Harry Morgan Audience in United States

Harry Morgan has an estimated audience of 1,176,666 people in United States. 12.7% are female, 87.3% are male, average age 54.2. Top regions: California, Texas, Florida. Top brand affinities: Alaska, Arutz Sheva, Jack White, Flash memory, County council.
The average Harry Morgan fan in United States is 54.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Alaska, Arutz Sheva, Jack White, with strongest over-indexing on Alaska (1.52× the country average). Demographically, the Harry Morgan audience skews more male with an average age of 54.2, and over-indexes on personality traits such as Social Media Usage, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Harry Morgan fans
| Metric | Value |
|---|---|
| Female | 12.7% |
| Male | 87.3% |
| Average age | 54.2 |
| Estimated audience size | 1,176,666 |
Audience persona
The typical Harry Morgan fan in United States is more male, around 54.2 years old, with strong Social Media Usage tendencies and a notable affinity for Alaska.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 68,371 | 0.53× |
| Texas | 68,096 | 0.67× |
| Florida | 61,334 | 0.77× |
| New York | 49,418 | 0.75× |
| Pennsylvania | 48,513 | 1.22× |
| Ohio | 45,805 | 1.26× |
| Michigan | 40,205 | 1.31× |
| Illinois | 37,060 | 0.95× |
| North Carolina | 33,133 | 0.94× |
| Tennessee | 27,077 | 1.15× |
| Georgia | 26,979 | 0.74× |
| Missouri | 26,011 | 1.37× |
| Indiana | 25,794 | 1.2× |
| Arizona | 25,479 | 1.06× |
| Wisconsin | 25,116 | 1.42× |
| Virginia | 24,359 | 0.85× |
| New Jersey | 23,844 | 0.8× |
| Washington | 21,049 | 0.89× |
| Minnesota | 19,390 | 1.15× |
| Alabama | 18,784 | 1.14× |
| Kentucky | 18,542 | 1.26× |
| South Carolina | 17,194 | 0.97× |
| Oklahoma | 16,447 | 1.26× |
| Massachusetts | 16,172 | 0.7× |
| Maryland | 15,614 | 0.77× |
| Colorado | 15,428 | 0.83× |
| Louisiana | 14,027 | 0.92× |
| Iowa | 13,553 | 1.4× |
| Oregon | 12,389 | 0.92× |
| Kansas | 11,059 | 1.19× |
| Utah | 10,801 | 1.03× |
| Arkansas | 10,577 | 1.09× |
| Connecticut | 9,808 | 0.83× |
| Mississippi | 9,431 | 0.97× |
| Nevada | 9,015 | 0.79× |
| Idaho | 7,548 | 1.28× |
| Nebraska | 7,373 | 1.25× |
| West Virginia | 7,282 | 1.33× |
| New Mexico | 5,186 | 0.88× |
| Maine | 5,138 | 1.22× |
| New Hampshire | 4,779 | 1.03× |
| Montana | 3,706 | 1.14× |
| South Dakota | 3,262 | 1.2× |
| Delaware | 2,974 | 0.92× |
| Rhode Island | 2,714 | 0.72× |
| North Dakota | 2,575 | 1.07× |
| Hawaii | 2,514 | 0.5× |
| Wyoming | 2,154 | 1.23× |
| Alaska | 1,996 | 0.79× |
| Vermont | 1,982 | 0.96× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Alaska | 1.52× | Travel & Leisure |
| Arutz Sheva | 3× | News |
| Jack White | 2.02× | Movies & TV |
| Flash memory | 1.6× | Technology & Electronics |
| County council | 1.67× | Politics & Society |
| Gaelic football | 2.04× | Sports |
| Graham Greene (actor) | 1.59× | |
| Enfamil | 1.73× | Kids & Family |
| Julio Cesar Chavez Jr. | 1.83× | Sports |
| Fox 13 News | 1.65× | Movies & TV |
| Pendleton, Oregon | 3.85× | Travel & Leisure |
| British Grand Prix | 4.79× | Sports |
| Consequence (rapper) | 1.55× | Music & Radio |
| Eindhoven | 1.57× | Travel & Leisure |
| Assassin's Creed: Revelations | 2.25× | Games |
| Temple Grandin | 1.74× | Literature |
| Davos | 4.24× | Travel & Leisure |
| Ironmongery | 2.16× | Home & Garden |
| Assassin's Creed: Brotherhood | 2.3× | Games |
| Celtic punk | 1.72× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Social Media Usage | JOY | 1.87 |
| Tradition | CONSERVATISM | 1.5 |
| Spirituality | BALANCE | 1.26 |
| LGBTQ+ Identity | OPEN | 1.26 |
| DIY Mentality | THRILL | 1.25 |
| Quality Awareness | PREMIUM | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 82.5% |
| Germany | 16.0% |
| Italy | 1.5% |
See Harry Morgan audiences in other countries
More Actor Actress or TV Star audiences in United States
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Frequently asked questions
How many fans does Harry Morgan have in United States?
Harry Morgan has an estimated audience of 1,176,666 people in United States, concentrated in California and Texas.
What is the gender split and age of Harry Morgan fans?
12.7% of Harry Morgan fans are female, 87.3% are male, with an average age of 54.2 years.
Which brands do Harry Morgan fans like most?
Harry Morgan fans show strongest brand affinity for Alaska (1.52×), Arutz Sheva (3×), and Jack White (2.02×) over the country average.
Where do Harry Morgan fans live in United States?
Harry Morgan fans in United States are most concentrated in California (reach 68,371), Texas (reach 68,096), and Florida (reach 61,334). These three regions account for the largest share of the active audience.
What other brands do Harry Morgan fans also like?
Beyond Harry Morgan itself, the audience over-indexes on Arutz Sheva (3×), Jack White (2.02×), Flash memory (1.6×), and County council (1.67×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Harry Morgan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.