Harry Potter and the Cursed Child Audience in United States

Harry Potter and the Cursed Child logo

Harry Potter and the Cursed Child has an estimated audience of 1,167,726 people in United States. 70.2% are female, 29.8% are male, average age 33.1. Top regions: California, New York, Texas. Top brand affinities: Keene, New Hampshire, Ken Ham, Grace Slick, Queens College, City University of New York, Wok.

The average Harry Potter and the Cursed Child fan in United States is 33.1 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Keene, New Hampshire, Ken Ham, Grace Slick, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Harry Potter and the Cursed Child audience skews more female with an average age of 33.1, and over-indexes on personality traits such as LGBTQ+ Identity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Book / Manga / Comic

Demographics of Harry Potter and the Cursed Child fans

Demographic split for Harry Potter and the Cursed Child audience in United States
MetricValue
Female70.2%
Male29.8%
Average age33.1
Estimated audience size1,167,726

Audience persona

The typical Harry Potter and the Cursed Child fan in United States is more female, around 33.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Harry Potter and the Cursed Child in United States
RegionReachAffinity
California147,5281.15×
New York125,5581.92×
Texas90,3670.9×
Illinois89,3542.3×
Florida64,8050.82×
New Jersey37,1641.25×
Pennsylvania37,1470.94×
Ohio34,3980.96×
Michigan30,6961.01×
Georgia29,7420.83×
North Carolina29,6600.84×
Virginia26,7530.94×
Indiana25,9521.22×
Tennessee23,8481.02×
Arizona23,2270.97×
Washington21,9270.94×
Massachusetts21,6680.94×
Wisconsin20,3211.16×
Missouri20,1201.07×
Colorado17,6140.96×
Maryland17,3930.87×
Minnesota16,7351×
Alabama16,3041×
Kentucky15,1971.04×
Utah14,4921.39×
South Carolina13,5040.77×
Oklahoma13,2821.02×
Oregon12,4020.93×
Connecticut12,1991.04×
Louisiana11,7750.78×
Arkansas9,5410.99×
Iowa9,4540.98×
Nevada9,1340.81×
Kansas8,4270.92×
Mississippi7,3640.77×
Idaho6,9221.18×
Nebraska5,3630.92×
West Virginia5,2540.97×
New Mexico4,7160.81×
New Hampshire4,5290.98×
Maine3,9370.94×
Hawaii3,8200.76×
Washington, District of Columbia3,1940.91×
Montana3,1350.97×
Rhode Island3,1020.83×
Alaska2,7651.11×
Delaware2,4760.77×
South Dakota2,2230.82×
North Dakota1,9880.83×
Vermont1,7600.86×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Harry Potter and the Cursed Child audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Ken Ham175.04×Business & Career
Grace Slick45.31×Music & Radio
Queens College, City University of New York20×Business & Career
Wok11.01×Food & Beverages
Goop8.96×Internet & Social Media
Product design2.83×Business & Career
Dog breed1.7×Pets & Animals
UK garage5.7×Music & Radio
Cam Ward3.81×Sports
Natural rubber2.02×Cars & Mobility
headspace8.06×Health
Electrolyte4.03×Health
Hamden, Connecticut15.39×Travel & Leisure
Governor of Michigan5.9×Politics & Society
Beres Hammond17.77×Music & Radio
Bank account1.94×Business & Career
Elsword12.57×Games
Ira Glass12.86×Music & Radio
Voter registration3.2×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Harry Potter and the Cursed Child audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.46
Pet OwnershipJOY1.5
Community OrientationOPEN1.39
Design AffinityPREMIUM1.37
Early Adopter MentalityPOWER1.33
SustainabilityBALANCE1.27

Worldwide distribution

Worldwide audience distribution share by country for Harry Potter and the Cursed Child
CountryShare
United States51.3%
United Kingdom17.2%
India7.1%

See Harry Potter and the Cursed Child audiences in other countries

More Literature audiences in United States

Frequently asked questions

How many fans does Harry Potter and the Cursed Child have in United States?

Harry Potter and the Cursed Child has an estimated audience of 1,167,726 people in United States, concentrated in California and New York.

What is the gender split and age of Harry Potter and the Cursed Child fans?

70.2% of Harry Potter and the Cursed Child fans are female, 29.8% are male, with an average age of 33.1 years.

Which brands do Harry Potter and the Cursed Child fans like most?

Harry Potter and the Cursed Child fans show strongest brand affinity for Keene, New Hampshire (675×), Ken Ham (175.04×), and Grace Slick (45.31×) over the country average.

Where do Harry Potter and the Cursed Child fans live in United States?

Harry Potter and the Cursed Child fans in United States are most concentrated in California (reach 147,528), New York (reach 125,558), and Texas (reach 90,367). These three regions account for the largest share of the active audience.

What other brands do Harry Potter and the Cursed Child fans also like?

Beyond Harry Potter and the Cursed Child itself, the audience over-indexes on Ken Ham (175.04×), Grace Slick (45.31×), Queens College, City University of New York (20×), and Wok (11.01×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Harry Potter and the Cursed Child. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.