In Time Audience in United States
In Time has an estimated audience of 1,200,367 people in United States. 64.7% are female, 35.3% are male, average age 42.3. Top regions: California, Texas, Indiana. Top brand affinities: Cillian Murphy, Rose Leslie, Natalie Dormer, Alex Pettyfer, Gorillaz.
The average In Time fan in United States is 42.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Indiana. Top brand affinities include Cillian Murphy, Rose Leslie, Natalie Dormer, with strongest over-indexing on Cillian Murphy (84× the country average). Demographically, the In Time audience skews more female with an average age of 42.3, and over-indexes on personality traits such as Quality Awareness, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of In Time fans
| Metric | Value |
|---|---|
| Female | 64.7% |
| Male | 35.3% |
| Average age | 42.3 |
| Estimated audience size | 1,200,367 |
Audience persona
The typical In Time fan in United States is more female, around 42.3 years old, with strong Quality Awareness tendencies and a notable affinity for Cillian Murphy.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 164,487 | 1.25× |
| Texas | 114,272 | 1.11× |
| Indiana | 103,339 | 4.71× |
| Florida | 76,844 | 0.95× |
| New York | 65,031 | 0.97× |
| Illinois | 42,788 | 1.07× |
| Georgia | 35,190 | 0.95× |
| Pennsylvania | 34,921 | 0.86× |
| Ohio | 34,610 | 0.94× |
| North Carolina | 31,518 | 0.87× |
| Michigan | 30,207 | 0.96× |
| Arizona | 27,707 | 1.13× |
| Virginia | 27,663 | 0.95× |
| New Jersey | 27,094 | 0.89× |
| Washington | 25,936 | 1.08× |
| Tennessee | 21,114 | 0.88× |
| Massachusetts | 20,509 | 0.87× |
| Colorado | 19,621 | 1.04× |
| Missouri | 19,107 | 0.99× |
| Maryland | 17,215 | 0.83× |
| Minnesota | 15,594 | 0.91× |
| Wisconsin | 15,541 | 0.86× |
| Kentucky | 14,205 | 0.94× |
| South Carolina | 14,094 | 0.78× |
| Alabama | 14,033 | 0.84× |
| Oregon | 13,953 | 1.01× |
| Utah | 13,294 | 1.24× |
| Oklahoma | 12,989 | 0.97× |
| Louisiana | 12,857 | 0.83× |
| Nevada | 12,433 | 1.07× |
| Connecticut | 10,625 | 0.88× |
| Arkansas | 9,101 | 0.92× |
| Kansas | 9,063 | 0.96× |
| Iowa | 8,595 | 0.87× |
| Mississippi | 7,680 | 0.78× |
| Idaho | 6,498 | 1.08× |
| New Mexico | 5,655 | 0.94× |
| Nebraska | 5,450 | 0.91× |
| Hawaii | 5,361 | 1.04× |
| West Virginia | 4,450 | 0.8× |
| New Hampshire | 3,596 | 0.76× |
| Washington, District of Columbia | 3,301 | 0.91× |
| Maine | 3,269 | 0.76× |
| Montana | 3,061 | 0.92× |
| Rhode Island | 2,934 | 0.77× |
| Alaska | 2,591 | 1.01× |
| South Dakota | 2,431 | 0.88× |
| Delaware | 2,299 | 0.69× |
| North Dakota | 2,241 | 0.91× |
| Vermont | 1,458 | 0.69× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Cillian Murphy | 84× | Movies & TV |
| Rose Leslie | 159.09× | Movies & TV |
| Natalie Dormer | 132.67× | Movies & TV |
| Alex Pettyfer | 216.98× | Movies & TV |
| Gorillaz | 41.91× | Music & Radio |
| Home Alone | 26.84× | Movies & TV |
| Victoria Justice | 32.72× | Movies & TV |
| Prison Break | 28.02× | Movies & TV |
| Candice Swanepoel | 47.18× | Fashion & Accessoires |
| Alarm clock | 31.55× | Home & Garden |
| Saw (franchise) | 22.43× | Movies & TV |
| Apple Store | 9.91× | Shopping |
| Behati Prinsloo | 49.78× | Fashion & Accessoires |
| Zoey 101 | 36.66× | Movies & TV |
| High School DxD | 29.42× | Movies & TV |
| Tim Burton | 18.24× | Movies & TV |
| Phineas and Ferb | 17.53× | Movies & TV |
| Rami Malek | 16.54× | Movies & TV |
| Margot Robbie | 9.78× | Movies & TV |
| Google Maps | 4.06× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.15 |
| Tradition | CONSERVATISM | 1.14 |
| Spirituality | BALANCE | 1.12 |
| Need for Security | CONSERVATISM | 1.09 |
| Price Sensitivity | PREMIUM | 1.07 |
| Extroversion | THRILL | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 15.9% |
| United States | 12.8% |
| Spain | 7.8% |
See In Time audiences in other countries
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Frequently asked questions
How many fans does In Time have in United States?
In Time has an estimated audience of 1,200,367 people in United States, concentrated in California and Texas.
What is the gender split and age of In Time fans?
64.7% of In Time fans are female, 35.3% are male, with an average age of 42.3 years.
Which brands do In Time fans like most?
In Time fans show strongest brand affinity for Cillian Murphy (84×), Rose Leslie (159.09×), and Natalie Dormer (132.67×) over the country average.
Where do In Time fans live in United States?
In Time fans in United States are most concentrated in California (reach 164,487), Texas (reach 114,272), and Indiana (reach 103,339). These three regions account for the largest share of the active audience.
What other brands do In Time fans also like?
Beyond In Time itself, the audience over-indexes on Rose Leslie (159.09×), Natalie Dormer (132.67×), Alex Pettyfer (216.98×), and Gorillaz (41.91×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for In Time. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.