Alarm clock Audience in United States

Alarm clock logo

Alarm clock has an estimated audience of 2,179,838 people in United States. 67.1% are female, 32.9% are male, average age 42.2. Top regions: California, Texas, Florida. Top brand affinities: In Time, Ethics, Security guard, Sleep, Clock.

The average Alarm clock fan in United States is 42.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include In Time, Ethics, Security guard, with strongest over-indexing on In Time (26.46× the country average). Demographically, the Alarm clock audience skews more female with an average age of 42.2, and over-indexes on personality traits such as Indulgence, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Alarm clock fans

Demographic split for Alarm clock audience in United States
MetricValue
Female67.1%
Male32.9%
Average age42.2
Estimated audience size2,179,838

Audience persona

The typical Alarm clock fan in United States is more female, around 42.2 years old, with strong Indulgence tendencies and a notable affinity for In Time.

Top regions in United States

Top regions ranked by reach for Alarm clock in United States
RegionReachAffinity
California223,1760.93×
Texas187,438
Florida148,8681.01×
New York117,7980.97×
Pennsylvania77,2291.05×
Illinois73,5031.01×
Ohio73,0911.09×
North Carolina72,1861.1×
Georgia71,7991.07×
Michigan61,6291.08×
Virginia61,5361.16×
New Jersey56,2001.01×
Tennessee45,1791.03×
Massachusetts44,5901.04×
Arizona44,2440.99×
Indiana42,9851.08×
Washington41,8200.96×
Maryland37,316
Alabama36,7371.21×
Missouri36,4781.04×
Colorado33,9300.99×
South Carolina33,7151.03×
Wisconsin32,825
Minnesota31,4481.01×
Kentucky28,6871.05×
Louisiana28,6571.02×
Oregon25,8081.03×
Oklahoma24,4001.01×
Nevada21,4121.02×
Connecticut21,1220.97×
Iowa21,0121.17×
Arkansas18,5031.03×
Utah17,8970.92×
Mississippi17,8120.99×
Kansas17,0310.99×
New Mexico10,8650.99×
Idaho10,5610.97×
West Virginia9,7560.96×
Nebraska9,6040.88×
New Hampshire8,1540.95×
Hawaii7,6730.82×
Maine7,4980.96×
Rhode Island7,2801.05×
Montana6,2331.03×
Delaware5,4770.91×
Washington, District of Columbia4,8990.75×
North Dakota4,7871.07×
Alaska4,3790.94×
South Dakota4,3760.87×
Vermont3,8661.01×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Alarm clock audience
BrandAffinityCategory
In Time26.46×Movies & TV
Ethics2.88×Business & Career
Security guard12.85×Politics & Society
Sleep2.74×Health
Clock5.12×Fashion & Accessoires
Alarm device11.91×Home & Garden
Philip Rivers7.82×Sports
Kirsten Dunst8.16×Movies & TV
Psychology1.92×Business & Career
Child1.73×Kids & Family
Security alarm8.33×Home & Garden
Watch3.04×Fashion & Accessoires
Extended family8.78×Kids & Family
Old Navy2.06×Fashion & Accessoires
Woman1.67×Kids & Family
Infant1.88×Kids & Family
Mobile phones1.56×Technology & Electronics
Cosmetics1.53×Beauty & Wellness
Happiness1.62×Health
Kohl's1.87×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Alarm clock audience
TraitClusterScore
IndulgenceJOY1.42
Price SensitivityPREMIUM1.31
Family OrientationCONSERVATISM1.29
Luxury OrientationPREMIUM1.28
TravellingTHRILL1.24
Design AffinityPREMIUM1.21

Worldwide distribution

Worldwide audience distribution share by country for Alarm clock
CountryShare
United States19.6%
United Kingdom7.5%
Spain6.6%

See Alarm clock audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Alarm clock have in United States?

Alarm clock has an estimated audience of 2,179,838 people in United States, concentrated in California and Texas.

What is the gender split and age of Alarm clock fans?

67.1% of Alarm clock fans are female, 32.9% are male, with an average age of 42.2 years.

Which brands do Alarm clock fans like most?

Alarm clock fans show strongest brand affinity for In Time (26.46×), Ethics (2.88×), and Security guard (12.85×) over the country average.

Where do Alarm clock fans live in United States?

Alarm clock fans in United States are most concentrated in California (reach 223,176), Texas (reach 187,438), and Florida (reach 148,868). These three regions account for the largest share of the active audience.

What other brands do Alarm clock fans also like?

Beyond Alarm clock itself, the audience over-indexes on Ethics (2.88×), Security guard (12.85×), Sleep (2.74×), and Clock (5.12×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Alarm clock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.