Rascasse Audience Intelligence

Image Comics Audience in United States

A data profile of the people who buy, follow and care about Image Comics in United States — modelled from more than twelve digital signal sources. Image Comics has an estimated audience of 6,177,403 people in United States.

The average Image Comics fan in United States is 34.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Oscar Isaac, Josh Gad, Guillermo del Toro, with strongest over-indexing on Oscar Isaac (14.06× the country average).

Demographically, the Image Comics audience skews balanced with an average age of 34.7, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Image Comics fan in United States is balanced, around 34.7 years old, with strong Patriotism tendencies and a notable affinity for Oscar Isaac.

Category: Literature · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Image Comics profile in United States.

Audience size
6.2M
in United States
Gender
47.9%
52.1% male
Age
34.7
average years
Country rank
#5588
Topic in United States
Fig. 01

Search interest · 12-month trend

+28%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Image Comics fans

47.9% are female, 52.1% are male, average age 34.7.

Fig. 02

Gender split

47.9%
Female
52.1%
Male
Demographic split for Image Comics audience in United States
MetricValue
Female47.9%
Male52.1%
Average age34.7
Estimated audience size6,177,403
Fig. 03

Age distribution

Ø 34.7
average years
Age distribution of the Image Comics audience in United States
Age bracketShare%
16-1932%
20-2921%
30-3919%
40-4917%
50+12%
Fig. 04

Worldwide distribution

24.7%

of the worldwide Image Comics audience comes from United States.

Worldwide audience distribution share by country for Image Comics
CountryShare
United States24.7%
Japan19.9%
India5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Image Comics audience in United States is strongest.

Fig. 05

Top regions by affinity

Image Comics fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~100K1.46×
02Rhode Island~30K1.35×
03Washington~200K1.27×
04Virginia~200K1.23×
05Kentucky~100K1.23×
06California~800K1.20×
07New Jersey~200K1.14×
08Indiana~100K1.13×
09Maryland~100K1.13×
10New York~400K1.11×
11Missouri~100K1.08×
12Illinois~200K1.07×
13Iowa~50K1.07×
14Texas~600K1.05×
15Michigan~200K1.05×
16Oklahoma~70K1.05×
17New Mexico~30K1.05×
18Arizona~100K1.04×
19Nevada~60K1.04×
20Pennsylvania~200K1.02×
21Georgia~200K1.02×
22Nebraska~30K1.02×
23Tennessee~100K1.01×
24South Carolina~90K1.00×
25Connecticut~60K1.00×
26West Virginia~30K1.00×
27New Hampshire~20K1.00×
28North Carolina~200K0.99×
29Kansas~50K0.99×
30Ohio~200K0.98×
31Florida~400K0.96×
32Louisiana~80K0.96×
33Utah~50K0.96×
34Arkansas~50K0.96×
35Colorado~90K0.95×
36Massachusetts~100K0.93×
37Mississippi~50K0.93×
38Vermont~10K0.93×
39Minnesota~80K0.92×
40Maine~20K0.92×
41Delaware~20K0.92×
42North Dakota~10K0.91×
43South Dakota~10K0.90×
44Alaska~10K0.90×
45Idaho~30K0.89×
46Montana~20K0.89×
47Washington, District of Columbia~20K0.87×
48Wisconsin~80K0.86×
49Hawaii~20K0.86×
50Alabama~70K0.85×
Fig. 06

Affinity by region

Affinity by region — Image Comics, United States
0.85×1.00×1.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Image Comics audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Image Comics audience
#·InterestCategoryAffinity×
01Josh GadMovies & TV21.05×
02Evan Rachel WoodMovies & TV19.05×
03Doctor StrangerMovies & TV16.95×
04Scott PilgrimLiterature16.64×
05Julia Louis-DreyfusMovies & TV15.34×
06Guillermo del ToroMovies & TV14.64×
07Oscar IsaacMovies & TV14.06×
08Jon FavreauMovies & TV13.77×
09Andy SerkisMovies & TV13.05×
10Diane KrugerMovies & TV11.95×
11Key FoodShopping11.06×
12San Diego Comic-Con InternationalLiterature8.02×
13Kristen BellMovies & TV7.12×
14Zoe SaldanaMovies & TV6.91×
15ArrowMovies & TV5.58×
16MarketWatchBusiness & Career5.06×
17The UPS StoreShopping3.19×
18Planet FitnessSports2.96×
19BeetlejuiceMovies & TV2.90×
20SupermanMovies & TV2.03×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Image Comics audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Image Comics audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.96×
SpiritualityBALANCE1.38×
Community OrientationOPEN1.36×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Image Comics audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.68×
Family OrientationCONSERVATISM0.82×
IndulgenceJOY0.85×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Image Comics have in United States?

Image Comics has an estimated audience of 6,177,403 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Image Comics fans?

47.9% of Image Comics fans are female, 52.1% are male, with an average age of 34.7 years.

03

Which brands do Image Comics fans like most?

Image Comics fans show strongest brand affinity for Oscar Isaac (14.06×), Josh Gad (21.05×), and Guillermo del Toro (14.64×) over the country average.

04

Where do Image Comics fans live in United States?

Image Comics fans in United States are most concentrated in California (reach ~800K), Texas (reach ~600K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Image Comics fans also like?

Beyond Image Comics itself, the audience over-indexes on Josh Gad (21.05×), Guillermo del Toro (14.64×), Julia Louis-Dreyfus (15.34×), and Evan Rachel Wood (19.05×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Image Comics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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