Harry Morgan Audience in United States

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Harry Morgan has an estimated audience of 1,176,666 people in United States. 12.7% are female, 87.3% are male, average age 54.2. Top regions: California, Texas, Florida. Top brand affinities: Alaska, Arutz Sheva, Jack White, Flash memory, County council.

The average Harry Morgan fan in United States is 54.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Alaska, Arutz Sheva, Jack White, with strongest over-indexing on Alaska (1.52× the country average). Demographically, the Harry Morgan audience skews more male with an average age of 54.2, and over-indexes on personality traits such as Social Media Usage, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Harry Morgan fans

Demographic split for Harry Morgan audience in United States
MetricValue
Female12.7%
Male87.3%
Average age54.2
Estimated audience size1,176,666

Audience persona

The typical Harry Morgan fan in United States is more male, around 54.2 years old, with strong Social Media Usage tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for Harry Morgan in United States
RegionReachAffinity
California68,3710.53×
Texas68,0960.67×
Florida61,3340.77×
New York49,4180.75×
Pennsylvania48,5131.22×
Ohio45,8051.26×
Michigan40,2051.31×
Illinois37,0600.95×
North Carolina33,1330.94×
Tennessee27,0771.15×
Georgia26,9790.74×
Missouri26,0111.37×
Indiana25,7941.2×
Arizona25,4791.06×
Wisconsin25,1161.42×
Virginia24,3590.85×
New Jersey23,8440.8×
Washington21,0490.89×
Minnesota19,3901.15×
Alabama18,7841.14×
Kentucky18,5421.26×
South Carolina17,1940.97×
Oklahoma16,4471.26×
Massachusetts16,1720.7×
Maryland15,6140.77×
Colorado15,4280.83×
Louisiana14,0270.92×
Iowa13,5531.4×
Oregon12,3890.92×
Kansas11,0591.19×
Utah10,8011.03×
Arkansas10,5771.09×
Connecticut9,8080.83×
Mississippi9,4310.97×
Nevada9,0150.79×
Idaho7,5481.28×
Nebraska7,3731.25×
West Virginia7,2821.33×
New Mexico5,1860.88×
Maine5,1381.22×
New Hampshire4,7791.03×
Montana3,7061.14×
South Dakota3,2621.2×
Delaware2,9740.92×
Rhode Island2,7140.72×
North Dakota2,5751.07×
Hawaii2,5140.5×
Wyoming2,1541.23×
Alaska1,9960.79×
Vermont1,9820.96×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Harry Morgan audience
BrandAffinityCategory
Alaska1.52×Travel & Leisure
Arutz ShevaNews
Jack White2.02×Movies & TV
Flash memory1.6×Technology & Electronics
County council1.67×Politics & Society
Gaelic football2.04×Sports
Graham Greene (actor)1.59×
Enfamil1.73×Kids & Family
Julio Cesar Chavez Jr.1.83×Sports
Fox 13 News1.65×Movies & TV
Pendleton, Oregon3.85×Travel & Leisure
British Grand Prix4.79×Sports
Consequence (rapper)1.55×Music & Radio
Eindhoven1.57×Travel & Leisure
Assassin's Creed: Revelations2.25×Games
Temple Grandin1.74×Literature
Davos4.24×Travel & Leisure
Ironmongery2.16×Home & Garden
Assassin's Creed: Brotherhood2.3×Games
Celtic punk1.72×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Harry Morgan audience
TraitClusterScore
Social Media UsageJOY1.87
TraditionCONSERVATISM1.5
SpiritualityBALANCE1.26
LGBTQ+ IdentityOPEN1.26
DIY MentalityTHRILL1.25
Quality AwarenessPREMIUM1.23

Worldwide distribution

Worldwide audience distribution share by country for Harry Morgan
CountryShare
United States82.5%
Germany16.0%
Italy1.5%

See Harry Morgan audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Harry Morgan have in United States?

Harry Morgan has an estimated audience of 1,176,666 people in United States, concentrated in California and Texas.

What is the gender split and age of Harry Morgan fans?

12.7% of Harry Morgan fans are female, 87.3% are male, with an average age of 54.2 years.

Which brands do Harry Morgan fans like most?

Harry Morgan fans show strongest brand affinity for Alaska (1.52×), Arutz Sheva (3×), and Jack White (2.02×) over the country average.

Where do Harry Morgan fans live in United States?

Harry Morgan fans in United States are most concentrated in California (reach 68,371), Texas (reach 68,096), and Florida (reach 61,334). These three regions account for the largest share of the active audience.

What other brands do Harry Morgan fans also like?

Beyond Harry Morgan itself, the audience over-indexes on Arutz Sheva (3×), Jack White (2.02×), Flash memory (1.6×), and County council (1.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Harry Morgan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.