Rascasse Audience Intelligence

Harry Potter and the Half-Blood Prince (video game) Audience in United States

A data profile of the people who buy, follow and care about Harry Potter and the Half-Blood Prince (video game) in United States — modelled from more than twelve digital signal sources. Harry Potter and the Half-Blood Prince (video game) has an estimated audience of 939,011 people in United States.

#286among Video / Board Game in United States#515in Games

The average Harry Potter and the Half-Blood Prince (video game) fan in United States is 30.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Fantastic Beasts and Where to Find Them, Jude Law, Lego Harry Potter, with strongest over-indexing on Fantastic Beasts and Where to Find Them (103.4× the country average).

Demographically, the Harry Potter and the Half-Blood Prince (video game) audience skews more female with an average age of 30.3, and over-indexes on personality traits such as Patriotism, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Harry Potter and the Half-Blood Prince (video game) fan in United States is more female, around 30.3 years old, with strong Patriotism tendencies and a notable affinity for Fantastic Beasts and Where to Find Them.

Category: Games · Type: Video / Board Game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Harry Potter and the Half-Blood Prince (video game) profile in United States.

Audience size
939K
in United States
Gender
55.9%♀
44.1% male
Age
30.3
average years
Country rank
#24689
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Harry Potter and the Half-Blood Prince (video game) fans

55.9% are female, 44.1% are male, average age 30.3.

Fig. 02

Gender split

55.9%
Female
44.1%
Male
Demographic split for Harry Potter and the Half-Blood Prince (video game) audience in United States
MetricValue
Female55.9%
Male44.1%
Average age30.3
Estimated audience size939,011
Fig. 03

Age distribution

Ø 30.3
average years
Age distribution of the Harry Potter and the Half-Blood Prince (video game) audience in United States
Age bracketShare%
16-1943%
20-2924%
30-3916%
40-4911%
50+6%
Fig. 04

Worldwide distribution

29.6%

of the worldwide Harry Potter and the Half-Blood Prince (video game) audience comes from United States.

Worldwide audience distribution share by country for Harry Potter and the Half-Blood Prince (video game)
CountryShare
United States29.6%
Japan9.0%
United Kingdom8.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Harry Potter and the Half-Blood Prince (video game) audience in United States is strongest.

Fig. 05

Top regions by affinity

Harry Potter and the Half-Blood Prince (video game) fans by region: top regions in United States
#RegionReachAffinity×
01Utah~10K1.46×
02Idaho~7K1.39×
03Oklahoma~10K1.16×
04Oregon~10K1.08×
05West Virginia~5K1.08×
06Kansas~8K1.07×
07North Dakota~2K1.07×
08Indiana~20K1.06×
09Missouri~20K1.06×
10Colorado~20K1.06×
11Kentucky~10K1.06×
12Iowa~8K1.06×
13Arkansas~8K1.05×
14Nebraska~5K1.05×
15Montana~3K1.05×
16Arizona~20K1.03×
17Washington~20K1.03×
18California~100K1.02×
19Minnesota~10K1.02×
20New Hampshire~4K1.02×
21Texas~80K1.01×
22South Dakota~2K1.01×
23Tennessee~20K1.00×
24Maine~3K1.00×
25Alaska~2K1.00×
26Illinois~30K0.99×
27Ohio~30K0.99×
28Alabama~10K0.99×
29New Mexico~5K0.99×
30Hawaii~4K0.99×
31Michigan~20K0.98×
32Wisconsin~10K0.97×
33Nevada~9K0.97×
34Pennsylvania~30K0.95×
35Virginia~20K0.94×
36Vermont~2K0.94×
37Connecticut~9K0.93×
38North Carolina~30K0.92×
39Massachusetts~20K0.92×
40New Jersey~20K0.91×
41Rhode Island~3K0.91×
42Florida~60K0.90×
43New York~50K0.90×
44Mississippi~7K0.90×
45Louisiana~10K0.89×
46Georgia~30K0.88×
47South Carolina~10K0.88×
48Delaware~2K0.86×
49Maryland~10K0.84×
50Washington, District of Columbia~2K0.75×
Fig. 06

Affinity by region

Affinity by region — Harry Potter and the Half-Blood Prince (video game), United States
0.75×1.00×1.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Harry Potter and the Half-Blood Prince (video game) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Harry Potter and the Half-Blood Prince (video game) audience
#·InterestCategoryAffinity×
01Fantastic Beasts and Where to Find ThemPets & Animals103.40×
02Lego Harry PotterMovies & TV70.81×
03Robbie ColtraneMovies & TV46.54×
04Freddy vs. JasonMovies & TV42.27×
05Alan RickmanMovies & TV41.88×
06Jude LawMovies & TV31.41×
07Tom FeltonMovies & TV26.53×
0824 (TV series)Movies & TV20.00×
09International educationBusiness & Career18.27×
10Anthony MackieMovies & TV17.14×
11Avan JogiaMovies & TV16.54×
12Helena Bonham CarterMovies & TV16.33×
13Doctor StrangeLiterature15.00×
14Guardians of the Galaxy (film)Movies & TV13.52×
15Emma WatsonMovies & TV9.06×
16Anne HathawayMovies & TV7.03×
17ArrowMovies & TV6.53×
18Anime and manga fandomLiterature4.72×
19Burger KingFood & Beverages3.36×
20Harry PotterMovies & TV3.05×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Harry Potter and the Half-Blood Prince (video game) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Harry Potter and the Half-Blood Prince (video game) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.14×
IndulgenceJOY1.67×
TraditionCONSERVATISM1.58×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Harry Potter and the Half-Blood Prince (video game) audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.59×
Quality AwarenessPREMIUM0.73×
Design AffinityPREMIUM0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Harry Potter and the Half-Blood Prince (video game) have in United States?

Harry Potter and the Half-Blood Prince (video game) has an estimated audience of 939,011 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Harry Potter and the Half-Blood Prince (video game) fans?

55.9% of Harry Potter and the Half-Blood Prince (video game) fans are female, 44.1% are male, with an average age of 30.3 years.

03

Which brands do Harry Potter and the Half-Blood Prince (video game) fans like most?

Harry Potter and the Half-Blood Prince (video game) fans show strongest brand affinity for Fantastic Beasts and Where to Find Them (103.4×), Jude Law (31.41×), and Lego Harry Potter (70.81×) over the country average.

04

Where do Harry Potter and the Half-Blood Prince (video game) fans live in United States?

Harry Potter and the Half-Blood Prince (video game) fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Harry Potter and the Half-Blood Prince (video game) fans also like?

Beyond Harry Potter and the Half-Blood Prince (video game) itself, the audience over-indexes on Jude Law (31.41×), Lego Harry Potter (70.81×), Robbie Coltrane (46.54×), and Tom Felton (26.53×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Harry Potter and the Half-Blood Prince (video game). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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