Rascasse Audience Intelligence

Harry Morgan Audience in United States

A data profile of the people who buy, follow and care about Harry Morgan in United States — modelled from more than twelve digital signal sources. Harry Morgan has an estimated audience of 984,335 people in United States.

The average Harry Morgan fan in United States is 54.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Reddit, George Clooney, Tom Cruise, with strongest over-indexing on Reddit (7× the country average).

Demographically, the Harry Morgan audience skews more male with an average age of 54.2, and over-indexes on personality traits such as Tradition, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Harry Morgan fan in United States is more male, around 54.2 years old, with strong Tradition tendencies and a notable affinity for Reddit.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Harry Morgan profile in United States.

Audience size
984K
in United States
Gender
12.7%
87.3% male
Age
54.2
average years
Country rank
#23925
Person in United States
Fig. 01

Search interest · 12-month trend

-50%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Harry Morgan fans

12.7% are female, 87.3% are male, average age 54.2.

Fig. 02

Gender split

12.7%
Female
87.3%
Male
Demographic split for Harry Morgan audience in United States
MetricValue
Female12.7%
Male87.3%
Average age54.2
Estimated audience size984,335
Fig. 03

Age distribution

Ø 54.2
average years
Age distribution of the Harry Morgan audience in United States
Age bracketShare%
16-190%
20-299%
30-390%
40-4920%
50+70%
Fig. 04

Worldwide distribution

79.4%

of the worldwide Harry Morgan audience comes from United States.

Worldwide audience distribution share by country for Harry Morgan
CountryShare
United States79.4%
Germany18.9%
Italy1.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Harry Morgan audience in United States is strongest.

Fig. 05

Top regions by affinity

Harry Morgan fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~8K1.42×
02Iowa~10K1.38×
03Wisconsin~20K1.36×
04Missouri~30K1.34×
05Idaho~8K1.34×
06Wyoming~2K1.29×
07Nebraska~7K1.26×
08South Dakota~3K1.25×
09Oklahoma~20K1.24×
10Kentucky~20K1.23×
11Ohio~40K1.21×
12Michigan~40K1.21×
13Maine~5K1.21×
14Kansas~10K1.20×
15Pennsylvania~50K1.18×
16Montana~4K1.16×
17Indiana~20K1.15×
18Tennessee~30K1.14×
19Arkansas~10K1.13×
20North Dakota~3K1.10×
21Minnesota~20K1.09×
22Alabama~20K1.09×
23New Hampshire~5K1.04×
24Vermont~2K1.02×
25Utah~10K1.01×
26Mississippi~10K1.01×
27Delaware~3K0.98×
28Arizona~20K0.97×
29South Carolina~20K0.96×
30Oregon~10K0.93×
31New Mexico~5K0.93×
32Louisiana~10K0.92×
33Alaska~2K0.92×
34Illinois~30K0.89×
35North Carolina~30K0.89×
36Washington~20K0.85×
37Rhode Island~3K0.85×
38Virginia~20K0.83×
39Connecticut~10K0.83×
40Colorado~10K0.79×
41Nevada~9K0.78×
42New Jersey~20K0.77×
43Maryland~20K0.77×
44Florida~60K0.74×
45Georgia~30K0.71×
46New York~50K0.70×
47Massachusetts~20K0.69×
48Texas~70K0.65×
49Hawaii~3K0.61×
50California~70K0.51×
Fig. 06

Affinity by region

Affinity by region — Harry Morgan, United States
0.51×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Harry Morgan audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Harry Morgan audience
#·InterestCategoryAffinity×
01Toyota PriusCars & Mobility18.44×
02George ClooneyMovies & TV17.64×
03Two and a Half MenMovies & TV12.83×
04Table tennisSports12.68×
05Tom CruiseMovies & TV11.84×
06Meryl StreepMovies & TV7.71×
07Golden Globe AwardMovies & TV7.22×
08RedditInternet & Social Media7.00×
09Ryan GoslingMovies & TV6.50×
10Leonardo DiCaprioMovies & TV6.24×
11TV comediesMovies & TV4.04×
12TV game showsMovies & TV3.94×
13Hardware storeHome & Garden3.80×
14Local newsNews2.99×
15Breaking newsMovies & TV2.82×
16Burger KingFood & Beverages2.74×
17Country musicMusic & Radio2.60×
18Donald TrumpPolitics & Society2.36×
19XInternet & Social Media2.29×
20CookingFood & Beverages1.78×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Harry Morgan audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Harry Morgan audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.60×
IndulgenceJOY2.39×
Social Media UsageJOY2.31×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Harry Morgan audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.29×
ExtroversionTHRILL0.31×
Luxury OrientationPREMIUM0.48×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Harry Morgan have in United States?

Harry Morgan has an estimated audience of 984,335 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Harry Morgan fans?

12.7% of Harry Morgan fans are female, 87.3% are male, with an average age of 54.2 years.

03

Which brands do Harry Morgan fans like most?

Harry Morgan fans show strongest brand affinity for Reddit (7×), George Clooney (17.64×), and Tom Cruise (11.84×) over the country average.

04

Where do Harry Morgan fans live in United States?

Harry Morgan fans in United States are most concentrated in California (reach ~70K), Texas (reach ~70K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Harry Morgan fans also like?

Beyond Harry Morgan itself, the audience over-indexes on George Clooney (17.64×), Tom Cruise (11.84×), Golden Globe Award (7.22×), and Table tennis (12.68×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Harry Morgan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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