Rascasse Audience Intelligence

Harry Potter and the Cursed Child Audience in United States

A data profile of the people who buy, follow and care about Harry Potter and the Cursed Child in United States — modelled from more than twelve digital signal sources. Harry Potter and the Cursed Child has an estimated audience of 1,116,835 people in United States.

The average Harry Potter and the Cursed Child fan in United States is 33.1 years old, more female, and lives primarily in New York.

The audience is concentrated in New York, California, Texas.

Top brand affinities include Fantastic Beasts and Where to Find Them, Moulin Rouge!, Scarface (1983 film), with strongest over-indexing on Fantastic Beasts and Where to Find Them (88.44× the country average).

Demographically, the Harry Potter and the Cursed Child audience skews more female with an average age of 33.1, and over-indexes on personality traits such as Community Orientation, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Harry Potter and the Cursed Child fan in United States is more female, around 33.1 years old, with strong Community Orientation tendencies and a notable affinity for Fantastic Beasts and Where to Find Them.

Category: Literature · Type: Book / Manga / Comic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Harry Potter and the Cursed Child profile in United States.

Audience size
1.1M
in United States
Gender
70.2%
29.8% male
Age
33.1
average years
Country rank
#21956
Book / Manga / Comic in United States
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Harry Potter and the Cursed Child fans

70.2% are female, 29.8% are male, average age 33.1.

Fig. 02

Gender split

70.2%
Female
29.8%
Male
Demographic split for Harry Potter and the Cursed Child audience in United States
MetricValue
Female70.2%
Male29.8%
Average age33.1
Estimated audience size1,116,835
Fig. 03

Age distribution

Ø 33.1
average years
Age distribution of the Harry Potter and the Cursed Child audience in United States
Age bracketShare%
16-1933%
20-2926%
30-3918%
40-4915%
50+9%
Fig. 04

Worldwide distribution

50.0%

of the worldwide Harry Potter and the Cursed Child audience comes from United States.

Worldwide audience distribution share by country for Harry Potter and the Cursed Child
CountryShare
United States50.0%
United Kingdom17.0%
India5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Harry Potter and the Cursed Child audience in United States is strongest.

Fig. 05

Top regions by affinity

Harry Potter and the Cursed Child fans by region: top regions in United States
#RegionReachAffinity×
01New York~200K3.27×
02Illinois~70K1.92×
03Rhode Island~6K1.74×
04Washington, District of Columbia~6K1.57×
05New Jersey~50K1.56×
06Massachusetts~40K1.52×
07Minnesota~20K1.41×
08Utah~10K1.26×
09Missouri~20K1.24×
10New Hampshire~5K1.18×
11Colorado~20K1.17×
12Connecticut~10K1.17×
13Georgia~40K1.06×
14Idaho~6K1.06×
15Alaska~3K1.04×
16Virginia~30K1.03×
17Indiana~20K1.03×
18Maryland~20K1.03×
19Ohio~40K1.01×
20Wisconsin~20K1.01×
21West Virginia~5K0.97×
22Maine~4K0.97×
23California~100K0.96×
24North Carolina~30K0.95×
25Kentucky~10K0.95×
26Pennsylvania~40K0.94×
27Tennessee~20K0.93×
28Oklahoma~10K0.92×
29Vermont~2K0.92×
30Alabama~10K0.91×
31Arkansas~9K0.91×
32Montana~3K0.91×
33Iowa~9K0.89×
34Michigan~30K0.88×
35Washington~20K0.88×
36Delaware~3K0.87×
37Arizona~20K0.85×
38Oregon~10K0.85×
39North Dakota~2K0.85×
40Kansas~8K0.84×
41Nebraska~5K0.84×
42Florida~70K0.83×
43South Dakota~2K0.83×
44Texas~80K0.78×
45New Mexico~4K0.76×
46Louisiana~10K0.74×
47Mississippi~7K0.74×
48South Carolina~10K0.73×
49Nevada~8K0.73×
50Hawaii~4K0.73×
Fig. 06

Affinity by region

Affinity by region — Harry Potter and the Cursed Child, United States
0.73×1.00×3.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Harry Potter and the Cursed Child audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Harry Potter and the Cursed Child audience
#·InterestCategoryAffinity×
01Fantastic Beasts and Where to Find ThemPets & Animals88.44×
02Moulin Rouge!Movies & TV27.01×
03SkyfallMovies & TV26.89×
04malwarebytesTechnology & Electronics20.00×
05Cultural tourismTravel & Leisure20.00×
06International educationBusiness & Career16.61×
07Buckingham PalaceTravel & Leisure15.00×
08Scarface (1983 film)Movies & TV12.21×
09Downton AbbeyMovies & TV10.71×
10Disneyland ParisTravel & Leisure10.22×
11captain americaMovies & TV8.34×
12Daniel RadcliffeMovies & TV7.56×
13ZootopiaMovies & TV7.30×
14Supernatural (U.S. TV series)Movies & TV6.71×
15Emma WatsonMovies & TV6.57×
16Guardians of the Galaxy (film)Movies & TV6.45×
17Broadway theatreTravel & Leisure4.94×
18Game of ThronesMovies & TV4.08×
19LegoKids & Family3.29×
20Trader Joe'sShopping2.02×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Harry Potter and the Cursed Child audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Harry Potter and the Cursed Child audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.68×
Pet OwnershipJOY1.51×
PatriotismCONSERVATISM1.49×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Harry Potter and the Cursed Child audience · Rather not
TraitClusterDeviationScore
Career OrientationPOWER0.91×
Social Media UsageJOY0.94×
DIY MentalityTHRILL0.94×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Harry Potter and the Cursed Child have in United States?

Harry Potter and the Cursed Child has an estimated audience of 1,116,835 people in United States, concentrated in New York and California.

02

What is the gender split and age of Harry Potter and the Cursed Child fans?

70.2% of Harry Potter and the Cursed Child fans are female, 29.8% are male, with an average age of 33.1 years.

03

Which brands do Harry Potter and the Cursed Child fans like most?

Harry Potter and the Cursed Child fans show strongest brand affinity for Fantastic Beasts and Where to Find Them (88.44×), Moulin Rouge! (27.01×), and Scarface (1983 film) (12.21×) over the country average.

04

Where do Harry Potter and the Cursed Child fans live in United States?

Harry Potter and the Cursed Child fans in United States are most concentrated in New York (reach ~200K), California (reach ~100K), and Texas (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Harry Potter and the Cursed Child fans also like?

Beyond Harry Potter and the Cursed Child itself, the audience over-indexes on Moulin Rouge! (27.01×), Scarface (1983 film) (12.21×), International education (16.61×), and Disneyland Paris (10.22×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Harry Potter and the Cursed Child. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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