×
11Missouri~20K1.17×
12Tennessee~20K1.16×
13Alabama~20K1.13×
14Kansas~9K1.13×
15Pennsylvania~40K1.08×
16Michigan~30K1.08×
17Louisiana~10K1.08×
18Illinois~30K1.07×
19Nevada~10K1.07×
20Iowa~9K1.07×
21Arizona~20K1.05×
22North Dakota~2K1.05×
23Nebraska~5K1.04×
24California~100K1.03×
25North Carolina~30K1.02×
26Wisconsin~10K1.00×
27South Dakota~2K1.00×
28South Carolina~10K0.99×
29Georgia~30K0.97×
30Idaho~5K0.96×
31Oregon~10K0.95×
32Colorado~10K0.93×
33Delaware~2K0.91×
34Utah~8K0.90×
35Maine~3K0.90×
36Montana~2K0.88×
37Virginia~20K0.87×
38Washington~20K0.87×
39Connecticut~8K0.87×
40Rhode Island~3K0.87×
41Alaska~2K0.87×
42Maryland~10K0.86×
43Florida~60K0.85×
44Minnesota~10K0.85×
45New Hampshire~3K0.80×
46New Jersey~20K0.79×
47Vermont~1K0.78×
48Massachusetts~10K0.75×
49Hawaii~3K0.66×
50Washington, District of Columbia~2K0.61×
Fig. 06

Affinity by region

Affinity by region — House of Wax (2005 film), United States
0.61×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the House of Wax (2005 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for House of Wax (2005 film) audience
#·InterestCategoryAffinity×
01Sophia BushMovies & TV416.44×
02A Cinderella StoryMovies & TV91.63×
03The Strangers (2008 film)Movies & TV76.77×
04Ryan AdamsMusic & Radio54.39×
05Crimson PeakMovies & TV35.00×
0628 Days LaterMovies & TV30.58×
07Good CharlotteMusic & Radio24.86×
08JollibeeFood & Beverages23.83×
09Bates Motel (TV series)Movies & TV20.00×
10JD SportsShopping18.96×
11Indeed.comBusiness & Career18.76×
12Audible.comLiterature16.13×
13Seth GreenMovies & TV15.49×
14The Bold and the BeautifulMovies & TV14.53×
15Cate BlanchettMovies & TV11.00×
16Anne HathawayMovies & TV10.76×
17Emma WatsonMovies & TV9.41×
18Chumba CasinoTravel & Leisure6.33×
19Britney SpearsMusic & Radio4.25×
20Planet FitnessSports3.32×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the House of Wax (2005 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by House of Wax (2005 film) audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.47×
Urban LifestyleOPEN1.26×
IndulgenceJOY1.20×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by House of Wax (2005 film) audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.65×
Quality AwarenessPREMIUM0.74×
ExtroversionTHRILL0.80×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does House of Wax (2005 film) have in United States?

House of Wax (2005 film) has an estimated audience of 1,018,851 people in United States, concentrated in California and Texas.

02

What is the gender split and age of House of Wax (2005 film) viewers?

54.4% of House of Wax (2005 film) fans are female, 45.6% are male, with an average age of 33.4 years.

03

Which brands do House of Wax (2005 film) fans like most?

House of Wax (2005 film) fans show strongest brand affinity for Sophia Bush (416.44×), Indeed.com (18.76×), and The Strangers (2008 film) (76.77×) over the country average.

04

Where do House of Wax (2005 film) fans live in United States?

House of Wax (2005 film) fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and New York (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do House of Wax (2005 film) fans also like?

Beyond House of Wax (2005 film) itself, the audience over-indexes on Indeed.com (18.76×), The Strangers (2008 film) (76.77×), A Cinderella Story (91.63×), and Jollibee (23.83×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for House of Wax (2005 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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