Harry Potter and the Half-Blood Prince (video game) Audience in United States

Harry Potter and the Half-Blood Prince (video game) has an estimated audience of 936,609 people in United States. 55.9% are female, 44.1% are male, average age 30.3. Top regions: California, Texas, Florida. Top brand affinities: Fantastic Beasts and Where to Find Them, Lego Harry Potter, Jude Law, Doctor Strange, Anthony Mackie.

The average Harry Potter and the Half-Blood Prince (video game) fan in United States is 30.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Fantastic Beasts and Where to Find Them, Lego Harry Potter, Jude Law, with strongest over-indexing on Fantastic Beasts and Where to Find Them (59.83× the country average). Demographically, the Harry Potter and the Half-Blood Prince (video game) audience skews more female with an average age of 30.3, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game

Demographics of Harry Potter and the Half-Blood Prince (video game) fans

Demographic split for Harry Potter and the Half-Blood Prince (video game) audience in United States
MetricValue
Female55.9%
Male44.1%
Average age30.3
Estimated audience size936,609

Audience persona

The typical Harry Potter and the Half-Blood Prince (video game) fan in United States is more female, around 30.3 years old, with strong Patriotism tendencies and a notable affinity for Fantastic Beasts and Where to Find Them.

Top regions in United States

Top regions ranked by reach for Harry Potter and the Half-Blood Prince (video game) in United States
RegionReachAffinity
California112,0091.09×
Texas87,3051.08×
Florida63,5081×
New York48,7180.93×
Illinois32,3451.04×
Pennsylvania30,3350.96×
Ohio29,0381.01×
North Carolina27,9020.99×
Georgia27,3650.95×
Michigan25,1771.03×
Virginia22,4870.99×
New Jersey21,8490.92×
Washington20,8171.11×
Arizona20,3461.06×
Tennessee19,8671.06×
Massachusetts17,9530.97×
Indiana17,7351.04×
Missouri16,0651.06×
Colorado15,8801.08×
Wisconsin14,1811.01×
Maryland14,1040.88×
Minnesota13,2040.98×
South Carolina12,9880.92×
Kentucky12,9141.1×
Alabama12,6950.97×
Utah12,4531.48×
Oklahoma11,7261.13×
Oregon11,6631.09×
Louisiana10,4940.87×
Connecticut8,6240.92×
Iowa8,5971.11×
Nevada8,5640.95×
Arkansas8,0631.04×
Kansas7,9211.07×
Mississippi6,4980.84×
Idaho6,2571.33×
Nebraska4,7991.02×
New Mexico4,6570.99×
West Virginia4,1110.94×
New Hampshire3,7591.02×
Hawaii3,4340.85×
Maine3,2690.97×
Montana2,7201.05×
Rhode Island2,5940.87×
South Dakota2,1621×
Delaware2,0630.8×
Washington, District of Columbia2,0150.72×
North Dakota1,8610.97×
Alaska1,8450.92×
Vermont1,5040.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Harry Potter and the Half-Blood Prince (video game) audience
BrandAffinityCategory
Fantastic Beasts and Where to Find Them59.83×Pets & Animals
Lego Harry Potter73.42×Movies & TV
Jude Law29.53×Movies & TV
Doctor Strange24.37×Literature
Anthony Mackie30.12×Movies & TV
Tom Felton27.61×Movies & TV
Lego Star Wars34.19×Kids & Family
Robbie Coltrane40.61×Movies & TV
Guardians of the Galaxy (film)14.27×Movies & TV
Daniel Day-Lewis20×Movies & TV
Anime and manga fandom6.54×Literature
Dungeons & Dragons11.21×Games
captain america16.13×Movies & TV
Rick and Morty7.24×Movies & TV
Haribo22.24×Food & Beverages
Harry Potter3.45×Movies & TV
Kia Sportage20×Cars & Mobility
24 (TV series)17.27×Movies & TV
Freddy vs. Jason27.07×Movies & TV
Silent Hill (film)15.61×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Harry Potter and the Half-Blood Prince (video game) audience
TraitClusterScore
PatriotismCONSERVATISM1.46
ExtroversionTHRILL1.35
TraditionCONSERVATISM1.26
LGBTQ+ IdentityOPEN1.25
Pet OwnershipJOY1.22
Social Media UsageJOY1.09

Worldwide distribution

Worldwide audience distribution share by country for Harry Potter and the Half-Blood Prince (video game)
CountryShare
United States31.3%
Japan9.5%
United Kingdom9.1%

See Harry Potter and the Half-Blood Prince (video game) audiences in other countries

More Games audiences in United States

Frequently asked questions

How many fans does Harry Potter and the Half-Blood Prince (video game) have in United States?

Harry Potter and the Half-Blood Prince (video game) has an estimated audience of 936,609 people in United States, concentrated in California and Texas.

What is the gender split and age of Harry Potter and the Half-Blood Prince (video game) fans?

55.9% of Harry Potter and the Half-Blood Prince (video game) fans are female, 44.1% are male, with an average age of 30.3 years.

Which brands do Harry Potter and the Half-Blood Prince (video game) fans like most?

Harry Potter and the Half-Blood Prince (video game) fans show strongest brand affinity for Fantastic Beasts and Where to Find Them (59.83×), Lego Harry Potter (73.42×), and Jude Law (29.53×) over the country average.

Where do Harry Potter and the Half-Blood Prince (video game) fans live in United States?

Harry Potter and the Half-Blood Prince (video game) fans in United States are most concentrated in California (reach 112,009), Texas (reach 87,305), and Florida (reach 63,508). These three regions account for the largest share of the active audience.

What other brands do Harry Potter and the Half-Blood Prince (video game) fans also like?

Beyond Harry Potter and the Half-Blood Prince (video game) itself, the audience over-indexes on Lego Harry Potter (73.42×), Jude Law (29.53×), Doctor Strange (24.37×), and Anthony Mackie (30.12×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Harry Potter and the Half-Blood Prince (video game). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.