Rascasse Audience Intelligence

DEADPOOL: The Movie Audience in United States

A data profile of the people who buy, follow and care about DEADPOOL: The Movie in United States — modelled from more than twelve digital signal sources. DEADPOOL: The Movie has an estimated audience of 1,113,363 people in United States.

#37among Science Fiction & Fantasy in United States#1650among Movie / TV Show / Series in United States#3909in Movies & TV

The average DEADPOOL: The Movie fan in United States is 27.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Superman, Doctor Strange, Fandango, with strongest over-indexing on Superman (10.65× the country average).

Demographically, the DEADPOOL: The Movie audience skews more male with an average age of 27.5, and over-indexes on personality traits such as Patriotism, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical DEADPOOL: The Movie fan in United States is more male, around 27.5 years old, with strong Patriotism tendencies and a notable affinity for Superman.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Science Fiction & Fantasy

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the DEADPOOL: The Movie profile in United States.

Audience size
1.1M
in United States
Gender
40.9%♀
59.1% male
Age
27.5
average years
Country rank
#22001
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+113%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of DEADPOOL: The Movie viewers

40.9% are female, 59.1% are male, average age 27.5.

Fig. 02

Gender split

40.9%
Female
59.1%
Male
Demographic split for DEADPOOL: The Movie audience in United States
MetricValue
Female40.9%
Male59.1%
Average age27.5
Estimated audience size1,113,363
Fig. 03

Age distribution

Ø 27.5
average years
Age distribution of the DEADPOOL: The Movie audience in United States
Age bracketShare%
16-1952%
20-2923%
30-3914%
40-498%
50+2%
Fig. 04

Worldwide distribution

50.6%

of the worldwide DEADPOOL: The Movie audience comes from United States.

Worldwide audience distribution share by country for DEADPOOL: The Movie
CountryShare
United States50.6%
India5.2%
Brazil4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the DEADPOOL: The Movie audience in United States is strongest.

Fig. 05

Top regions by affinity

DEADPOOL: The Movie fans by region: top regions in United States
#RegionReachAffinity×
01Idaho~6K1.27×
02Oklahoma~10K1.22×
03Wyoming~2K1.22×
04Montana~3K1.19×
05Alaska~2K1.19×
06New Mexico~6K1.18×
07Utah~10K1.16×
08North Dakota~2K1.16×
09Indiana~20K1.14×
10Arkansas~9K1.12×
11Kansas~9K1.12×
12South Dakota~3K1.12×
13Missouri~20K1.11×
14West Virginia~5K1.11×
15Nebraska~5K1.10×
16Arizona~20K1.09×
17Iowa~9K1.09×
18Kentucky~10K1.08×
19Oregon~10K1.07×
20Michigan~30K1.06×
21Texas~90K1.05×
22Colorado~20K1.05×
23Ohio~30K1.04×
24Wisconsin~20K1.02×
25Washington~20K1.01×
26Tennessee~20K1.01×
27Maine~4K1.00×
28New Hampshire~4K0.98×
29Alabama~10K0.96×
30Nevada~9K0.96×
31Mississippi~8K0.96×
32Minnesota~10K0.95×
33North Carolina~30K0.94×
34Pennsylvania~30K0.92×
35South Carolina~10K0.90×
36Louisiana~10K0.90×
37Florida~60K0.89×
38Illinois~30K0.89×
39Delaware~2K0.89×
40California~100K0.88×
41Hawaii~4K0.88×
42Virginia~20K0.86×
43Georgia~30K0.85×
44Rhode Island~3K0.85×
45Connecticut~8K0.83×
46Maryland~10K0.80×
47New Jersey~20K0.78×
48Massachusetts~20K0.78×
49New York~40K0.74×
50Washington, District of Columbia~2K0.61×
Fig. 06

Affinity by region

Affinity by region — DEADPOOL: The Movie, United States
0.61×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the DEADPOOL: The Movie audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for DEADPOOL: The Movie audience
#·InterestCategoryAffinity×
01Doctor StrangeLiterature42.31×
02The Incredible Hulk (film)Movies & TV37.95×
03Anthony MackieMovies & TV37.88×
04Ant-Man (film)Movies & TV33.39×
05ThanosLiterature31.83×
06Emily VanCampMovies & TV28.15×
07Sebastian StanMovies & TV27.82×
08FandangoTravel & Leisure26.56×
09Batman BeginsMovies & TV26.20×
10The Dark Knight RisesMovies & TV23.15×
11Guardians of the Galaxy (film)Movies & TV22.07×
12Black Panther (comics)Literature19.38×
13Thor (Marvel Comics)Literature16.51×
14Fantastic FourLiterature14.56×
15Marvel Cinematic UniverseMovies & TV13.59×
16Love IslandMovies & TV11.20×
17SupermanMovies & TV10.65×
18Sabrina CarpenterMusic & Radio9.03×
19MLB.comSports8.24×
20Millie Bobby BrownMovies & TV7.41×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the DEADPOOL: The Movie audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by DEADPOOL: The Movie audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.32×
TraditionCONSERVATISM1.21×
SustainabilityBALANCE1.08×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by DEADPOOL: The Movie audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.51×
DIY MentalityTHRILL0.56×
TravellingTHRILL0.60×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does DEADPOOL: The Movie have in United States?

DEADPOOL: The Movie has an estimated audience of 1,113,363 people in United States, concentrated in California and Texas.

02

What is the gender split and age of DEADPOOL: The Movie viewers?

40.9% of DEADPOOL: The Movie fans are female, 59.1% are male, with an average age of 27.5 years.

03

Which brands do DEADPOOL: The Movie fans like most?

DEADPOOL: The Movie fans show strongest brand affinity for Superman (10.65×), Doctor Strange (42.31×), and Fandango (26.56×) over the country average.

04

Where do DEADPOOL: The Movie fans live in United States?

DEADPOOL: The Movie fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do DEADPOOL: The Movie fans also like?

Beyond DEADPOOL: The Movie itself, the audience over-indexes on Doctor Strange (42.31×), Fandango (26.56×), Thanos (31.83×), and Guardians of the Galaxy (film) (22.07×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See DEADPOOL: The Movie audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for DEADPOOL: The Movie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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