Hulk (comics) Audience in United States

Hulk (comics) has an estimated audience of 4,194,107 people in United States. 46.2% are female, 53.8% are male, average age 28.4. Top regions: California, Texas, Florida. Top brand affinities: Doctor Strange, Guardians of the Galaxy (film), Anthony Mackie, Ant-Man (film), Black Panther (comics).

The average Hulk (comics) fan in United States is 28.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Doctor Strange, Guardians of the Galaxy (film), Anthony Mackie, with strongest over-indexing on Doctor Strange (77.92× the country average). Demographically, the Hulk (comics) audience skews balanced with an average age of 28.4, and over-indexes on personality traits such as LGBTQ+ Identity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Fictional Character

Demographics of Hulk (comics) fans

Demographic split for Hulk (comics) audience in United States
MetricValue
Female46.2%
Male53.8%
Average age28.4
Estimated audience size4,194,107

Audience persona

The typical Hulk (comics) fan in United States is balanced, around 28.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Doctor Strange.

Top regions in United States

Top regions ranked by reach for Hulk (comics) in United States
RegionReachAffinity
California566,8941.23×
Texas489,7901.36×
Florida362,1371.28×
New York242,9331.04×
Illinois154,8451.11×
Georgia148,4161.15×
North Carolina144,4541.14×
Pennsylvania137,9830.98×
New Jersey127,8491.2×
Ohio126,4340.98×
Arizona110,2601.29×
Michigan109,6601×
Virginia105,6851.03×
Tennessee92,6151.1×
Indiana83,9421.1×
Washington82,9910.99×
Massachusetts81,2410.98×
Alabama72,1591.23×
Maryland70,0740.97×
Missouri68,0651.01×
South Carolina66,0111.05×
Colorado63,3830.96×
Kentucky58,8191.12×
Louisiana57,2141.06×
Oklahoma55,0571.18×
Minnesota53,2410.89×
Wisconsin51,3070.81×
Oregon44,9560.94×
Utah44,0611.17×
Nevada43,9781.08×
Connecticut40,1410.95×
Mississippi38,0231.1×
Arkansas34,5311×
Kansas32,5390.98×
Iowa32,2850.93×
New Mexico24,8851.18×
Nebraska20,3240.97×
Idaho19,9220.95×
West Virginia18,3520.94×
Hawaii16,8340.93×
New Hampshire12,7510.77×
Delaware11,6901.01×
Rhode Island11,5330.86×
Maine11,0650.74×
Washington, District of Columbia9,3250.74×
Montana8,4740.73×
Alaska7,9860.89×
South Dakota7,6460.79×
North Dakota6,9740.81×
Wyoming4,6790.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hulk (comics) audience
BrandAffinityCategory
Doctor Strange77.92×Literature
Guardians of the Galaxy (film)43.17×Movies & TV
Anthony Mackie62.22×Movies & TV
Ant-Man (film)60.44×Movies & TV
Black Panther (comics)31.43×Literature
captain america29.32×Movies & TV
Autism Awareness13.58×Health
Superman3.84×Movies & TV
Diabetes mellitus awareness8.92×Health
Lego Star Wars30.61×Kids & Family
Singer-songwriter4.18×Music & Radio
Microblogging9.25×Technology & Electronics
Chris Evans (actor)12.56×Movies & TV
Josh Brolin12.76×Movies & TV
Rick and Morty6.24×Movies & TV
Income tax9.54×Business & Career
Disneyland Paris9.17×Travel & Leisure
Dungeons & Dragons8.12×Games
Cobie Smulders13.51×Movies & TV
DEADPOOL: The Movie21.32×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hulk (comics) audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.51
Pet OwnershipJOY1.55
Early Adopter MentalityPOWER1.55
ExtroversionTHRILL1.34
Community OrientationOPEN1.28
Luxury OrientationPREMIUM1.23

Worldwide distribution

Worldwide audience distribution share by country for Hulk (comics)
CountryShare
United States35.8%
Brazil8.4%
India6.7%

See Hulk (comics) audiences in other countries

More Literature audiences in United States

Frequently asked questions

How many fans does Hulk (comics) have in United States?

Hulk (comics) has an estimated audience of 4,194,107 people in United States, concentrated in California and Texas.

What is the gender split and age of Hulk (comics) fans?

46.2% of Hulk (comics) fans are female, 53.8% are male, with an average age of 28.4 years.

Which brands do Hulk (comics) fans like most?

Hulk (comics) fans show strongest brand affinity for Doctor Strange (77.92×), Guardians of the Galaxy (film) (43.17×), and Anthony Mackie (62.22×) over the country average.

Where do Hulk (comics) fans live in United States?

Hulk (comics) fans in United States are most concentrated in California (reach 566,894), Texas (reach 489,790), and Florida (reach 362,137). These three regions account for the largest share of the active audience.

What other brands do Hulk (comics) fans also like?

Beyond Hulk (comics) itself, the audience over-indexes on Guardians of the Galaxy (film) (43.17×), Anthony Mackie (62.22×), Ant-Man (film) (60.44×), and Black Panther (comics) (31.43×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hulk (comics). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.